TriNet Webinar: How 2 Small Businesses Survived and Thrived during the Recession

From the Desk of a CEO
How two small businesses thrived during the recession
December 3, 2009

Introducing the Speakers
Dan StockmanCOO, i-Tech Support
Burton M. GoldfieldPresident & CEO, TriNet
Ron FortuneCEO, Education.com

Today’s Agenda
Surviving the Recession
View from Ron Fortune, CEO of Education.com
View from Dan Stockman, COO of i-Tech Support
Overview of TriNet
Q&A

Surviving the Recession
HR Trends Q3 Survey results
58.3% have hired or are hiring in 2009, up from 55.2% in Q1
60.7% feel their company is very successful in retaining talent in 2009
Small businesses continue to pave the way
In the meanwhile… companies need:
Strong, prudent leadership
Focus on core competency
Trusted advisors

Welcome Ron Fortune
CEO, Education.com

Ron Fortune, CEO of Education.com
Education.com
TriNet client since: 2006
Number of employees: 24
Location: Redwood City, CA
Web destination for parents
Parenting and educational consumer channels are growth areas
Fastest-growing website in educational and parenting space (comScore)
2009 4X growth in traffic and 3X growth in revenue
Will expand business in 2010 in terms of revenue, web site visitors, content, and hiring

Impact of the Recession
Online advertising business model. $67 billion spent on online advertising in ‘09 vs. $69 billion in ‘08
Cautious tone by our investors
What we did:
Followed prudent business practices as we always do
Watched the spending. Continued to spend every dollar as if it was our last.
Postponed raises
Created emergency plan: to reduce company size, not implemented
Established quarterly milestones that guided investment levels

Three Lessons Learned
Don’t overreact in crisis situations. Instead of layoffs, we stayed with the business plan.
Metrics matters. Measure everything Make decisions based on data.
Watch fixed costs. Outsource where possible. For Education.com, that means:
HR
Payroll
Legal
Development (content creation and software engineering)
Expanded services using variable cost

How TriNet Helped
Outsourcing HR and Payroll to TriNet is more affordable than trying to perform internally
Just started using TriNet's Talent Acquisition service to recruit talent
In recruiting and retaining staff, we are able to be competitive with much larger businesses
Online tools and support for employees
HR support and web tools for managers (various admin levels)

Welcome Dan Stockman
COO, i-Tech Support

Dan Stockman, COO of i-Tech Support
i-Tech Support
TriNet client since: 2005
Number of employees: 13
Location: Orlando, FL
Virtual IT department to small and mid-sized businesses in the Southeast offering:
Integrated computer systems design
Network design
Network security
IP communications
Tech support

Impact of the Recession
New prospect sales dipped.
But people still need computers to work on.
What we did:
Cut G&A expenses. Will save $40K next year since we moved into a smaller space.
Increased recurring revenue from client base. Goal: increase by $35k a month. Met and exceeded that in Q3 2009.
Streamlined processes: outsourced when more efficient.

Three Lessons Learned
Ramp up sales and marketing efforts.Use every channel available: social media, mailers, events, and weekly webinars.
Leverage your partners.Call your partners and generate a joint event where you split the costs.
Make the best use of your time. Don’t spread yourself too thin by taking on too many things.

How TriNet Helped
Saved us money in healthcare costs
Made a shift in healthcare providers which will save us a lot of money in 2010
TriNet has become an extension of our business by handling all HR matters
TriNet’s service has saved us time and protected us from liability by being our trusted advisor
Dedicated service person providing extraordinary service: Marie Miller
Expertise in a termination situation
Support in answering HR questions

TriNet Overview

Many Responsibilities
Choose Benefits
Payroll Taxes
Recruit , Hire, Onboard
HR Administration
Develop Leaders
Lawsuits
Workers Comp
Handbook
Compliance
HR is Painfully Complex
HIPAA
ERISA
STATE
FCCPA
FMLA
Many Regulations
IRCA
ADA
WARN
FLSA
EEO
FEDRAL
OFCCP
ADEA
EPA
SOX
OSHA
DLSE
COBRA
Ad-Hoc, ManualProcesses
Termination
Reconciliation
Performance
Multiple Constituencies
Claim Forms
Recruiting
Finance Owner Employees Managers
Enrollment
Many Suppliers to Manage
POS
HSA?
Multiple Benefits Plans to Administer
Vision
EAP?
Drug
High Deductible
Medical
PPO
Multiple Benefits Plans to Administer
HMO
Out of Network
Disability
FSA?
Retirement
Dental

We’re a Strong, Stable Partner
Solid, Growth
Company
HR Outsourcing Innovator
Passionate Customers
5
8000
74
74% Revenue Growth over last 3 years
$200M: Projected 2009 Revenue
Backed by General Atlantic: Well-Funded
8,000 companies
130,000 Serviced Employees
97% Retention
Inc Hall of Fame: 5 years
Leading HR IT Platform
Human Capital Consulting with Best Practices

We Cover the HR Spectrum
Human
Capital Plan
“Big Company” Benefits and Administration
Employer HR Services
Benefits Funding Strategies
Comprehensive
Health Benefits
Online
Benefits Enrollment
Benefits Comparisons, Calculators
Multi-State Payroll Processing
FSAs, HSAs, & other Voluntary Benefits
Online Pay Stubs and W2s
End-to-End Workers Compensation
Payroll Deductions & Direct Deposit
Policies, Procedures, & Handbooks
PTO and Leave Processing
On-Boarding and Termination
EmployeeHR Services
Employee
Perks
COBRA & EAP Services
Employee Relations
Premium 401(k)Plan
Human
Capital
Dashboards
Labor and Benefit Law Compliance

100%
Paperless
Trusted Advisor
Grows With You
Benefits 2.0
Eliminates Admin Burden
Anytime, Anywhere Web Access
Easy to Use Applications
The Right Benefit Plan for Everyone
Inclusive & Immediate
Less Headache, More Compliant
Experienced & Credentialed
Industry-Focused Expertise
Human Capital Audit & Plan
Fits Your Needs Today
Anticipates Your Needs as You Grow
A-la-carte Strategic Services
Why Companies Select TriNet

Thanks for Listening
Q&A
For more information about TriNet and how HR Outsourcing
can help your organization, visit www.trinet.com.

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TriNet Webinar: How 2 Small Businesses Survived and Thrived during the Recession

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