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t's a PPC whodunit! ...
t's a PPC whodunit!
We cover 13 more-common-than-you-think conversion-killers, and we talk about:
- Why you shouldn't use your gut
- Buffy the Conversion Slayer: setting expectations
- The ad position that wastes your money and time
- How to take a vacation from PPC (hint: you can't)
- This keyword match type is a real buzzkill
- How to really get your campaign to swim with the fishies
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