In the world today, people live two lives in one lifetime, one in
the ecosystem and the other online!
Social networking has brought about a revolution in the way
of life. Any person can be accessed from any corner of the
world. Easy accessibility and better communication is truly
ensured. People a thoroughly connected at any hour of the day.
This is social networking today and tomorrow shall only be
brighter and better!
Today, social networking sites have replaced the actual person to person
contact in terms of both work and leisure. The strength of certain top lists
social networking sites is as follows:
active users, 1.5
members. 17% of
Orkut consists of
65 million times
What makes social networking that big a thing is basically the
money involved. For instance, consider Mark Zuckerberg, the
CEO of facebook is the youngest billionaire in the world! The
entire concept of a virtual world and people being a part of it is
also far more exciting. It is almost like another part of the same
With advanced social networking, advertising and
marketing have now taken a completely virtual nature.
People see an advertise on a small column in their social
networking sites, if they like the product, they follow the
instructions and buy it. This makes it beneficial for both,
the buyers and the sellers. Here, social networking sites
act like an agent and it also makes a major revenue source
for these sites and suppliers.
This is an example of
It’s a win-win
situation as both the
buyers, sellers as well
as the agent (the site)
are all benefited.
The money involved in a social networking site is what drives the entire
system on social networking. Here are certain statistics:
1.Facebook is currently valued to 25 billion dollars.
2.Twitter is valued to 10 billion dollars.
3.Orkut is valued to 19.52 billion dollars.
Enterprise social network users will be able to
create a sophisticated “reputation” for
themselves through which business can be
expanded as with the population increasing in
the virtual world, getting there first is all that
If a particular column says, ‘Levi’s announces a peace
rally in Pune on 22nd March 2011. An invite for everybody to
join the cause.’ In this case, it is their reputation that is
enhanced because even if ignored, at least 1/100th part of
users have noticed the add and the brand associated to it. This
creates a give and take relationship between the brand, the
site and the user. Thus, it acts as a reputation builder for the
At the present hour, the rate at which people are getting
themselves attached to social networking is unbelievable.
These days, even in college almost every 2nd student is on one
social networking site or other. Sooner or later, it will be the
virtual world that will represent a person completely and the
day is not far off when every person’s background check can
Augmented reality is a concept that includes a
combination of the real world, virtual graphics, text
and in certain cases, even sound. The future of
social networking is an instance of augmented
As per statistics, it has
been found that about 5
years from now, social
networking sites will be
accessed mostly through
mobile phones more than
computers. As time passes,
various innovations and
transformations are seen in
the mobile industries and
internet services. Here is
what a future I-phone will
-In the future, social networks will be like air , augmented
reality will be the next big thing.
-Every person will have a virtual existence and a complete
information of every person will be available on the
-By 2015, 5 billion people will be connected to an ever
simplifying network of mobile, fixed and broadband
-Various sensors will evolve in mobile phones which can
trace a particular location or a person’s face and display
complete information about.
-Mobile phones will act as key devices for social
networking with their advanced features.
Assuming amazing resolutions, more accurate GPS, facial and object
recognition, this is how social networking would be in the future….
(content from http://matthewbuckland.com/)
Social networking will be related to places and not just
the people. (content from http://matthewbuckland.com/)
Every coin has two side. As technology advances and there is so
much of openness and easy accessibility to any person, is it time
to say goodbye to privacy? We may evolve into a society that’s
highly transparent and accountable. But then again, we could
become a paranoid and distrustful of society, worrying about what
our friends or neighbours will find out about us. However, this
part is for the future to choose for themselves.
New products and services
Number of connections