Communication, Training and New Technologies: Joined at the Hip: Elaine Douglas

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    Communication, Training and New Technologies: Joined at the Hip: Elaine Douglas - Presentation Transcript

    1. Introducing Supportive Technologies: Searching for the Tipping Point Elaine Douglas
    2. Make a better mousetrap, and the world will beat a path to our door.
      • -Ralph Waldo Emerson
    3. One of the greatest pains to human nature is the pain of a new idea. …, therefore, common men hate a new idea...
      • - Walter Bagehot
    4. I-TECH’s Work
      • Development of a skilled health work force and
      • Well-organized national health delivery systems, in order to
      • Provide effective prevention, care and treatment of infections disease in the developing world
      • Technologies are key
    5. Technology Roll-Out
      • New technologies may seem to be the answer
      • Putting them in place adequately
      • Overcoming natural resistance is key
    6. Training Delivery
      • Audience Response System
      • Distance Learning
      • PowerPoint
      • Videos
    7. Health System Strengthening
      • Laboratory Equipment (like Viral Load and CD4 testing equipment)
      • Electronic Medical Records and Informatics
      • Video Conferencing
      • Telemedicine
    8. Diffusion of Innovation
      • Theory from Everett Rogers
      • Diffusion is the process by which an innovation is communicated through channels over time among members of a social system
    9. Four Main Elements
      • Innovation
      • Communication Channels
      • Time
      • Social System
    10. Critical to Success
      • Not just moving through the elements, but
      • The capability to do something useful
    11. The Role of “Early Adopters”
    12. The “Tipping Point”
      • The level at which the momentum for change becomes unstoppable
      • Occurs as Early Adopters start using the technology
      • And the majority catches on
      • Remember: the majority will only adopt innovations once locally successful
    13. Resistance
      • Common
      • May be due to:
        • Perceived Loss of Power
        • Lack of Knowledge
        • Threat
        • Fear
    14. Learning Theories
      • Response to New Technologies
      • Particularly Resistance
    15. Domains of Learning Theory
      • Emphasis on learning with understanding and comprehension, not just memorization, led to creation of taxonomies for three domains, or categories, of learning:
        • Cognitive
        • Affective
        • Psychomotor
        • Source: Mager, Bloom, Krathwahl
      Training Summit: Session 2.Theories
    16. Cognitive Domain 1
      • Knowledge
      • Comprehension
      • Application
      • Analysis
      • Synthesis
      • Evaluation
      • 1 Bloom 1956
      Training Summit: Session 2.Theories
    17. Psychomotor Domain 2
      • Perception
      • Set
      • Guided response
      • Mechanism
      • Complex overt response
      • 2 Rothwell and Kazanas (1989)
      Training Summit: Session 2.Theories
    18. Affective Domain 3
      • Receiving: Attending and open to new information.
      • Responding: Active pursuit of an interest.
      • Valuing: Ability to demonstrate commitment.
      • Organization: Ability to prioritize and organize values.
      • Internalizing values: Ability to act consistently and predictably according to a value system or consistent philosophy.
      • 3 Krathwohl, D.R., Bloom, B.S., and Masia, B.B. (1964)
      Training Summit: Session 2.Theories
    19.  
    20. Overcoming Resistance
      • Information flow is key
      • Team Involvement
      • Pay Attention to Process
      • Address affective domain by
        • Video
        • Step-by-step introduction to allow success
        • Allow for questions and feedback
        • Encouragement
    21. Some Examples
    22.  
    23.  
    24.  
      • ” .
      • Thank you!
      • Elaine Douglas
      • Senior Technical Specialist, I-TECH,
      • University of Washington
      • edouglas @u.washington.edu
      • www.go2itech.org
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