Site Search Analytics for aBetter User ExperienceUIE Virtual SeminarLouis RosenfeldJune 23, 2010  •  1:30pm ETwww.uie.com/...
(slide 2:  search log animation)<br />XXX.XXX.X.104 - - [10/Jul/2006:10:25:46 -0800] "GET /search?access=p&entqr=0&output=...
(slide 2:  search log animation)<br />XXX.XXX.X.104 - - [10/Jul/2006:10:25:46 -0800] "GET /search?access=p&entqr=0&output=...
(slide 2:  search log animation)<br />XXX.XXX.X.104 - - [10/Jul/2006:10:25:46 -0800] "GET /search?access=p&entqr=0&output=...
(slide 3:  pan across analytics reports)<br />
(slide 3:  pan across analytics reports)<br />
Site Search Analytics leads to better…<br />content:  Predict the future!<br />
Site Search Analytics leads to better…<br />content:  Predict the future!<br />search performance:  Better results!<br />
Site Search Analytics leads to better…<br />content:  Predict the future!<br />search performance:  Better results!<br />n...
Site Search Analytics leads to better…<br />content:  Predict the future!<br />search performance:  Better results!<br />n...
(slide 5:  Zipf Distribution)<br />
Site Search Analytics for aBetter User ExperienceUIE Virtual SeminarLouis RosenfeldJune 23, 2010  •  1:30pm ETwww.uie.com/...
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Your Site Search Analytics - June 23

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  • Image credits:Content: http://www.localseoguide.com/local-seo-predictions-2009/Search: http://www.talk-sports.net/nhl/history.aspx/Blair_BettsNavigation: http://www.davepalumbo.com/webite2/dave%20rear%20lats%20lg.jpgMetadata: http://dolphinsoftware.wordpress.com/2009/03/03/are-you-sure-you-are-compliant-inaccurate-contract-metadata-could-land-you-in-hot-water/
  • Image credits:Content: http://www.localseoguide.com/local-seo-predictions-2009/Search: http://www.talk-sports.net/nhl/history.aspx/Blair_BettsNavigation: http://www.davepalumbo.com/webite2/dave%20rear%20lats%20lg.jpgMetadata: http://dolphinsoftware.wordpress.com/2009/03/03/are-you-sure-you-are-compliant-inaccurate-contract-metadata-could-land-you-in-hot-water/
  • Image credits:Content: http://www.localseoguide.com/local-seo-predictions-2009/Search: http://www.talk-sports.net/nhl/history.aspx/Blair_BettsNavigation: http://www.davepalumbo.com/webite2/dave%20rear%20lats%20lg.jpgMetadata: http://dolphinsoftware.wordpress.com/2009/03/03/are-you-sure-you-are-compliant-inaccurate-contract-metadata-could-land-you-in-hot-water/
  • Image credits:Content: http://www.localseoguide.com/local-seo-predictions-2009/Search: http://www.talk-sports.net/nhl/history.aspx/Blair_BettsNavigation: http://www.davepalumbo.com/webite2/dave%20rear%20lats%20lg.jpgMetadata: http://dolphinsoftware.wordpress.com/2009/03/03/are-you-sure-you-are-compliant-inaccurate-contract-metadata-could-land-you-in-hot-water/
  • Your Site Search Analytics - June 23

    1. 1. Site Search Analytics for aBetter User ExperienceUIE Virtual SeminarLouis RosenfeldJune 23, 2010 • 1:30pm ETwww.uie.com/events/virtual_seminars/<br />
    2. 2. (slide 2: search log animation)<br />XXX.XXX.X.104 - - [10/Jul/2006:10:25:46 -0800] "GET /search?access=p&entqr=0&output=xml_no_dtd&sort=date%3AD%3AL%3Ad1&ud=1&site=AllSites&ie=UTF-8&client=www&oe=UTF-8&proxystylesheet=www&q=lincense+plate&ip=XXX.XXX.X.104 HTTP/1.1" 200 971 0 0.02<br />
    3. 3. (slide 2: search log animation)<br />XXX.XXX.X.104 - - [10/Jul/2006:10:25:46 -0800] "GET /search?access=p&entqr=0&output=xml_no_dtd&sort=date%3AD%3AL%3Ad1&ud=1&site=AllSites&ie=UTF-8&client=www&oe=UTF-8&proxystylesheet=www&q=lincense+plate&ip=XXX.XXX.X.104 HTTP/1.1" 200 971 0 0.02<br />XXX.XXX.X.104 - - [10/Jul/2006:10:25:48 -0800] "GET /search?access=p&entqr=0&output=xml_no_dtd&sort=date%3AD%3AL%3Ad1&ie=UTF-8&client=www&q=license+plate&ud=1&site=AllSites&spell=1&oe=UTF-8&proxystylesheet=www&ip=XXX.XXX.X.104 HTTP/1.1" 200 8283 146 0.16<br />
    4. 4. (slide 2: search log animation)<br />XXX.XXX.X.104 - - [10/Jul/2006:10:25:46 -0800] "GET /search?access=p&entqr=0&output=xml_no_dtd&sort=date%3AD%3AL%3Ad1&ud=1&site=AllSites&ie=UTF-8&client=www&oe=UTF-8&proxystylesheet=www&q=lincense+plate&ip=XXX.XXX.X.104 HTTP/1.1" 200 971 0 0.02<br />XXX.XXX.X.104 - - [10/Jul/2006:10:25:48 -0800] "GET /search?access=p&entqr=0&output=xml_no_dtd&sort=date%3AD%3AL%3Ad1&ie=UTF-8&client=www&q=license+plate&ud=1&site=AllSites&spell=1&oe=UTF-8&proxystylesheet=www&ip=XXX.XXX.X.104 HTTP/1.1" 200 8283 146 0.16<br />XXX.XXX.XX.130 - - [10/Jul/2006:10:24:38 -0800] "GET /search?access=p&entqr=0&output=xml_no_dtd&sort=date%3AD%3AL%3Ad1&ud=1&site=AllSites&ie=UTF-8&client=www&oe=UTF-8&proxystylesheet=www&q=regional+transportation+governance+commission&ip=XXX.XXX.X.130 HTTP/1.1" 200 9718 62 0.17<br />
    5. 5. (slide 3: pan across analytics reports)<br />
    6. 6. (slide 3: pan across analytics reports)<br />
    7. 7. Site Search Analytics leads to better…<br />content: Predict the future!<br />
    8. 8. Site Search Analytics leads to better…<br />content: Predict the future!<br />search performance: Better results!<br />
    9. 9. Site Search Analytics leads to better…<br />content: Predict the future!<br />search performance: Better results!<br />navigation: Work on those lats!<br />
    10. 10. Site Search Analytics leads to better…<br />content: Predict the future!<br />search performance: Better results!<br />navigation: Work on those lats!<br />metadata: Supercharge it!<br />
    11. 11. (slide 5: Zipf Distribution)<br />
    12. 12. Site Search Analytics for aBetter User ExperienceUIE Virtual SeminarLouis RosenfeldJune 23, 2010 • 1:30pm ETwww.uie.com/events/virtual_seminars/<br />
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