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Tweetajob Starter Pak
 

Tweetajob Starter Pak

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  • Add survey results
  • Perceptions of twitterTwitter brings focusSolutions eliminates chos
  • We can help you eliminate the noise, makes us a valuable recruiting solution
  • Harness the power – can be productiveCompeting with do-it-yourself, focused recruiting effortsBrand, exposure – they can be turned off by your brand if they receive stuff that’s not of interestThe ability to target is very important
  • Stand-alone topic
  • Jobseekers select desired geography and job categories to receive only relevant job tweetsJobseekers receive tweets instantlyOnline, via Twitter or Twitter Client (i.e. Tweetdeck)Via www.tweetajob.com search resultsVia mobile device

Tweetajob Starter Pak Tweetajob Starter Pak Presentation Transcript

  • The Tweetajob Solution
    Tweetajob Starter PakFebruary 19, 2010
    Hashtag: #tweetajob
  • Real people. Real jobs. Real connections.
    Tweetajob was born of vision and frustration
    Our goal: simplify Twitter for recruiters and jobseekers
    We worked closely with Twitter to build a product that was simple, compliant and fast!
    We offer a product mix that is sensitive to the diverse needs of recruiting organizations
    Affordable
    High or low volume
    Efficient
  • Informal Survey of Recruiters: Do You Twitter?
    71% - YES
    14% - Not Yet
    14% - No (1 Nevah!)
    5% Good Results
    12% Mixed Results
    14% Poor Results
    55% Plan to try
  • Perception: Twitter = Chaos
  • ~150 Jobs/minute Posted to Twitter
  • Is Twitter a Recruiting Platform?
    Do jobseekers use Twitter?
    Is it a time waster?
    Is it scalable?
  • One Billion – with a B - Users
    Current conservative estimate – 18 million users access monthly
    Represents 11% of internet users
    26 million users predicted in 2010
    Source: emarketer.com
    Twitter predicts 1 Billion users by 2013
    LinkedIn 45 Million users (in six years)
    Twitter users have above-average income and education
  • Monthly Unique Visitors
  • Tweets Have Legs
  • Application of Twitter in Recruiting
    Advertise positions to active and semi-active jobseekers
    Build Talent Communities
    Promote employer brand
    Integration with other media and tools
    Search for passive candidates/lead identification
  • Do-it-Yourself Model
    Build a following – even big, sexy companies can’t do it!
    Post jobs manually or through a feed
    Consider: volume and relevance of tweets
    Twitter imposes a maximum 1,000 tweet/day cap
    Even jobseekers don’t like spam
  • What is Tweetajob?
  • The Tweetajob Model
    Improves the jobseeker experience; our patent-pending geotargeting technology is best-in-class
    It’s fast and inexpensive
    Jobs tweets are SEO’d, providing greater exposure
    Allows employers to focus on building relationships and strengthening the employer brand
  • Jobseekers receive tweets instantly, on mobile, online or search engines
    It’s, fast, simple and cost-effective.
    Recruiters send tweets via Tweetajob interface
    Jobseekers select location and categories to receive targeted job tweets
  • Tracking Results
  • Subscription Benefits
    Good value, if you tweet 20 or more jobs monthly
    All tweets include SEO job posting
    Monthly results report
    Unlimited tweets
  • Tweetajob Enterprise Solutions
    Automates job tweets (via xml feed) – unlimited!
    Opportunity to co-brand Twitter presence
    Measures success and effectiveness of job tweets
    Monthly results report + analytics
    Substantial value for organizations with high volume
  • The Tweetajob Advantage
  • Next Steps
    Try it out!
    Discount code:febweb
    $30 off your order
    Offer expires Feb 26 ,2010
    Download and share this preso
    Follow us!
    @tweetajob
    @peopleshark
    Facebook, LinkedIn and Newsletter
    Complete a brief survey about this demo
  • Thank You
    Carmen Hudson
    carmen@tweetajob.com
    LinkedIn: http://www.linkedin.com/in/carmenhudson
    Twitter:
    @peopleshark