Your SlideShare is downloading. ×
Social Media Training - Personal Branding & Networking
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Social Media Training - Personal Branding & Networking

5,613
views

Published on

Published in: Technology, Business

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
5,613
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
8
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Tyler Durbin | Founder GenYJourney.com Social Media for Personal Branding & Professional Networking
  • 2. 29% say candidate had poor communication skills 28% say candidate bad-mouthedprevious company or fellow employee
  • 3. Personal brands allowindividuals to differentiatethemselves byconsistently articulatingand leveraging theirunique value proposition.
  • 4. Personal Brand Power• You have a “personal brand” -like it or not• Opportunity to market whatmakes you valuable• Platform to differentiateyourself• Build reputation, credibility,publicity• Increase your influence andvalue
  • 5. Where Do I Start?Blog/Personal Website: Publish yourunique value to companies, recruiters,industry leaders. GenYJourney.comFacebook: Platform to show the “real” you.Engage with friends & brands.LinkedIn: Your own personal advertisingspace. Join groups, contribute todiscussions, post news, ask and answerquestions.Twitter: Share information. Link to topics
  • 6. Profile Examples
  • 7. Principlesof SocialNetworkin g
  • 8. Listen | Observe• Build a base of knowledge• Follow leaders in your industry as well as other areas• Observe community sentiment• Constantly look to build your base
  • 9. Engagement| Participation
  • 10. Consistency Create an IdentityIntegrate yournetworks Be Familiar
  • 11. Visibility | Exposure• Post your bio on all other social networking sites• Use a consistent photo• Create a blog about your areas of interest and expertise.• Share articles, research and all other info
  • 12. Balance• Avoid blatant self-promotion andarrogance• Check your ego at the door• Be honest and candid• Be conscious• Protect yourself
  • 13. How Does This All Relate? Linked in FacebookBlog Twitter
  • 14. Getout there!
  • 15. TylerJ.Durbin@gmail.com @TylerDurbin Linkedin.com/in/tylerdurbi n GenYJourney.com Tyler Durbin