Your SlideShare is downloading. ×
UX STRAT 2013: Dan Saltzman, Service Blueprinting for Convergent Channel Experiences
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

UX STRAT 2013: Dan Saltzman, Service Blueprinting for Convergent Channel Experiences

2,499
views

Published on

Dan Saltzman's presentation at UX STRAT 2013

Dan Saltzman's presentation at UX STRAT 2013

Published in: Technology, News & Politics

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
2,499
On Slideshare
0
From Embeds
0
Number of Embeds
5
Actions
Shares
0
Downloads
29
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Service Blueprinting for Convergent Channel Experiences Dan Saltzman, Director of User Experience Monday, September 16, 13
  • 2. There is no such thing as starting from scratch. Monday, September 16, 13
  • 3. Monday, September 16, 13
  • 4. Service Blueprinting • Visualize current state of disparate channel experience • Low fidelity / low barrier to engagement • Maintains customer POV Monday, September 16, 13
  • 5. Monday, September 16, 13
  • 6. Monday, September 16, 13
  • 7. The Framework Monday, September 16, 13
  • 8. The Tools WHAT' ? WHY? WHAT TECHNOLOGY? #1 $ People Events What they’re saying/thinking Wins or painpoints Opportunities for ROI Monday, September 16, 13
  • 9. Case Study: Specialized Cancer Treatment Hospital Monday, September 16, 13
  • 10. Case Study: Major Retail Bank Monday, September 16, 13
  • 11. Thank You. Dan Saltzman Director of User Experience @fiveseveneighty For Service Blueprinting Templates & Resources, please visit: share.effectiveui.com/ServiceBlueprinting www.slideshare.net/effectiveui Monday, September 16, 13