Utah Higher Ed Public Opinion Survey

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Dave Buhler's presentation on a recent survey of public opinion regarding higher ed in Utah.

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Utah Higher Ed Public Opinion Survey

  1. 1. Report to the State Board of Regentson Utah Public Opinion SurveyOctober 14, 2009<br />Research Conducted by Dan Jones & Associates<br />For the Utah System of Higher Education<br />1<br />
  2. 2. Survey of 675 adult Utahns statewide by Dan Jones & Associates.<br />Conducted July 2009 for the Commissioner of Higher Education.<br />“Oversampling” of Hispanic Population.<br />Margin of error +/- 4.0%<br />2<br />
  3. 3. 3<br />State Issues<br />
  4. 4. Most Important Issue for the State of Utah: The Economy<br />4<br />
  5. 5. Highest Priorities for Governor Herbert<br />5<br />
  6. 6. Budget Choices<br />6<br />Education<br />92%<br />Education<br />82%<br />Prisons<br />6%<br />Roads<br />8%<br />
  7. 7. Budget Choices<br />7<br />Roads<br />Healthcare<br />Education<br />Healthcare<br />Roads<br />Prisons<br />
  8. 8. 8<br />Higher Education<br />
  9. 9. Is College Important?<br />99% of respondents feel a college education is important.<br />Why?<br />80%: Career & economic opportunities<br />17%: Societal benefits, “well-rounded”, helps in understanding the world<br />9<br />
  10. 10. Is a college education more important or less important than it was 10 years ago?<br />10<br />
  11. 11. Is higher education accessible to all Utahns?<br />11<br />
  12. 12. “Grade” Higher Education <br />80% give colleges an “A” or “B”<br />81% in 2006<br />12<br />
  13. 13. Should assisting economic development be a part of the mission of a state college or university?<br />13<br />
  14. 14. Financial Aid & Student Loans<br />80% of respondents favor “increasing the availability of state-funded student financial aid for needy students”<br />How much debt is reasonable?<br />14<br />
  15. 15. Strategies to Handle Growth in Higher Education<br />15<br />
  16. 16. New Taxes to Expand College Access?<br />16<br />*Salt Lake and Utah Counties favor by small majority (51%)<br />
  17. 17. Preparation for College<br />17<br />
  18. 18. Should Utah high schools require students to take more science and math classes?<br />18<br />
  19. 19. Different standards to prepare for college than for the job-market? <br />19<br />
  20. 20. What is the minimum level of education a female/male should complete?<br />20<br />
  21. 21. College expectation gapMen vs. Women<br />21<br />“What is the minimum level of education a female/male should complete?”<br />(4-year degree+, male minus female)<br />
  22. 22. Saving for child’s college education?<br />Parents & Grandparents<br />Parents Only<br />22<br />
  23. 23. Aware of UESP?<br />23<br />
  24. 24. Qualitative Findings<br />Focus Groups:<br />Three focus groups were conducted: <br />2 with parents who themselves have attended or graduated from college and 1 with grandparents<br />Main findings:<br />By default, scholarships have become many parents’ college savings plans for their children <br />Tax incentives the most attractive feature of 529 plans<br />Pivotal points in a family’s life when they might start saving for college:<br />Newborn<br />5 year-old beginning Kindergarten<br />Junior high – grades start to matter<br />When other financial obligations of the family free up<br />-Qualitative Research Analysis of UESP, Dan Jones & Associates<br />June 2009<br />24<br />
  25. 25. Approaches to handling K-12 growth<br />25<br />
  26. 26. Conclusions—Utahns Believe:<br />Economy, creating jobs is top state priority.<br />Higher Education is linked to economic success.<br />Both men & women should attend college, “expectation gap” has narrowed.<br />Higher education is accessible (except Hispanic Utahns don’t agree).<br />Support significant priority for funding education over other state needs.<br />26<br />
  27. 27. Report to the State Board of Regentson Utah Public Opinion SurveyOctober 14, 2009<br />Research Conducted by Dan Jones & Associates<br />For the Utah System of Higher Education<br />27<br />
  28. 28. Survey of 675 adult Utahns statewide by Dan Jones & Associates.<br />Conducted July 2009 for the Commissioner of Higher Education.<br />“Oversampling” of Hispanic Population.<br />Margin of error +/- 4.0%<br />28<br />
  29. 29. 29<br />State Issues<br />
  30. 30. Most Important Issue for the State of Utah: The Economy<br />30<br />
  31. 31. Highest Priorities for Governor Herbert<br />31<br />
  32. 32. Budget Choices<br />32<br />Education<br />92%<br />Education<br />82%<br />Prisons<br />6%<br />Roads<br />8%<br />
  33. 33. Budget Choices<br />33<br />Roads<br />Healthcare<br />Education<br />Healthcare<br />Roads<br />Prisons<br />
  34. 34. 34<br />Higher Education<br />
  35. 35. Is College Important?<br />99% of respondents feel a college education is important.<br />Why?<br />80%: Career & economic opportunities<br />17%: Societal benefits, “well-rounded”, helps in understanding the world<br />35<br />
  36. 36. Is a college education more important or less important than it was 10 years ago?<br />36<br />
  37. 37. Is higher education accessible to all Utahns?<br />37<br />
  38. 38. “Grade” Higher Education <br />80% give colleges an “A” or “B”<br />81% in 2006<br />38<br />
  39. 39. Should assisting economic development be a part of the mission of a state college or university?<br />39<br />
  40. 40. Financial Aid & Student Loans<br />80% of respondents favor “increasing the availability of state-funded student financial aid for needy students”<br />How much debt is reasonable?<br />40<br />
  41. 41. Strategies to Handle Growth in Higher Education<br />41<br />
  42. 42. New Taxes to Expand College Access?<br />42<br />*Salt Lake and Utah Counties favor by small majority (51%)<br />
  43. 43. Preparation for College<br />43<br />
  44. 44. Should Utah high schools require students to take more science and math classes?<br />44<br />
  45. 45. Different standards to prepare for college than for the job-market? <br />45<br />
  46. 46. What is the minimum level of education a female/male should complete?<br />46<br />
  47. 47. College expectation gapMen vs. Women<br />47<br />“What is the minimum level of education a female/male should complete?”<br />(4-year degree+, male minus female)<br />
  48. 48. Saving for child’s college education?<br />Parents & Grandparents<br />Parents Only<br />48<br />
  49. 49. Aware of UESP?<br />49<br />
  50. 50. Qualitative Findings<br />Focus Groups:<br />Three focus groups were conducted: <br />2 with parents who themselves have attended or graduated from college and 1 with grandparents<br />Main findings:<br />By default, scholarships have become many parents’ college savings plans for their children <br />Tax incentives the most attractive feature of 529 plans<br />Pivotal points in a family’s life when they might start saving for college:<br />Newborn<br />5 year-old beginning Kindergarten<br />Junior high – grades start to matter<br />When other financial obligations of the family free up<br />-Qualitative Research Analysis of UESP, Dan Jones & Associates<br />June 2009<br />50<br />
  51. 51. Approaches to handling K-12 growth<br />51<br />
  52. 52. Conclusions—Utahns Believe:<br />Economy, creating jobs is top state priority.<br />Higher Education is linked to economic success.<br />Both men & women should attend college, “expectation gap” has narrowed.<br />Higher education is accessible (except Hispanic Utahns don’t agree).<br />Support significant priority for funding education over other state needs.<br />52<br />

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