UX STRAT 2013: Dan Saltzman, Service Blueprinting for Convergent Channel Experiences
Upcoming SlideShare
Loading in...5
×
 

Like this? Share it with your network

Share

UX STRAT 2013: Dan Saltzman, Service Blueprinting for Convergent Channel Experiences

on

  • 2,166 views

Dan Saltzman's presentation at UX STRAT 2013

Dan Saltzman's presentation at UX STRAT 2013

Statistics

Views

Total Views
2,166
Views on SlideShare
835
Embed Views
1,331

Actions

Likes
1
Downloads
27
Comments
0

4 Embeds 1,331

http://www.uxmatters.com 1203
http://uxmatters.com 126
http://www.google.co.in 1
http://www.tuicool.com 1

Accessibility

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

UX STRAT 2013: Dan Saltzman, Service Blueprinting for Convergent Channel Experiences Presentation Transcript

  • 1. Service Blueprinting for Convergent Channel Experiences Dan Saltzman, Director of User Experience Monday, September 16, 13
  • 2. There is no such thing as starting from scratch. Monday, September 16, 13
  • 3. Monday, September 16, 13
  • 4. Service Blueprinting • Visualize current state of disparate channel experience • Low fidelity / low barrier to engagement • Maintains customer POV Monday, September 16, 13
  • 5. Monday, September 16, 13
  • 6. Monday, September 16, 13
  • 7. The Framework Monday, September 16, 13
  • 8. The Tools WHAT' ? WHY? WHAT TECHNOLOGY? #1 $ People Events What they’re saying/thinking Wins or painpoints Opportunities for ROI Monday, September 16, 13
  • 9. Case Study: Specialized Cancer Treatment Hospital Monday, September 16, 13
  • 10. Case Study: Major Retail Bank Monday, September 16, 13
  • 11. Thank You. Dan Saltzman Director of User Experience @fiveseveneighty For Service Blueprinting Templates & Resources, please visit: share.effectiveui.com/ServiceBlueprinting www.slideshare.net/effectiveui Monday, September 16, 13