Mediation Advocacy: Putting the Power in PowerPoint

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Mediation Advocacy: Putting the Power in PowerPoint

  1. 1. Welcome to Today’s Webinar!Our presentation ~MEDIATION ADVOCACY:PUTTING THE POWERIN POWERPOINTis scheduled to begin at 10 a.m.Please Stand By
  2. 2. Upchurch WatsonWhite & Maxis proud to sponsortoday’s Webinar,“Mediation Advocacy:Putting the Power inPowerPoint” with theUniversity of FloridaLevin College of LawInstitute for DisputeResolution.May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 2
  3. 3. Mediation Advocacy: Puttingthe Power in PowerPointWith Sandra C. Upchurchof Upchurch Watson White & Maxand Edward H. Thompsonof Seipp, Flick & Hosley, LLP
  4. 4. WHEN TO USE ITPowerPointMay 7, 2013 4Mediation Advocacy: Putting the Powerin PowerPoint
  5. 5. Common formats for themediation opening statement Purely verbal presentation Verbal presentation with“old school” visual aids Video production Multimedia presentation withelectronic presentation program(PowerPoint)May 7, 2013 5Mediation Advocacy: Putting the Powerin PowerPoint
  6. 6. PowerPointshouldENHANCE yourpresentationnot BE yourpresentation.May 7, 2013 6Mediation Advocacy: Putting the Powerin PowerPoint
  7. 7. WHY TO USE ITPowerPointMay 7, 2013 7Mediation Advocacy: Putting the Powerin PowerPoint
  8. 8. Why PowerPoint? Easy, economical, flexible.Effectively communicate your message.Lawyer can adjust tone, content, andpace according to circumstances. Essential for telephonic/web-basedmediations. Showcases your skills.May 7, 2013 8Mediation Advocacy: Putting the Powerin PowerPoint
  9. 9. Target audience Opposing party Opposing counsel/ sophisticatedparty MediatorMay 7, 2013 9Mediation Advocacy: Putting the Powerin PowerPoint
  10. 10. Why use PowerPoint?The mediator’s perspective: It’s your only opportunity to address andpersuade opposing party – don’t waste it. To help explainsomething better –sometimes a pictureis worth a thousandwords.May 7, 2013 10Mediation Advocacy: Putting the Powerin PowerPoint
  11. 11. Effective uses of PowerPointThe mediator’s perspective: Deposition testimony Timelines Photographs Maps Diagrams Jury forms/instructions Verdict formMay 7, 2013 11Mediation Advocacy: Putting the Powerin PowerPoint
  12. 12. THE LITIGATOR’SPERSPECTIVEWhy Use PowerPoint?May 7, 2013 12Mediation Advocacy: Putting the Powerin PowerPoint
  13. 13. HYPOTHETICAL CASE:DOE V. STARCAR CORP.Auto Products Liability/Crashworthiness Defect AllegationMay 7, 2013 13Mediation Advocacy: Putting the Powerin PowerPoint
  14. 14. Part 1:Setting the tone withthe opposing partyMay 7, 2013 14Mediation Advocacy: Putting the Powerin PowerPoint
  15. 15. PART 1:SETTING THE TONE WITH THEOPPOSING PARTYWATCH FORTHE SUBLIMINALMESSAGESMay 7, 2013 15Mediation Advocacy: Putting the Powerin PowerPoint
  16. 16. JOHN DOE V. STARCARCORPORATIONMediationMay 7, 2013Privileged & ConfidentialMay 7, 2013 16Mediation Advocacy: Putting the Powerin PowerPoint
  17. 17. THIS CASE IS NOT ABOUTSYMPATHY StarCar deeply regrets that Mr. Doe wasinjured However:StarCar didn’t cause crashStarCar didn’t cause injuriesJuries understand: sympathy does notequal liability17May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  18. 18. PLAINTIFF’S BURDEN OFPROOF You must prove that the subject StarCarSedan was:Defective andUnreasonably dangerous andDefect caused Mr. Doe’s injuries Unanimous verdict requiredMay 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 18
  19. 19. FIRST QUESTION THE JURYWILL ANSWER:WAS THERE A DEFECT IN THESUBJECT STARCAR SEDAN THAT WASA CAUSE OF THE PLAINTIFF’SINJURIES?__ YES__ NO19May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  20. 20. IF THE ANSWER TO THE FIRSTQUESTION IS “NO”……then the verdict is for StarCar and the jurywill not answer any questions aboutdamages20May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  21. 21. PART 1 CONTINUED:SETTING THE TONESubliminal Messagesto the Opposing PartyMay 7, 2013 21Mediation Advocacy: Putting the Powerin PowerPoint
  22. 22. Subliminal Messages toOpposing PartyI KNOW YOU’REANGRY ANDHURTINGMay 7, 2013 22Mediation Advocacy: Putting the Powerin PowerPoint
  23. 23. Subliminal Messages toOpposing PartyMY CLIENT ISN’T THEREASON WHYMay 7, 2013 23Mediation Advocacy: Putting the Powerin PowerPoint
  24. 24. Subliminal Messages toOpposing PartyMY CLIENT WILLSETTLE FOR AREASONABLEAMOUNT TODAYMay 7, 2013 24Mediation Advocacy: Putting the Powerin PowerPoint
  25. 25. Subliminal Messages toOpposing PartyOR WIN A DEFENSEVERDICT AT TRIALMay 7, 2013 25Mediation Advocacy: Putting the Powerin PowerPoint
  26. 26. Subliminal Messages toOpposing PartySO PLEASE BEREASONABLEMay 7, 2013 26Mediation Advocacy: Putting the Powerin PowerPoint
  27. 27. Part 2:Getting opposing counsel’sattentionMay 7, 2013 27Mediation Advocacy: Putting the Powerin PowerPoint
  28. 28. PART 2Getting opposing counsel’sattention(or the attention of thesophisticated opposing party)May 7, 2013 28Mediation Advocacy: Putting the Powerin PowerPoint
  29. 29. NOT-SO-SUBLIMINALMESSAGES TO OPPOSINGCOUNSELMay 7, 2013 29Mediation Advocacy: Putting the Powerin PowerPoint
  30. 30. YOU’VE HIT MY CLIENTHARD IN THE PASTBUT THIS TIME YOURCASE IS LOUSYAND YOU KNOW ITAND I KNOW ITMay 7, 2013 30Mediation Advocacy: Putting the Powerin PowerPoint
  31. 31. AND MY CLIENTKNOWS ITAND YOUR CLIENT ISABOUT TO KNOW ITMay 7, 2013 31Mediation Advocacy: Putting the Powerin PowerPoint
  32. 32. AND IF YOU REALLYBELIEVE OTHERWISE,WATCH THISMay 7, 2013 32Mediation Advocacy: Putting the Powerin PowerPoint
  33. 33. MR. DOE CLAIMS VEHICLE WAS DEFECTIVEBECAUSE IT FAILED TO PROTECTHIM IN CRASH CLAIMS HE WAS GOING 30 MPH CLAIMS HE WAS WEARING HISSEATBELT33May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  34. 34. EVIDENCE SHOWS VEHICLE WAS NOTDEFECTIVE MR. DOE WAS DRIVING HISVEHICLE AT LEAST 80 MPH MR. DOE WAS NOT WEARINGHIS SEAT BELTMay 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 34
  35. 35. EVIDENCE SHOWS VEHICLE WAS NOTDEFECTIVEMay 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 35
  36. 36. EVIDENCE SHOWS VEHICLE WAS NOTDEFECTIVE CONSIDER STARCAR SEDAN’SNATIONAL TRIAL RECORD:36May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  37. 37. EVIDENCE SHOWS VEHICLE WAS NOTDEFECTIVE CONSIDER STARCAR SEDAN’SNATIONAL TRIAL RECORD: 40 DEFENSE VERDICTS 10 PLAINTIFF’S VERDICTSMay 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 37
  38. 38. EVIDENCE SHOWS MR. DOE WAS DRIVING HISVEHICLE AT LEAST 80 MPH PHYSICAL EVIDENCEMay 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 38
  39. 39. EVIDENCE SHOWS MR. DOE WAS NOT WEARINGHIS SEATBELT PHYSICAL EVIDENCE EYEWITNESS TESTIMONYMay 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 39
  40. 40. WHAT HAPPENED40May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  41. 41. CRASH AT INTERSECTIONOF US 17 AND US 92 Plaintiff traveling westbound on US 92toward intersection with US 17 Citrus carrier northbound on US 17slowly rolls through red light Plaintiff enters intersection andcollides with side of citrus carrier41May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  42. 42. FHPCrashDiagramMay 7, 2013 42Mediation Advocacy: Putting the Powerin PowerPoint
  43. 43. PHYSICAL EVIDENCEDOES NOT LIECRASH DAMAGE PROVESVEHICLE SPEED WAS ATLEAST 80 MPH AT IMPACT.May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 43STARCAR TESTED THISMODEL VEHICLE IN A 30MPH FRONTAL BARRIERCRASH TEST.
  44. 44. STARCARSEDAN: 30MPHFRONTALBARRIERCRASHTESTMay 7, 2013 44Mediation Advocacy: Putting thePower in PowerPoint
  45. 45. SUBJECT VEHICLE AFTER 80 MPHCRASH WITH CITRUS TRUCKMay 7, 2013 45Mediation Advocacy: Putting the Powerin PowerPoint
  46. 46. PHYSICAL EVIDENCEDOES NOT LIE, cont.CONDITION OF DRIVER’SSEATBELT SYSTEM PROVESMR. DOE WAS NOTWEARING HIS SEATBELT46May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  47. 47. SEATBELTJAMMED INSTOWEDPOSITION BYCRASHDEFORMATIONMay 7, 2013 47Mediation Advocacy: Putting the Powerin PowerPoint
  48. 48. D-RINGANCHORHARDWARENOTDEFORMEDORDAMAGEDMay 7, 2013 48Mediation Advocacy: Putting the Powerin PowerPoint
  49. 49. D-RING AND LATCH PLATESHEATHING UNMARKED49May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  50. 50. NO EVIDENCE OF LOADINGON BUCKLEMay 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint 50
  51. 51. WEBBING UNSTRETCHED51May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  52. 52. SEATBELTS: EYEWITNESSTESTIMONY Eyewitnesses to no seatbelt use: Mary Roe Sharon Roe Robert Roe52May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  53. 53. Mary Roe Depositiontaken 12/17/12, page 60Q. Did you see a seatbelt on the driver?A. No.Q. Did you unbuckle any seatbelt?A. No.Q. Did you cut any seatbelt off of him?A. No.53May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  54. 54. PART 3PowerPoint advocacy to themediator and via the mediator54May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  55. 55. Advocacy to the mediator Deliver a separate PowerPointpresentation to mediator rather than toopposing party and counsel. Builds credibility with mediator. Encourages mediator to beat up onyour opponent, not you!55May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  56. 56. Advocacy via the mediator Deliver opening statement PowerPointpresentation to mediator rather than toopposing party and counsel. Mediator modulates message toopponents according to circumstances. Avoids conflict, promotes settlement.56May 7, 2013Mediation Advocacy: Putting the Powerin PowerPoint
  57. 57. PowerPoint: How to use it Outline your speech first; then create yourPowerPoint Consider sharing it in advance ofmediationMay 7, 2013 57Mediation Advocacy: Putting the Powerin PowerPoint
  58. 58. Some great PowerPoint tipswww.youtube.com/watch?v=MjcO2ExtHsoMay 7, 2013 58Mediation Advocacy: Putting the Powerin PowerPoint
  59. 59. More PowerPoint tips Emphasis should be what you are saying and how you are sayingit not the PowerPoint No animation Never turn your back on your audience Go to black slide if no slide related to point you are making Don’t exaggerate or overstate You do not need a slide for every point you are making Slides should be consistent with color, font, format, etc… Always arrive early to test equipment Call facility in advance to be sure equipment availableMay 7, 2013 59Mediation Advocacy: Putting the Powerin PowerPoint
  60. 60. Final Points/Suggestions/QuestionsMay 7, 2013 60Mediation Advocacy: Putting the Powerin PowerPoint
  61. 61. THANK YOU FOR JOINING US!MEDIATIONADVOCACY:PUTTING THEPOWER INPOWERPOINTCourse #1302767N1.5 C.L.E.R.uww-adr.comwww.law.ufl.edu/academics/institutes/idrRobin Davis, Directordavisr@law.ufl.eduSandra C. Upchurchsupchurch@uww-adr.com800-264-2622Edward H. ThompsonEThompson@seippflick.com407-804-6201

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