Thanks for being here. My presentation is on the opportunities that social media affords to you, as educator, and your students.
First, I think it’s useful for us all I to understand which services you use (and why)? This matrix goes from web 1.0 services on the left to web 2.0 ones on the right. As one moves across, increasing effort is required to produce content. So, the far right is dominated by the organisation, not the individual producer.
It’s easy to start using web 2.0 and experiment with its affordances; the unique opportunities its tools offer. You can start by subscribing to RSS feeds… and eventually end up being cited as the expert in your teaching field and attending cool conferences :) !
It’s important that your school reflects the positives of workplace and leisure culture, so it’s as relevant to learners as possible.The sooner you start web 2.0, the more comfortable you’ll be with taking advantage of the new affordances it offers.
I hope what motivates you is not needing to address a BIG CRISIS, but incremental improvement in what you (and Bishops) does.Arguably, any work you do on web 2.0 demands an entrepreneurial (versus educational) approach, where you take constant risks with no confidence you’re right!Ultimately, the school, teachers and students who take up the opportunity of web 2.0 will be the ones running the show; rather than acting in it or buying the tickets to watch.Who would we prefer to showcase its forward-thinking potential; Rondebosch, Sacs or Bishops?
There are fantastic opportunities for students to… record their learning history… understand the potential and dangers of the medium early-on… for the senior grades, develop a personal voice… showcase their involvement with the school… get a foretaste of the business world… learn from their elders
It’s important that embracing new technologies will entail shifts in your school’s culture. In particular, the Bishops brand could to evolve being an Open Source one (see my hand-out).Wikipedia is a classic example of this in action:Here writers (presumably external to the school staff) have co-created a meaningful Wikipedia experience on Bishops using text and the Wikipedia template. In doing so, there has been extensive debate (visible to all) about the appropriate wording of the description… While it’s great to see the passion of the writers taking ownership of Bishop’s history, it’s important that the school gives feedback on the objective sources of the text, its production and address the subjective elements of meaning and experience. Otherwise, one could find inaccuracies on Wikipedia being quoted as fact!
There are many unofficial Bishops groups on Facebook. This poses a challenge for Ods, students and teachers who want to join the right one(s)!P.S. Facebook is a great tool for managing school re-unions :) !
So, now you’ve seen what those outside Bishops are producing online, now follows an overview of the web 2.0 that Peter and I have prepared for the OD See 2010.This content is being prepared to address the challenges we face in realising the type of exhibition that we’d like to!
It’s important to understand one’s attitude to technology; and how failures we’ve all experienced might prevent us from experimenting and taking advantage of the opportunities that are out there. We should rather move to a paradigm that accepts failure as an important learning tool for success. COMPUTER SAYS NO! is an opportunity...As our first social network experiment, this group is a good start.Though we need assistance to drive it’s growth as members are too busy to do it for us…That said, the group’s number will grow as it’s publicised through more official, traditional, channels, word-of-mouth, etc.
My first-ever Facebook campaign, which was cheap to run, shown a lot and resulted in one new member :) ! Hopefully, I’ll do better with the next version…
Launched a Google Group as a ‘more open’ Facebook alternative. No-one has joined it, yet…
Peter and I need Marketing, PR and OD Union support with driving the non-net-world marketing effort.
To close, I’d encourage you to have a look at these sites and appreciate what’s possible in web 2.0.