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Talk on co-design at the Finnish Institute, Paris

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It's all about working better together! …

It's all about working better together!

Presenting User Studio's approach to co-design & co-creation within organizations, working with residents and local authorities.

Published in: Design, Technology, Business

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  • 1. IT’S ALL ABOUTWORKING BETTERTOGETHER !User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 2. USER STUDIO is one of France’s pioneer innovation by service design agencies.User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 3. User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 4. ClientsUser Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 5. USER STUDIO designs new services by adopting the end-user’s point of viewUser Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 6. The way we see today’s question... How can we introduce client organisations to user-centered innovation methods such as co-design ?User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 7. Co-design you said ? Is it rather... co-design ? co-creation ? We like to define our practice by yet another term: co-ideation.User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 8. The User Studio’s approach... Creating a sector-specific framework (roadmap + tools) may be an efficient means to acclimate client organisations that do not traditionally employ user-centered innovation methods, and especially not co-design.User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 9. Since 2009…Local, experimental & operational contextsUser Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 10. For example ?High schools in the Champagne-Ardenne regionUser Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 11. Ethnographic research Living with high school students for several days...User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 12. «Co-ideation» workshopsUser Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 13. 1 23
  • 14. All those have lead us to finding similarities...User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 15. Designers are comfortable with… Flexible, non-linear processes Using lots of different kinds of input { necessary for the creative process Exploration and ambiguityUser Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 16. Organisations like… Structured processes { that minimise risk Predictable outcomesUser Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 17. ...and to designing a framework totackle those differences. PINS, Rive Droite de Bordeaux, FING Lycée de Revin, la 27e Région Envirobat - Méditerranée, Provence Plate-forme des Hauts-de-Garonne, la 27e Région Service Lab Orléans, Lyonnaise des Eaux, 2011User Studio - CCI Franco-Finlandaise, Institut finlandais - novembre 2011
  • 18. It’s calledService Lab
  • 19. Service Lab goes all the way to here !
  • 20. Ethnographic research tools Identifiying the user’s needs
  • 21. Co-ideation tools Generating ideas
  • 22. Design Synthesizing ideas in ameaningful, innovative concept
  • 23. For more information... Article in Touchpoint 3#2 Creating a Framework for Organisations New to Service Design
  • 24. THANKS ! Contact : www.userstudio.fr Matthieu Savary savary@userstudio.fr www.servicelab.fr demo.servicelab.fr @UserStudioUser Studio - 2011