Pécs - Urban Challenges and Solutions


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Presentation delivered by Ákos Hegyi during the URBACT Training for Elected Representatives Seminar 1 (8-10 April 2013, Brussels) "Integration. How to break silos and develop integrated and place-based solutions that cross the boundaries of government bodies, disciplines, or municipal borders?"

Read more here - http://urbact.eu/en/news-and-events/urbact-events/training-for-elected-representatives/

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Pécs - Urban Challenges and Solutions

  1. 1. 1Pécs, HungaryBrussels, 08 April 2013.Ákos HegyiBrief introduction to Pécs cityURBACT Training Session Page 2
  2. 2. 2Geographical location› Eastern-central Europe› Pécs is located in the Carpathian Basin,› South transdanubian region› Center of Baranya county› It is bordered by Mecsek hill from the north, and aplain from the south› located near to the border of Croatia› favorable climate› No lake or river› High way, airport, road and railway hub› Administrative, educational, medical, political centerURBACT Training Session Page 3Fact sheet› Area: 163 km²› Height over sea level: 120 - 250m› Annual precipitation: 620 mm› Annual mean temperature: 10, 3 °C› Mean temperature in January: -1,4 °C› Mean temperature in July: 20,5 °C› Number of sunny hours: 2022› Number of inhabitants: 157,000› Population density: 964 person/km²› Male/Female: 54-46%› Age groups:- Children (0-14) 14%,- Active (15-65): 69%,- Pensioner 17%URBACT Training Session Page 4
  3. 3. 3History – Ancient Roman city› The area has been inhabited since ancient times, with theoldest archaeological findings being 6000 years old. Beforethe Roman era the place was inhabited by Celts.› In the first half of the 4th century Sopianae became animportant Christian city› attacks by Barbarians and Huns› King Louis the Great founded a university in Pécs in 1367› After the Battle of Mohács (1526) in which the invadingOttoman army defeated the armies of King Louis II, the armiesof Suleiman occupied Pécs› Habsburg time› A more peaceful era started after 1710. Industry, trade andviticulture prospered, manufactures were founded, a new cityhall was built.URBACT Training Session Page 5History II› 1848–49 Pécs was occupied by Croatian armies for a shorttime› At the end of World War I Baranya county was occupiedby Serbian troops› World War II – Red Army› After the war development became fast again, and the citygrew, absorbing several nearby towns. In the 1980s Pécsalready had 180,000 inhabitants.› After the end of Socialist era (1989–1990) Pécs and itscounty, like many other areas, were hit hard by the changes,the unemployment rate was high, the mines and severalfactories were closed, and the war inneighboring Yugoslavia in the 1990s affected the tourism.› Service sectorm regional centerURBACT Training Session Page 6
  4. 4. 4Ethnic groups› Magyars - 92.6%› Germans - 3.1%› Roma - 1.2%› Croats - 1%› Serbs - 1%› Others - 1.1%› 1998 Pécs was given the UNESCO prize Cities for peace formaintaining the cultures of the minoritiesURBACT Training Session Page 7Religions› Roman Catholic - 58.5%› Calvinist - 7.4%› Lutheran - 1.9%› Atheist - 18%› Others (mainly Christian) - 1.9%› No answer, unknown - 12.3%URBACT Training Session Page 8
  5. 5. 5Economy› Located in the midst of an agricultural area, Pécs is thenatural hub of local products› Until some years ago, it had a coal mine and even a Uraniummine. Several factories exist, but after the fall of the IronCurtain many have not managed the transition well.› There is a gradual development of modern high-tech industry› famous porcelain factory. The Zsolnay Porcelain› Pécsi Sörfőzde (Pécs Brewery› Three industrial parksURBACT Training Session Page 9Education› 47 kindergartens in Pécs› 25 institutions deal with primary education.› Ten secondary schools in the City: five of them aremaintained by the City. Three are maintained by theChurch and other Christian congregations, two by theUniversity of Pécs.› In several schools education is bilingual: English,German, French, Italian, Spanish bilingual classes starteach year.› University of Pécs – 30000 students: Ten faculties and210 majors. Medical, law and architect students haveundivided education, in other faculties the so calledBologna system was introduced in 2006.URBACT Training Session Page 10
  6. 6. 6External relations› Pannon EGTC› Pécs is twinned with:› Arad, Romania; Cluj-Napoca, Romania› Fellbach, Germany; Graz, Austria[28]› Kütahya, Turkey; Lahti, Finland› Dijon, France; Grenoble, France[29]› Lyon, France; Novi Sad, Serbia› Olomouc, Czech Republic; Osijek, Croatia› Seattle, USA, Sliven, Bulgaria› Terracina, Italy; Tucson, USA› Tuzla, Bosnia and Herzegovina›URBACT Training Session Page 11URBACT Training Session Page 12
  7. 7. 7Cultural Capital of Europe - 2010URBACT Training Session Page 13Kodály CenterURBACT Training Session Page 14
  8. 8. 8ZsolnayURBACT Training Session Page 15Zsolnay quarterURBACT Training Session Page 16
  9. 9. 9Knowledge Center - BeehiveURBACT Training Session Page 17MarketsURBACT Training Session Page 18
  10. 10. 10Markets› 4 markets in Pécs, one of them is open onlyon Sundays,› A variety of products sold:Fresh food, vegetables, local productsHomemade foodFlowersFish from freshwatersSunday market: flea market, antique piecesplants, clothes, food, etc.› The main stakeholders:› BIOKOM Ltd. – city operating company,› Pécs Holding – asset management companyClosely working together with the Pécs MunicipalityPécs City Developement Nonprofit Ltd.URBACT Training Session Page 19Market hallURBACT Training Session Page 20
  11. 11. 11ProductsURBACT Training Session Page 21Fish and meat, eggVegetables, fruits, mushroomHoney, flower,Flour, pasta, bread, pastryTobacco, clothesMarket – Fair-groundURBACT Training Session Page 22Cars, animals, clothes, plants, food, toysForeign tradersCultural shock
  12. 12. 12Goals1. Possibility to gain knowledge about operations andmanagement of city markets2. Develop an action plane thatImprove local employmentEffectiveness of local commercial chainsContributes to the reorganization of the downtown areaSets paths toward a sustainable city and futureHelps to provide healthier lifestyleA usable SWOT, collection of best practisesHandbook and strategyCooperation development, conversationEuropean Market DayFind EU or other financial sourceGet in line with SMART starategyURBACT Training Session Page 23Local Support Group› Interest is high› There is a potential media interest› Bottom up initiatives› Political commitment› Local need, demand exceeds supply› Area available› City owned company› new company in the cafeteria system› Negative:› NO initiator› too many ideasURBACT Training Session Page 24
  13. 13. 13URBACT Training Session Page 25Local Action PlanTraining section is the starting pointNo real action has been undertakenNo staff assignmentToo much talk little actionCentral market projectPlans› We plan to test through special focus groups that belong to specialdemographical, professional, age groups their need for markets attwo places in Pécs. Also the location, commercial specification andthe traffic connection will be monitored. The outcome of this researchwill help to create a proper SWOT analysis and a detailed marketresearch and a local brand will be introduced to distinguish localproducts from others.› After it is completed we shall organize stake holders and marketoperators to develop a hand-book that shows what are the mainoutlines to establish a successful market in a city and what kind oflegislations should be made by the local government to keep urbanmarkets sustainable in Pécs.› The final outcome (promotional campaign) will focus on publicforums and brochures. These campaigns will pay attention to Pécsand on the neighbouring cities.URBACT Training Session Page 26
  14. 14. 14Key messageWith this project we plan torevitalize two important squaresencouraging people to go tomarkets and build socialconnections with each other.Patrónis Nonprofit Ltd.URBACT Training Session Page 27Future marketplaceURBACT Training Session Page 28
  15. 15. 15Thank you for your attentionÁkos HEGYImember of local government – City of PécsVice president of Natural and Human resourceDevelopment Committehegyi.akos@ph.pecs.huURBACT Training Session I 09.12.09 I Page 29