Help Your Students Help Themselves: Communicating the Art of Networking Sarah Rodriguez Professional Development Day 2011
Introductions <ul><li>Sarah Rodriguez </li></ul><ul><li>Higher Education Administration, PhD program GRA </li></ul><ul><li...
Objectives <ul><li>Attendees will understand and be able to communicate the art and impact of professional networking with...
What is Professional Networking?  <ul><li>Networking - No. 1 way most people actually find a job or internship </li></ul><...
Examples of Professional Networking <ul><li>Informational interviews </li></ul><ul><li>Face-to-face contact </li></ul><ul>...
Significance of Professional Networking to College Students <ul><li>Need to fight for jobs! </li></ul><ul><ul><li>Unemploy...
Why this is our problem,  not someone else ’ s <ul><li>Not JUST Career Services issue </li></ul><ul><li>Work closely with ...
Obstacles to Professional Networking for College Students <ul><li>Lack of emphasis placed on professional networking </li>...
What we can do to help… <ul><li>How to present professional networking </li></ul><ul><li>Techniques for professional netwo...
How to Present Professional Networking <ul><li>Present networking as an ART </li></ul><ul><ul><li>No one ’ s process the s...
And…more. <ul><li>Mention it early, often. Expect it from your students </li></ul><ul><ul><li>Starting…YEAR 1  </li></ul><...
And some more… <ul><li>Demystify networking – not some back room, wheelin ’  dealin ’  or cosmic force </li></ul><ul><li>G...
Techniques for professional networking <ul><li>Start off well </li></ul><ul><ul><li>Firm handshake – demo </li></ul></ul><...
Techniques… <ul><li>Maintaining relationships </li></ul><ul><ul><li>Not enough JUST to meet them </li></ul></ul><ul><ul><l...
Resources for Professional Networking The Five Must Haves for Every Student <ul><li>30 Second Commercial </li></ul><ul><li...
Group Activity <ul><li>How might YOU help a student with their professional networking skills? </li></ul><ul><li>Student E...
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Help Your Students Help Themselves: Communicating the Art of Networking

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Presented by Sarah Rodriguez at the 2011 ACA & APSA professional development conference on 2/17/11. Introductions. Handshakes. Partnerships. This presentation is intended to show attendees how to successfully communicate to students the art and impact of professional networking.

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Help Your Students Help Themselves: Communicating the Art of Networking

  1. 1. Help Your Students Help Themselves: Communicating the Art of Networking Sarah Rodriguez Professional Development Day 2011
  2. 2. Introductions <ul><li>Sarah Rodriguez </li></ul><ul><li>Higher Education Administration, PhD program GRA </li></ul><ul><li>Gates Millennium Scholar </li></ul><ul><li>Experience with career counseling </li></ul>
  3. 3. Objectives <ul><li>Attendees will understand and be able to communicate the art and impact of professional networking with the students that they work with </li></ul><ul><li>Attendees will learn relationship-building techniques and be able to access networking resources that they may share with the students that they work with </li></ul><ul><li>Attendees will become a valuable resource for their students in regards to professional networking </li></ul>
  4. 4. What is Professional Networking? <ul><li>Networking - No. 1 way most people actually find a job or internship </li></ul><ul><li>ART of gathering helpful information from personal contacts and professionals in student ’ s field of interest </li></ul><ul><ul><li>Learn about career paths, job leads </li></ul></ul><ul><li>It ’ s a way of life - Not just when looking for a job </li></ul><ul><ul><li>Regular practice </li></ul></ul><ul><ul><li>Realizes the value in building and maintaining a strong networking relationship throughout their career </li></ul></ul>
  5. 5. Examples of Professional Networking <ul><li>Informational interviews </li></ul><ul><li>Face-to-face contact </li></ul><ul><li>Introduction by mutual acquaintance </li></ul><ul><li>Online connections, social media </li></ul><ul><li>Volunteering, part-time </li></ul>
  6. 6. Significance of Professional Networking to College Students <ul><li>Need to fight for jobs! </li></ul><ul><ul><li>Unemployment Rate – 9% </li></ul></ul><ul><li>Gives students an edge </li></ul><ul><ul><li>80% of job market is NOT POSTED </li></ul></ul><ul><li>More networking connections, more opportunities </li></ul>
  7. 7. Why this is our problem, not someone else ’ s <ul><li>Not JUST Career Services issue </li></ul><ul><li>Work closely with students </li></ul><ul><li>Students trust us </li></ul><ul><li>We have very </li></ul><ul><li>large networks! </li></ul>
  8. 8. Obstacles to Professional Networking for College Students <ul><li>Lack of emphasis placed on professional networking </li></ul><ul><li>Limited knowledge of techniques, soft skills </li></ul><ul><li>Confusion on how to maintain professional networks and relationships </li></ul>
  9. 9. What we can do to help… <ul><li>How to present professional networking </li></ul><ul><li>Techniques for professional networking </li></ul><ul><li>Resources for professional networking </li></ul>
  10. 10. How to Present Professional Networking <ul><li>Present networking as an ART </li></ul><ul><ul><li>No one ’ s process the same </li></ul></ul><ul><ul><li>Not just about getting the job </li></ul></ul><ul><ul><li>Students will develop their own style, process </li></ul></ul><ul><li>Believe in the process </li></ul><ul><ul><li>Kick the negativity – “ It ’ s not what you know… ” </li></ul></ul><ul><ul><li>Have them visualize it, draw it </li></ul></ul><ul><ul><li>Not just for business students </li></ul></ul><ul><li>Encourage general “ professionalism ” </li></ul><ul><ul><li>A word on giggling, dress, handshakes etc. </li></ul></ul>
  11. 11. And…more. <ul><li>Mention it early, often. Expect it from your students </li></ul><ul><ul><li>Starting…YEAR 1 </li></ul></ul><ul><ul><li>Building in networking everywhere you go! </li></ul></ul><ul><li>Networking as relationship building </li></ul><ul><ul><li>Can ’ t just meet people </li></ul></ul><ul><ul><li>Help students see networking as a 2-way street where BOTH benefit </li></ul></ul>
  12. 12. And some more… <ul><li>Demystify networking – not some back room, wheelin ’ dealin ’ or cosmic force </li></ul><ul><li>Give Handouts </li></ul><ul><ul><li>5 must haves for each student </li></ul></ul><ul><li>Be blunt, constructive criticism </li></ul><ul><ul><li>Don ’ t sugar coat it. If it ’ s broke, let ’ s fix it now. </li></ul></ul><ul><ul><li>Help them set up goals for improvement </li></ul></ul><ul><ul><li>Invest in them! </li></ul></ul>
  13. 13. Techniques for professional networking <ul><li>Start off well </li></ul><ul><ul><li>Firm handshake – demo </li></ul></ul><ul><ul><li>Eye contact </li></ul></ul><ul><ul><li>“ Hello. My Name is ___. It ’ s a pleasure to meet you (their name). ” </li></ul></ul><ul><li>STUDENTS MUST RESEARCH </li></ul><ul><ul><li>Know about field – What Can I Do With This Major? http://career.utk.edu/wcidwtm/wcidwtm.php </li></ul></ul><ul><ul><li>Salary </li></ul></ul><ul><ul><li>Key people </li></ul></ul><ul><li>Let people know their interests, plans </li></ul>
  14. 14. Techniques… <ul><li>Maintaining relationships </li></ul><ul><ul><li>Not enough JUST to meet them </li></ul></ul><ul><ul><li>Try to connect, at least every 3-6 months </li></ul></ul><ul><ul><li>Voice, email, Facebook, Twitter, conference WHATEVER </li></ul></ul><ul><li>Utilize connections, not just for themselves </li></ul><ul><ul><li>Student look at themselves as a networking instrument </li></ul></ul>
  15. 15. Resources for Professional Networking The Five Must Haves for Every Student <ul><li>30 Second Commercial </li></ul><ul><li>What is Networking? </li></ul><ul><li>Networking Contact Sheet </li></ul><ul><li>Informational Interview </li></ul><ul><li>Connecting Experience with Career </li></ul>
  16. 16. Group Activity <ul><li>How might YOU help a student with their professional networking skills? </li></ul><ul><li>Student Example: </li></ul><ul><ul><li>University with limited resources </li></ul></ul><ul><ul><li>Sophomore </li></ul></ul><ul><ul><li>High achievement </li></ul></ul><ul><ul><li>Timid, scared of people </li></ul></ul><ul><ul><li>Wants to do education, but not sure what… </li></ul></ul><ul><ul><li>No professional experience or internships </li></ul></ul>

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