Wining the BPM Implementation War:  How Lessons Learned in Iraq Can Help You in the Trenches of American Business
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Wining the BPM Implementation War: How Lessons Learned in Iraq Can Help You in the Trenches of American Business

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Wining the BPM Implementation War:  How Lessons Learned in Iraq Can Help You in the Trenches of American Business Wining the BPM Implementation War: How Lessons Learned in Iraq Can Help You in the Trenches of American Business Presentation Transcript

  • Jon Tigges Grant Thornton Winning the BPM Implementation War:  How Lessons Learned in Iraq can Help You in the Trenches of American Business
  • What We're Going to Talk About…
    • Similarities between BPM implementations and counterinsurgencies
    • What are MOOTW principles
    • How these can help you with BPM
  • My Background
    • Retired Air Force Lieutenant Colonel
      • Developed and deployed five software systems over 15 years
    • Spent the last year working with the Iraqi government building their financial and procurement systems
    • Saw a radical turn in the country in a matter of months once counterinsurgency principles were applied
      • Believe we can apply this to Business Process Management implementations
  • BPM Implementations are a Lot Like Fighting an Insurgency
    • Goal : Enterprise-wide victory won a heart at a time
      • Cultural dimension
      • Political dimension
      • Security dimension
  • Similarities Between Iraq and US BPM Implementations Virtual kidnappings by detractors Actual kidnappings by detractors Security Enterprise-wide disconnect between functions Enterprise-wide disconnect between functions Problem Process modeling, measurement, & mgmt Process modeling, measurement, & mgmt Solution Different functions… different agendas Different sects… different agendas Political Language and functional differences Language and sectarian differences Culture US Iraq Issue
  • Counterinsurgency is not Warfare
    • Comes under the category of Military Operations by Other Than Warfare (MOOTW)
    • Primary actors are Special Forces
  • Iraq Revived the need for a Counter-Insurgency Doctrine
    • Cold War concept applied in a New World Order
      • "The military forces that successfully defeat insurgencies are usually those able to overcome their institutional inclination to wage conventional war against insurgents."
      • Army Field Manual No. 3-24, "Counterinsurgency"
  • Why Do We Approach BPM as Naively as We did Iraq?
    • Common Assumptions:
      • We will depose the current software regime
      • The liberated users will cheer and welcome us
      • We will go on to liberate our next customer
  • Reality in Iraq and BPM
    • The people didn't all surrender
    • Not all the people cheered nor embraced us
    • Not every person embraced the new way of life
    • Soon you're facing an insurgency that you may not be able to defeat
  • The Solution in Iraq
    • Called the "Surge"
      • The reality is that it was classic resurrection of counterinsurgency techniques
      • Not just about adding more people
        • It was what they did and how they did it
    • Used MOOTW principles
      • Direct action against bad actors
      • Stability operations for good actors
    What are MOOTW Principles and how do they apply to BPM Implementation?
  • MOOTW Principles
    • Objective
    • Unity of Effort
    • Security
    • Restraint
    • Perseverance
    • Legitimacy
  • Objective
    • The aim of MOOTW is to direct every operation toward a clearly defined, decisive, and attainable objective.
  • Unity of Effort
    • Seek unity, mutual trust, and cohesion in every operation
  • Security
    • Never permit hostile factions to acquire a military, political, or informational advantage.
  • Restraint
    • Judicious use of force is necessary, carefully balancing the need for security, the conduct of operations, and the political objective.
  • Perseverance
    • It may require years to achieve the desired results.
  • Legitimacy
    • Committed forces sustain the legitimacy of the operation and the host government based on the perception by a specific audience of the legality, morality, or rightness of a set of actions.
  • Objective
    • The aim of MOOTW is to direct every operation toward a clearly defined, decisive, and attainable objective.
    • BPM Application
      • Have you clearly defined hat constitutes mission success?
      • Have you identified my cause the implementation to be cancelled before success is achieved?
  • Unity of Effort
    • Seek unity, mutual trust, and cohesion in every operation
    • BPM Application
      • Does your team mutually trust one another?
      • Has your implementation team worked together before and have a track record of success?
      • Is your team clearly united in purpose?
      • Does your team include all the key specialties?
      • Are your people taking individual initiative that supports team outcomes?
  • Security
    • Never permit hostile factions to acquire a military, political, or informational advantage
    • BPM Application
      • Have you identified friendly and hostile forces?
      • Have you ensured that hostile forces have been neutralized?
      • Have you joined hands with the freedom fighters and trained them to take and defend their own land?
  • Restraint
    • Judicious use of force is necessary, carefully balancing the need for security, the conduct of operations, and the political objective.
    • BPM Application
      • Have you carefully used your sponsor's authority to achieve key objectives or wasted valuable good will on minor points?
      • Have you identified and communicated the political land mines of the organization your working in?
  • Perseverance
    • It may require years to achieve the desired results
    • BPM Application
      • Is your sponsor committed to a long-term fight?
      • Has he/she communicated their commitment clearly and consistently to the user base?
      • Is your team organized, trained, equipped and mentally prepared to sustain a protracted fight?
  • Legitimacy
    • Committed forces sustain the legitimacy of the operation and the host government based on the perception by a specific audience of the legality, morality, or rightness of a set of actions.
    • BPM Application
      • Is your effort achieving a noble cause?
      • Are your team members demonstrating honor and integrity in the way they conduct business?
      • Is your team winning hearts and minds or carelessly "carpet bombing" the neighborhood?
  • Summary
    • BPM implementations reflect counterinsurgency operations
    • Require a "special ops" mentality to succeed
    • Apply MOOTW principles to help you win here in the trenches of US business
  • Discussion
  • Thank You!
    • Jon Tigges
    • Senior Manager
    • Grant Thornton
    • Contact Information:
    • 703.618.3633
    • [email_address]