Is Competition Good For
Your Online Business?
You will probably hear a lot of people
say that when you look for an online
business you should choose a niche
that is pro...
I think the idea about competition
online and competition in various
niches has brought a little bit of
confusion when tal...
If you rely solely on search engine
optimisation to drive traffic to your
website then you are aware that
a lot of competi...
However, competition is actually a
good thing.
If there is a lot of competition in
your particular niche it means that
you...
If your online business is creating
information products then competition
is a good thing.
We all prefer different styles ...
When there is a lot of competition
and high demand it means that
customers are wanting and
looking for something specific ...
If you write a book on a particular
subject, even if the content itself is
very similar to another book, the
style in whic...
If you create audio training
programs then your style will be
completely different to someone
else's.
It will in fact be u...
So if there is a lot of competition in
your particular niche and you are
creating information products
then how do you mak...
You need to make people aware
of the benefit's of your particular
products and identify what is
unique about your style th...
Once you fully understand what your
benefits are, you will be able to market
what you offer far more effectively
and you w...
Forums, discussion groups,
question and answer sites, high
traffic blogs - these are all places
that you can go online to ...
If you found this helpful then you might like to visit
my website:
KayFranklin.com
(Free download available)
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Is competition good for your online business

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Is competition good for your online business

  1. 1. Is Competition Good For Your Online Business?
  2. 2. You will probably hear a lot of people say that when you look for an online business you should choose a niche that is profitable. If it is profitable then it probably has a lot of competition. So the question is- should you choose a niche with a lot of competition?
  3. 3. I think the idea about competition online and competition in various niches has brought a little bit of confusion when talking about competition and search engine rankings.
  4. 4. If you rely solely on search engine optimisation to drive traffic to your website then you are aware that a lot of competition makes it very difficult for you to rank in the search engines. Therefore this has created the illusion that competition is bad.
  5. 5. However, competition is actually a good thing. If there is a lot of competition in your particular niche it means that your niche is likely to be extremely profitable and that there is a high demand and a lot of customers.
  6. 6. If your online business is creating information products then competition is a good thing. We all prefer different styles and are able to learn more effectively from all kinds of people. I might prefer one person's style of training whereas you might prefer another.
  7. 7. When there is a lot of competition and high demand it means that customers are wanting and looking for something specific that is going to match with their own personality and preferences.
  8. 8. If you write a book on a particular subject, even if the content itself is very similar to another book, the style in which you write it will be different and will appeal to different people.
  9. 9. If you create audio training programs then your style will be completely different to someone else's. It will in fact be unique to you and of course no one can compete with that.
  10. 10. So if there is a lot of competition in your particular niche and you are creating information products then how do you make sure that you stand out?
  11. 11. You need to make people aware of the benefit's of your particular products and identify what is unique about your style that will be helpful to specific targeted people.
  12. 12. Once you fully understand what your benefits are, you will be able to market what you offer far more effectively and you will be able to go exactly where your ideal customers will be. You don't need to rely on search engine traffic you can go to the websites that your customers are already active on and make your ideal solution visible to them.
  13. 13. Forums, discussion groups, question and answer sites, high traffic blogs - these are all places that you can go online to get visibility to your ideal offer.
  14. 14. If you found this helpful then you might like to visit my website: KayFranklin.com (Free download available)
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