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This week's edition of the Social Media Roundup examines how to effectively tell a story using social media. Now that social media is becoming the norm, a big news event is no longer limited to the front page of a newspaper. Now, a news story can appear on Facebook, we can live-tweet the event on Twitter, we can post photos on Flickr and load video to YouTube. There are dozens of platforms designed to spread news of an event faster than ever before. But with that speed can come chaos, so this Social Media Roundup will take a look at how a social media team can appropriately harness the power of these platforms and create an effective social media strategy.