Uel ll sconf_130112


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Erica Plowman, e-learning designer at UEL, presentation on design processes for Info skills.

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Uel ll sconf_130112

  1. 1. Info skills: How it came to beErica PlowmanLearning DesignerUELconnectFriday 13th January 2012
  2. 2. Info skills is designed tosupport Level 1 students todevelop the key skills theyneed to find information fortheir assignments and use itappropriately.It was created in partnershipbetween members of UEL’sLibrary and LearningServices and the Distanceand E-learning team(UELconnect)WWW.UEL.AC.UK/INFOSKILLS
  3. 3. Questions we’ve been askedHow did you pull everything together?How did you make it look so good?Where did all the materials come from?Why make it ‘open-access’?Why not include other study skills?Who did it?Why does it
  4. 4. One way to describe how we did it Maintenance and Analysis update Specification Promotion A typical ‘development’ cycle Design and Testing Development Content Coding Writing
  5. 5. But this description ..• Appears too mechanistic to include creativity and spontaneity.• Doesn’t capture the relationships, empathy and communication at the heart of the process.• Is often retrofitted onto the messier way things really happen!
  6. 6. Maybe it’s more helpful ..To talk about how things develop rather thanhow they ‘are developed’Which reminds me of ..
  7. 7. ‘Evolution’So let’s talk about Info skills in terms of:• Species: What kind of creature is it?• Origins: Where did it come from?• Evolutionary process: How was it created?• New forms: What next?
  8. 8. What kind of learning tool isit?What context and audienceis it intended for?What is the underlyingdesign and thinking behindit?How does this meet theneeds identified?SPECIES Photo used under Creative Commons from Peter Harris
  9. 9. Species• Static content – complementing F2F sessions, helpdesk/email support, specialist Subject Librarian appts and online chat tool• Independent/self-directed use – ‘designed’ content, explicit, consistent, cross-referenced• Informal learning – learner free to browse around, must attract them, not compulsory• Hybrid resource – reference, information and learning material• Multimedia – information presented in different formats• ‘Just-in-time’ or ‘strategic’ – to allow learners to use it in different ways, last minute help, answer a specific question, refresh knowledge or broader overview of new concepts• Open access – easiest access and widest reach for all learners (distance, part-time, international, pre-entry, partner colleges) also advertises support we offer to potential new students
  10. 10. Genetic (design) blueprint• Transparent navigation, flexible entry points – supports different points of need (starting off / refresher / lastminute.com), maximise learner control• Browsable, bite-size resources, variety of formats – flexible paths through content, caters to different learner preferences (eg straight to a practice quiz, or follow step-by-step guide), engage learners with multimedia• Conversational, motivational narratives – address learner directly, encourage independent learners to engage with the material• Tutor and peer support built-in – videos reflect genuine student experience and make it more relevant for them, supportive advice for new students in particular• Assignment context – emphasis on‘why’ you need these skills not just ‘what’ they are, home page slideshow sets the scene• High quality graphic design/images – to engage and attract learners• Usability and accessibility – video subtitles and transcripts, not too text- heavy, only 3 levels of navigation, does contain Flash objects however.
  11. 11. Where did it come from?What existing materialsdid we start with?What pre-cursors werethere?ORIGINS Photo used under Creative Commons from APS Museum
  12. 12. Origins – our main starting points• Existing materials – handouts, leaflets from Library, help docs on website, librarians support material• External websites and OERs – lots of inspiration from other universities• ‘Get that job’ – we had created an in-house resource with Employability colleagues to support students with skills needed to apply for jobs. It looked like this …
  13. 13. The original ‘Get that job’
  14. 14. OriginsAlso:New Employability brandAt the same time westarted planning Infoskills, our Employabilityand Enterprise teamwanted to update ‘Getthat job’ to match the newbrand of printed materialsthey had commissionedfrom Wire Design.
  15. 15. How was it created?Who contributed to itscreation and what didthey do?What were the keythings that made ithappen?EVOLUTION Photo used under Creative Commons from Mary Margret
  16. 16. The process of evolutionIn very basic terms, the theory of evolution goessomething like:• Existing forms come under pressure from changes in the environment new conditions, lack of resources• There is a degree of variety in gene pool spontaneous mutations, newcomers to the population• Genes mix through cross-fertilisation, producing slightly different forms natural selection favours the better adapted forms• Over long periods, this should produce new forms that are more successful
  17. 17. Info skills evolutionLet’s consider each aspect in terms of this project:• Existing forms• Changes in the environment  new conditions, lack of resources• Variety in gene pool  spontaneous mutations, newcomers to the population• Cross-fertilisation  natural selection, better adapted• New forms
  18. 18. Existing forms gave us ideas:As mentioned in Origins, some of them were:• UEL Library website guidance docs• Librarians’ VLE material• OER and external websites  Staffordshire Assignment Survival Kit  Cardiff Information Literacy Resource Bank  Leeds Skills@Library  OU Safari• Original ‘Get that job’ design• New employability brand
  19. 19. Changes in the environmentNew conditions:  Widening participation, more students with info skills gaps  Student expectations - access to 24/7 info/help  Expectation that online tools for learning as media rich and easy-to- use as wider internet (Youtube, Google, Amazon etc)  Information (overload) age – the need to find information. NOW!Lack of resources:  Demands on teaching and support staff for F2F and 1:1 support  Doing ‘more for less’ agenda – maybe needs to be interpreted as ‘more of some things and less of others’  High quality online resources may need a greater investment ‘up front’ but if they meet important needs, reach all students, and have a good shelf life, they may be more value-added than doing other cheaper, quicker things. Needs thinking about.
  20. 20. Variety in gene poolDiversity of ideas, experiences, expertise, roles, responsibilities:Project team: Head of Library and Learning Services, Academic Services Manager,Subject Librarian, Learning Designer, Learning Technology Adviser, Learning MaterialsDeveloperSubject Matter Experts: Subject Librarians provided ideas advice, content andvolunteered for videos*. Wider Library staff took part in testing.Specialist input: from Academic Integrity and Psychology (APA referencing), SkillsModules Leaders also appeared in videos*Student Voice: volunteers for focus groups, videos and testing, Student Liaison Officersprovided useful perspective‘Newcomers’ to the population External web developers A professional cameraman helped us improve quality of in-house videos Colleagues and students helped with photos* Cardiff Information Literacy Resource Bank – permission to re-purpose 3 quizzes‘Spontaneous mutations’ – things we didn’t know about when we started Employability branding CMS tool * Get full written consent for use of anyone’s image
  21. 21. Cross-fertilisation/Natural selectionContinuous collaboration and consultation within our project team, taking ideas back and forth between SubjectLibrarians, web developers and others.Processes:Inputs:• Initial focus groups with students and Subject Librarians• Requirements discussions with project team, consulting benchmarks  Output: Project outline documentation, planned structure and milestone plan• Review of internal and external online and print material• Subject Librarians completed content ‘proformas’ on key areas  Output: Prototyped ‘proof of concept’ design with small group staff and studentsInputs:Prototype feedback, specialist consultations, iterations of draft text followed up with individuals, filming andediting videos, sourcing photos, creating images, screencaptures, pdfs, quizzes, iterations of web design andfunctionality  Output: Finished resources and a CMS tool allowing us to build 80% of the site for a wider evaluationInputs:Feedback collated, amends agreed, text edited and proofread, resources completed, tagging and debugging.Publicity material and campaign planned. Google analytics set up. FAQ, Glossary, help info compiled. Output: Info skills completed and launched after final review by Library colleagues in March 2011The Appendix of examples illustrates some of these developments
  22. 22. Adaptation• Collaboration and testing of ideas makes it more likely the final result will be ‘well-adapted’ to your population and your conditions.• I prefer ‘well-adapted’ as it sounds like a higher expectation and less clinical than ‘fit for purpose’.• The end result is achieved through a balance of decisions based on discussion, evaluation, feedback and testing, and sometimes compromises with the technology.• It happens over iterative cycles: formal ones with set evaluation points and continuous informal, small-scale ones.• It’s an ongoing process – LLS have just completed a 6-month evaluation and are planning further updates to Info skills.
  23. 23. New FormsWe are now developing a newresource to support academicwriting skills at Level 1.Planned changes are:• improved access via mobile devices• more practice exercises• the option of sequences of linked guidance and practice resourcesAnd probably others we don’tknow about yet 
  24. 24. Lessons learned from nature?• Organic process  not quite as slow as evolution  Info skills took about 6 months actual development  you do need a clear milestone plan but it has to allow for some spontaneity and trying out new ideas  without this our final look and feel and the flexible CMS tool would not have happened• Collaborate to create  diversity of experience/expertise from different disciplines – about 35 people probably contributed to this project in total  collaboration can be slow but often produces the best ideas and helps solve problems  think of it as having access to a wider talent pool• Build in opportunities for growth  think about how to allow easy updating/adding of new resources (and who by!)  is there room to expand on the structure you’ve designed?  this is true for a resource library, VLE site or other type of online tool• Testing and evaluation  more likely the final result will be well-adapted  keeps it learner-centred  happening all the time not just at the endAs shown by this view of the development process…
  25. 25. ADDIE: Less like this … Analyse Evaluate Design Implement Develop
  26. 26. And more like this Analyse Implement Evaluate Design Develop
  27. 27. Appendix of examplesSite structure version 1 Site structure version 8!
  28. 28. Requirements discussions
  29. 29. Focus group - students
  30. 30. Focus group - staff
  31. 31. Content proformasGive a structure, useful to askexperts to identify their keymessages
  32. 32. Content proformas But let people do it as they prefer, it’s getting the raw content that counts, not fitting pre- determined structures. They always change anyway.
  33. 33. Final Guides templates
  34. 34. Prototype feedback – students
  35. 35. Prototype feedback - staff
  36. 36. The CMS toolIn the process of meetings with Wire Design… we discovered that as well as doing the visual design for the new resources, they could also give us a simple-t-use CMS tool which would actually allow us to build the site flexibly ourselves.We worked in partnership with them … to agree the design and functionality of the system and were then able to upload the content and resources we’d prepared very easily.This made everything much more flexible … as we could edit and refine the content as much as necessary during development and meant the sites would be easy and cheap to expand and update in the future.Anyone could use it … But we have trained 2 individuals who take responsibility for it to streamline updates For example ►  This is where you would add a new page or a sub-page to the Referencing Section.
  37. 37. CMS: Front and backThe Harvard Referencing The Harvard Referencingpage on the site page in the CMS
  38. 38. EG Promotion
  39. 39. Info skills: Not the end Erica Plowmane.plowman@uel.ac.uk