Cloud computing in ThailandPresentation Transcript
Cloud ComputingManagement Information System
Group MemberVeerayuth Sasikanok 52905050052-7Karnpisscha Plienpeng 52905050032-9Jiraporn Hokceng 52905050047-7Chaiwat Chaweewan 52905050022-0
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OutlinesIntroductionCategories of Cloud ComputingHistory and Present trendsMarket PlayersCloud Computing in ThailandCloud Computing in Telecommunication IndustryBenefits and DrawbacksCase ExampleConclusion
IntroductionCloud computing is a model for enablingubiquitous, convenient, on-demand network accessto a shared pool of configurable computing resources(e.g., networks, servers, storage, applications, andservices) that can be rapidly provisioned and releasedwith minimal management effort or service providerinteraction.
Three layers of Cloud services
Cloud Computing Era
Cloud Market Players
Cloud Computing Market
Only a handful of major players can build this massive infrastructure
Gartner Top 10 Strategic Technologies
Global Services Location Index 2011 Source : AT Kearney Feb 2011
Cloud Computing in ThailandIaaS– True IDC, NetBayPaaS– Microsoft, GoogleSaaS– International Vendors– Local Vendors
Cloud Computing inTelecommunication Industry
Cloud Computing Impact Telecommunication IndustryBypass the expense and bother ofbuying, installing, operating, maintaining and upgradingthe networks and computers found in data centers.Cloud services can be turned on and off as they areneeded, providing scalability for peak periods and costsavings when usage is low.Clouds are designed so that processing power can beadded simply by attaching more servers; everything isvirtualized so that software can be run on any availableserver with excess capacity.
OpportunitiesBusiness customers may be hesitant to shift major portionsof their IT infrastructure to international providers forother reasons as well.As a result, enterprises may feel more comfortablepurchasing cloud services through their traditionaltechnology providers.Telecommunications companies can leverage theirexpertise in building and managing complex networks tooffer value-added cloud services that address these unmetneeds.
Business Customers look in Future Customers are looking for more efficient collaboration, better integration, and easier access to products and services. Employees including a growing millennial workforce are expecting anytime, anywhere access to information and business applications. Business customers seek technology solutions that are easy to use, easy to deploy, and easy to access, they are equally concerned about ensuring that this technology— wherever it resides—is secure and provides maximum protection to sensitive business and customer data. Many consider this the number one challenge that technology providers must address.
Telecommunications providers leverage for cloud computingTelecommunications companies have several businessand technology assets they can bring to bear as theyenter the cloud computing space, potentially gaininga fast-follower advantage over cloud pioneers such asAmazon and Google. These assets include:Local point of presence.Control of the base communications pipeline.Pre-existing relationships with enterprise companies.A deep bench of engineering talent.
Challenges and RisksFirst and foremost providers operate their ownmassive, legacy business processes and technologyinfrastructures, in which provisioning services cantake days or weeks.Scale is another issue.A third challenge is the transparency of the cloudmarket.Lastly, competitive threats are prevalent.
Next StepsYour next steps will depend on your current readinessfor cloud computing and the initiatives you mayalready have underway.Clearly map out a strategy based onstrengths, weaknesses, opportunities and threats.Understand the competitive environment.Develop a plan to create offerings short, medium andlong term.
BenefitsSimplicityCost EffectivenessMoves as quickly as your businessDoesn’t have what you don’t need
Case-True IDCTrue IDC introduced True Cloud Services for the first timein Thailand. This innovation offers the cloud “as a service”, that isaccessible worldwide via the Internet under a Pay Per Usemodel.True Cloud Services offer a whole range of servicesincluding Private Cloud, Public Cloud and Hybrid Cloud.Service packages including Cloud Server and Cloud StorageTrue IDC also entered an unique business collaborationwith Trend Micro
Case (continue.)True Cloud Services provide Private Cloud, PublicCloud which is shared by others, and Hybrid Cloud,True Cloud Services are two service packages for1) Cloud Server 2) Cloud All True Cloud servicesTrue Cloud offers value added services that givesoperating systems including Microsoft License andCloud security solutions.
ConclusionCloud computing offers enormous opportunities forforward-thinking telecommunications companies.Helping business customers to manage new cloudcapabilities with all their existing legacy systems in away that is seamless will be critical to their achievingthe benefits and managing the risks and will be key toyour own success.