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TrueCar forecasts January 2010 light vehicle sales (including fleet) in the U.S. will be 728,019 units, down 29% from December 2009 but up a solid 11% from this time last year (on an unadjusted basis). January’s forecast translates into a SAAR level of 11.3 million new car sales.
TrueCar bases its forecast on actual transaction data that cover over 40% of all sales in the U.S. The transaction data based forecast is refined by other current and historical factors that impact vehicle sales including: sales, inventory, incentives, fuel prices, and macro economic data (major stock market indexes, consumer confidence, new home starts, and CPI). TrueCar does not adjust for selling days in year-over-year
percentage change calculations.