Corporate user experience
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Corporate user experience

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Intervento di Alessandro Galetto a UXconference 2011 - Lugano, 29 ottobre

Intervento di Alessandro Galetto a UXconference 2011 - Lugano, 29 ottobre

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Corporate user experience Presentation Transcript

  • 1. What’s the problem with User Experience?
  • 2. I think you (already) know the answer.
  • 3. Who am I?Well, actually, was!
  • 4. This document represents personal opinions on the subject, and it is not recommended or endorsed by the Company I worked for. This is not a representation of past,present, or future strategy of my past Company. All the information and data in this document are in the public domain.
  • 5. Ok, back on track. What’s the problem then?
  • 6. So, what happens, usually?
  • 7. Hey, Alessandro. I would like to launch a new mobile TV application.
  • 8. How did it go?
  • 9. Recipe for the perfect cake!
  • 10. Contacts “Alessandro Galetto”
  • 11. Photo Credits Slide 7 - http://www.flickr.com/photos/christopher-gozy Slide 8 - http://www.flickr.com/photos/ostp Slide 9 - http://www.flickr.com/photos/mmewuji Slide 11 - http://www.flickr.com/photos/joschmaltz Slide 14 - http://www.flickr.com/photos/pyxopotamus Slide 22 - http://www.flickr.com/photos/spunter Slide 23 - http://www.flickr.com/photos/chrism70 Slide 24 - http://www.flickr.com/photos/eszter Slide 25 - http://www.flickr.com/photos/my_new_wintercoat Slide 26 - http://www.flickr.com/photos/starfireduluth