State of Corporate Social Media 2012 - Selected Findings

The State of CorporateSocial Media in 2012 - some key ﬁndings

Useful Social Media asked 650+ social media practitioners about how social is managed in their company, and their plans for the future. This is what we found...To download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

7% 93% 93% of companies say social media isbecoming a more important part of their marketing strategyTo download a free copy of the whole State of Corporate Social Media Briefing, go to usfl.so/CSM12Briefing

70% of B2C companies will see a budget increase for social media in 2012 30% 70%To download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

43% 57% 57% of social media teams are part of the marketing departmentTo download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

76% of companies plan on using social for reputation monitoring in 2012 24% 76%To download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

44% 56% of companies will use social media to deliver customer 56% service this yearTo download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

32% 68% 68% of companies say that theyre not confident in measuring the impact of their social media activityTo download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

79% of businesses feel that current social media metrics are insufficient 21% 79%To download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

41% of European companies say that they can link revenue to social media activity 35% 41% 65% 59% But only 35% of Americans say they canTo download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

33% 67% 1/3 of B2C companies still use external agencies to run their social media activityTo download a free copy of the whole State of Corporate Social Media 2012 briefing, go to usfl.so/CSM12Briefing

If you want some more... 39 pages of analysis, charts, statistics and trends Clear benchmarks and best practice A look into the future Insight into the differences between B2B and B2C companies A global outlook with stats from around the globe..then download the full briefing, for free, at usfl.so/CSM12Briefing

http://www.scoop.it	724
http://localhost	50
http://127.0.0.1	40
http://192.168.1.101	30
http://192.168.2.4	26
http://www.i-professionnel.com	21
http://us-w1.rockmelt.com	8
http://www.copyscape.com	6
http://development.interact-intranet.com	4
http://www.linkedin.com	4
http://clientdemophp.com	3
http://www.onlydoo.com	3
http://www.axcent.fr	2
http://tweetedtimes.com	1
http://www.bbvatech.com	1
http://flashattackcrew.blogspot.mx	1
https://twitter.com	1

State of Corporate Social Media 2012 - Selected Findings

by Useful Social Media on Mar 26, 2012

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State of Corporate Social Media 2012 - Selected Findings Presentation Transcript