Tacoma public library

Using Social Media to Find a Job
It’ssaturdaymorning…I could be cleaning the garage!
Presented by Carmen Hudson, CEO, Tweetajob
May 15, 2010
Tacoma Public Library

Five Steps to Connection
Where I work
Where I live
What I like to do professionally
What I like to do for fun
What I am passionate about

Hope you had your coffee…
Introduce yourself to someone you don’t know

Today’s Agenda
How Twitter can accelerate your job search
Jobseeker
Kicking the tires
Boosting your career
A bit about Tweetajob
Q&A about this, or anything else

Why use Twitter?
Increase your online visibility
Showcase your skills and knowledge
Learn about new opportunities first
Keep your skills current
Research and prepare
Network with influencers
Find great job search advice

In other words…

Do the benefits outweigh your fears?
Don’t know how to use the site
Afraid of reaching out to strangers online
Privacy and security
Information overload
Waste of time

Top Sources of Hire
Source: 2009 CareerXRoads Source of Hire Study

What is Twitter?
“A short burst of inconsequential information," and "chirps from birds.”
-Jack Dorsey, Twitter creator
Commonly referred to as a social networking or microblogging site that enables users to send and read messages known as “Tweets”.
“Tweets” are text-based posts of 140 characters that are delivered to an author’s set of subscribers known as “Followers”

Think of Yourself as a Radio DJ

Increase Your Online Visibility

Growth of Twitter
106 million registered users
55 Million Tweets every day
180 Million Unique Visitors Each Month
37% access Twitter via their mobile devices
Median age of Twitter users: 31
Compare with:
Facebook: 26 years old
Myspace: 27 years old
LinkedIn: 40 years old
Source: Chirp Conference

The Basics
Tweet

The Basics
Retweet

The Basics
@

The Basics
DM
(Direct Message)

The Basics
#
(hashtag)

The Basics
#followfriday

The Basics
Tweetup

The Basics
Don’t read about it, do it (it’s free)!

Good question.
OK, so how do I tweet myself to a new job?

Getting Started Checklist
Complete your profile – 100%
Build your network (slowly at first)
Observe and learn
Follow and create relevant lists
Find job opportunities
Connect with recruiters
Follow companies
Update your status and participate in discussions
Develop relationships

Complete your Profile

Build Your Network
Twitter Search
WeFollow
Twellow
People Search
#FollowFriday
Manual scan
Many active users will follow you back within a day or so. Don’t worry about who follows you back.

Observe and Learn

Follow and Create Lists

Find Job Opportunities

Connect with Recruiters

Follow Companies

Participate…Develop Relationships

Tips for Success
Number One Rule of Twitter: Give to Get
Lurkers are takers
Help others
Mix business with pleasure
Integrate (mobile, LinkedIn)
Artful self-promotion
Dialogue vs. Monologue

Been there, done that
Never fight with anyone on Twitter
Remember, you’re broadcasting to the world
Overtweeting is bad for your health
Be selective
Don’t forget the “unfollow” and “block” functions
The number of followers does not equate to your self-worth
Ashton Kutcher still does not follow me!

Thank You
carmen@tweetajob.com
@peopleshark
http://www.linkedin.com/in/carmenhudson
http://people-shark.blogspot.com/

Tacoma public library

by Tweetajob on May 15, 2010

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