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Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

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Part of our Best Practice Bootcamp which provides hotel marketers with weekly online merchandising advice and recommended best practices. …

Part of our Best Practice Bootcamp which provides hotel marketers with weekly online merchandising advice and recommended best practices.

Download our Mobile Checklist - http://www.vfmleonardo.com/sites/default/files/Mobile-Checklist-vfmleonardo2012.pdf

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Transcript

  • 1. Session 6:Power Upfor Mobile Devices
  • 2. Quick Mobile Facts1 Tnooz: How to Optimize the Mobile Travel Experience2 Monetate: Couch Commerce: How Tablet Shoppers are Changing Online Sales3 Nielsen study shows travel usage trends for mobile devices
  • 3. Quick Mobile FactsTnooz : Mind the gap: the mobile traveler leads the way, but who will follow?
  • 4. Quick Mobile Facts In 2013, the number of smartphone users is expected to increase by 19% (eMarketer) 57% of US travelers reported using mobile devices to access travel information (eMarketer) 20% of leisure travel searches are made on tablets (Google) 40% of hospitality professionals have $0 allocated for mobile (Tnooz)
  • 5. See theDifference
  • 6. Mobile Compatible Mobile Optimized
  • 7. @vfmleonardo
  • 8. OptimizedSmartphone and Tablet Hotel Websites
  • 9. Challenge: Optimize your hotel website for smartphone and tablet devices Download our Mobile Checklist to find out where to start Next Session: Push to the Next Level Subscribe at blog.vfmleonardo.com