This file is the first 12 pages of a 32 page briefing on how big companies are using social media today.
You can download your own complete copy of the briefing, for free, at http://bit.ly/StateOfCSM
The full report includes:
1) Detailed Survey reports from 100+ corporate social media practitioners
2) Over 30 charts laying out how business is organising social media expertise, how much budget is assigned to it, and how their use of social media is evolving over time
3) 30+ pages of insight and analysis detailing what these results mean - and how they impact on your role as a corporate social media practitioner
4) A special focus on the different approaches to corporate social media in Europe and the USA
You can download your own copy of this in-depth briefing at http://bit.ly/StateOfCSM