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1. Drive Tons of Traffic to Your Web Site

2. If you've got a web site then one of your biggest
marketing challenges is how to generate traffic without
spending a fortune. Whether you're trying to build your
ezine or prospect list or get potential customers to
contact you or buy your products or services, getting
people to your web site is a must and can be a
challenge.

3. Especially if you don't have a big budget to spend on
online marketing, and if you're having a tough time
getting your site to show up in the search engine
rankings. All of this was (and continues to be!) one of my
biggest marketing challenges.

4. Anyone who knows me will tell you I'm not one to back
off from a challenge. In fact, give me one and I'll do
whatever it takes to overcome it. I'm going to share with
you one marketing technique I've used to immediately
get my web site to the top of the search engine rankings
and to triple my web site traffic in just a couple of
months.

5. Getting qualified traffic to your web site

6. If you've got a web site then one of your marketing tasks
is generating qualified traffic to that web site. What
exactly is qualified traffic? Qualified traffic consists of
people who are looking for what you are offering.
They're in the market for what you're selling and they
are actively searching for it.

7. Does your site show up on page 10 of the search results,
or perhaps doesn't even show up at all?

8. If you're like many small business owners, you don't
have the technical knowledge, expertise or time to do
what it takes to get your site to naturally achieve a top-
ranking in Google and the other major search engines.

9. You can move your site to Number 1 in less than a day

10. Take my web site, www.10stepmarketing.com, for
example. There are tons of web sites on marketing.
Achieving a number one Google ranking, or even a top
10 ranking could take a very long time to achieve even if
I do everything right. But I want web site traffic NOW!

11. I want people who are searching for information on
"marketing plans" and "how to market" to find out
about me now, not months from now or a year from
now (well I want them then, too, I just don't want to
wait until then!)

12. I did it and it works!

13. Did you know you can buy your way to the top? That's
exactly what I did, and you can do it, too. A text
advertising service available through Google, called
Google Adwords, enables anyone to have a text ad and a
link to their web site show up as the top-ranked site for
their selected keywords (keywords are the words and
phrases people type into search engines when they're
looking for information on the web).

14. These text ads show up on the right hand side of the
results page when searchers type in your selected
keywords. You'll see them on any page, under the title
"Sponsored Links." Google even offers a keyword tool to
help you pick the best keywords for your site.

15. You can spend as little or as much as you want

16. Depending on how much you want to spend, you can
determine the ranking and page your ad shows up on.
You can very easily garner the number one spot. You
select your maximum daily budget so you'll never spend
more than you can afford and you can easily test
different ads to see which ones work best.

17. You only pay for those who click

18. And the best part is, you only pay when someone clicks
on your link. The other plus here is you'll know if your ad
is working by watching what percentage of those who
see your ad actually click on it. And if its not working as
well as you'd like, you can easily change it.

19. It's all tracked so you know whether it's working

20. Google offers excellent tracking reports so you know
exactly how many people saw your ad and how many
clicked on it. You can send them to any page on your
web site (for example, you might want to send them
directly to your products page, or the page where they
can register for your free ezine or special report).

21. The quickest way to boost your web site traffic

22. I used Google Adwords to start generating web site
traffic and ezine subscribers my second month in
business. My results were so good I maxed-out my
budget in a matter of weeks and had to put my ad on
"pause" (stop running it for awhile). The way I look at it
that's a good problem to have, considering all those
clicks led to new subscribers and customers.

23. 3x the traffic in less than 3 months

24. Between this technique and the one I'll tell you about
next week, I was able to triple my web site traffic in less
than three months. And you can bet I'll continue using
both of these marketing techniques to keep growing my
web site traffic. I love them because they're simple
enough for anyone to do and they don't cost a lot.

25. Get the qualified traffic you want

26. If you want to generate qualified web site traffic quickly,
Google Adwords is an excellent way to do it. If you want
to learn more, visit https://adwords.google.com

27. (C) 2005 Debbie LaChusa

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