Moray Workshop V3.2

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Presentation for Moray Tourism businesses

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  • Moray Workshop V3.2

    1. 1. How to make the most of free & easy to use web tools This is us: David Sim Who are you?
    2. 2. What / Why Social Media? <ul><li>Because we WANT to engage with our customers. </li></ul><ul><ul><li>What is the ROI of your phone? </li></ul></ul><ul><ul><li>Zappos </li></ul></ul><ul><li>Get your customers to tell their stories about you </li></ul><ul><li>Maximise marketing returns </li></ul><ul><li>Reduce reliance on Google </li></ul><ul><li>Be the first to know: threats and opportunities </li></ul><ul><li>Socialnomics Video </li></ul>
    3. 3. Social Media is like teen sex Everyone wants to do it No one knows how When it's finally done there is surprise it's not better Avinash Kaushik Analytics Evangalist, Google
    4. 8. How to make the most of free & easy to use web tools Google tools: Alerts Analytics Maps Other SEO tips Dashboard Add url Webmaster tools Ads
    5. 14. Social Media or Web 2.0 is people having conversations online
    6. 15. 14% vs 78%
    7. 22. Thank you! David and Rene 4TM Social Media for Business www.4tm-services.com

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