Internetdagarna 2010 - in Swedish

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Keynote on Location-based services at the Swedish governmental initiative "Internet Days" 2010.

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Internetdagarna 2010 - in Swedish

  1. 1. Den förloradeeller kommandepositionen?Trond Bugge, Future Rewind, +46 735324022, trondbugge@me.com
  2. 2. 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
  3. 3. Send FUTURE SMS:a POS till 72311 (gratis) til 2229 (gratis)1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
  4. 4. 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
  5. 5. 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
  6. 6. Find Ads nearby Log in Watch video ads nearby Log in Free stuff nearby Log in Play games nearby Log in Happy hour nearby Log in Köp annons här! AdNearby1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
  7. 7. 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
  8. 8. 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
  9. 9. 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
  10. 10. There are 2 types of folkswho make it: the lucky ones,and the persistent ones.
  11. 11. Vad har jag lärtmig?
  12. 12. Keep it simple, Stupid
  13. 13. Context in relation to space & time!Erbjudandeklubb Context in relation to demographic profile! Context in relation to channel memberships! Context in relation to history of locations! Context in relation to friend networks!
  14. 14. You can always choose B2B
  15. 15. Niche service to aniche target
  16. 16. FREE --> Premium servicesLociloci - dominating locator in Scandinavia
  17. 17. apmeorks: http://ow.ly/Btdk
  18. 18. Focus on what peopleare willing to pay for
  19. 19. The LBS pluginDate Tracking enables online datingcompanies with a plug-and-play mobilepresence including the popular check-inphenomena.Customized web widgets, mobileweb, iPhone and Android apps areoffered at revenue share of subscriptionbased premium service and location-based advertising.
  20. 20. @ Sverige:Ihållande investerareForum/organisation förstrukturell kapitalTrond Bugge, Future Rewind, +46 735324022, trondbugge@me.com

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