Salesforce & Tquila Mobile Roadshow July 2013
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Salesforce & Tquila Mobile Roadshow July 2013

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Salesforce and Tquila's Mobile Roadshow, July 2013.

Salesforce and Tquila's Mobile Roadshow, July 2013.

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Salesforce & Tquila Mobile Roadshow July 2013 Salesforce & Tquila Mobile Roadshow July 2013 Presentation Transcript

  • Presentation Salesforce & Tquila Mobile Roadshow July 2013
  • Nice to meet you Paul Andrew Co-Founder
  • Hello Why are we here?
  • Salesforce as the Mobile Platform Tquila Mobile Roadshow
  • Mobile will change your businessTquila Mobile Roadshow
  • Tquila Mobile Roadshow So how do we do it?
  • A live build! Tquila Mobile Roadshow
  • Drinks & Networking
  • Salesforce as the Mobile Platform Tquila Mobile Roadshow
  • Building Mobile Apps with the Salesforce Platform
  • Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  • Agenda Time Topic/Speaker 14:00 – 14:15 Introduction – Paul Andrew, Co-Founder, Tquila 14:15 – 14:45 The Salesforce Mobile Platform – Dave Norris, VP Platform Bus Dev, Salesforce 14:45 – 15:00 Break 15:00 – 15:45 Customer and Project Stories – Paul Andrew, Chairman and Co-Founder Tquila and Nik Tassini, Mobile Practice Leader, Tquila 15:45 – 16:00 Build an App – Rob Woodward, Principal Solution Engineer, Salesforce 16:00 – 16:15 Wrap up – Paul Andrew, Co-Founder, Tquila 16:15 - Refreshments
  • Field service Retail ExecutionClientelingOrdering Field Sales Customer Specific Use Cases Mobile SurveysSales Tools Types of Apps We Help Make
  • Business Drivers for Mobile Sources: MGI Research 2012, Yankee Group - Anywhere Enterprise–Large: U.S. Mobility and Applications Survey, Information Week - Beyond BYOD: Enterprises Develop Apps For An Advantage Every $1 spent on mobile returned $1.67 Increased Customer Engagement Increased Brand Value Increased Productivity Increased Competitive Advantage
  • Technology Drivers for Mobile … on a unified platform Sources: MGI Research 2012, VDC Research Group; IBM 2012 Tech Trends Report 1 billion trans, sub- 300ms / trans Better User Experience Better Security Better Application Performance
  • Mobile Platform – Basic Capability • Internet Scale • Trust and security • Apps on the Platform • Productivity Chatter Mobile Services Force.com Identity Cloud Database Multi-Tenant Cloud Infrastructure APIs Heroku Chatter Communities
  • The Trusted Cloud Platform for Enterprise Scale Posts App Store Downloads Posts Shares Transactions Searches 769,000 100,000 47,000 3,600 2,000,000 685,000 Platform Transactions 60% Y/Y Growth billions/quarter Over 70B transactions /quarter Transactions Per Minute
  • Salesforce Platform is Certified for Security and Privacy Privacy Compliant: EU Safe Harbor certified and verified by a third-party TRUSTe Certified Secure Data: Data is certified for security, availability, integrity, confidentiality and privacy Secure Information Processes: Full ISO27001 certification covers individuals, processes and policies and IT systems of both Internal Systems and the salesforce.com application Secure: Continuous third-party certification for system security using industry leading standard. Privacy Compliant: Independent verification that salesforce.com complies to German and Japanese data privacy laws Personal Data Compliance: Certified compliant with EU Directive on the protection of personal data Secure Web Browsing: Certified to support SSL 128-bit VeriSign transmission level security Approved for US Government Agencies: Certified for GSA moderate level „Authority to Operate‟
  • Suite of web and mobile apps for sales, service, and marketing Salesforce Platform Powers Over 3 Million Apps Salesforce Apps AppExchange with over 1,700 apps delivering functional or industry solutions Partner Apps Custom apps designed and built by you or an ISV partner Custom Apps 3+ million Customer Apps
  • IT Has Traditionally Focused on Infrastructure, Not Innovation Innovation Infra- structure Governance Infrastructure Governance Innovation Salesforce Platform Focus on Innovation Legacy Platforms Focus on Infrastructure Business Innovation “Keeping the lights on”
  • Our Secret Sauce: Built for Developers AND Business Users Develop, package and instantly deploy apps Access rich APIs and frameworks Code in your favorite language: Ruby, Java, Apex Add fields, design layouts, and manage users with clicks, not code Point-and-click workflow & business logic Drag-and-drop reports and dashboards Business AnalystsDevelopers
  • Mobile Services User Interface Screen layouts, UI Framework Push Notifications Business Process Workflow, Rules, Code Social Graph Profiles, Posts, Like, @Mention, #Tag Analytics Reporting, Dashboards Database RDBMS, Location Tagging, Location Queries, Files RESTAPIs SOAPAPIs Identity oAuth2,SAML SOAP/REST Native Hybrid HTML5
  • What Are Companies Building? Apps for Customers Apps for Employees Make every app an opportunity to know your customer or partner Engage more deeply by embedding the customer record Create loyalty by creating communities Engagement Efficiency Deliver business processes using standard templates Reduce cross platform code complexity Re-use existing web development skills
  • What Are Customers Building? Apps for Customers Apps for Employees Make every app an opportunity to know your customer Engage more deeply by embedding the customer record Create loyalty by creating communities Engagement Efficiency Deliver business processes using standard templates Reduce cross platform code complexity Re-use existing web development skills
  • Burberry Connects Every Employee to Increase Productivity with Burberry World $2B Luxury clothing retailer with 9,500 employees across 444 stores Built custom collaboration platform for employees with groups, profiles, and feeds Unlocked SAP ERP for business users to instantly access inventory and order data Deployed rich mobile sites for customers
  • Asics Connects Marathoners With Their Supporters Created “Support Your Marathoner” for the New York Marathon to connect runners Geo-tags Tied To Running Shoes Are Connected To Multiple Outdoor TV‟s Thousands Of Photos, Videos, And Messages To Cheer On Runners at Each TV Less Than 3 Weeks To Production
  • Customer App Architecture World class: • developer workflow • language support • scalability Combined with: Enterprise grade mobile services On top of: Mission critical business processes and data Mobile Device Native, Hybrid, HTML5 using our Mobile SDKs (iOS, Android) Mobile Services Identity, MPM, UI, Push, Business Process, Social Graph, Files, Business Data PostGreSQL High volume application data Heroku Application Platform Java/Ruby/NodeJS Force.com Apex/Visualforce On premises
  • Customer App Architecture World class: • developer workflow • language support • scalability Combined with: Enterprise grade mobile services On top of: Mission critical business processes and data Mobile Device Native, Hybrid, HTML5 using our Mobile SDKs (iOS, Android) Mobile Services Identity, MPM, UI, Push, Business Process, Social Graph, Files, Business Data PostGreSQL High volume application data Heroku Application Platform Java/Ruby/NodeJS Force.com Apex/Visualforce On premises
  • What Are Companies Building? Apps for Customers Apps for Employees Make every app an opportunity to know your customer or partner Engage more deeply by embedding the customer record Create loyalty by creating communities Engagement Efficiency Deliver business processes using standard templates Reduce cross platform code complexity Re-use existing web development skills
  • Zimmer Engages Healthcare Professionals With iPad App Leading supplier of orthopedic devices provides surgeons with key surgical content in operating room Reps access customer information and demo how medical devices function Integrates with SAP to deliver real time, global business visibility Compliance with strict legal and regulatory guidelines
  • Critical Systems Reduces Fire Alarm Inspection Process From Weeks To Hours With iPhone App Inspections app tracks building data and presents floor plans with fire alarm locations Field inspectors can view and update reports in real-time Reports are emailed to clients before the inspector has left the building Developed in less than 4 weeks
  • Employee App Architecture Mobile Device Native, Hybrid, HTML5 using our Mobile SDKs (iOS, Android) Mobile Services Identity, MPM, UI, Push, Business Process, Social Graph, Files, Business Data PostGreSQL High volume application data Heroku Application Platform Java/Ruby/NodeJS 20% of your code here, focused on user experience and app templates Force.com Apex/Visualforce On premises 80%of your innovation here, keeping your processes “device revolution ready” Connected to your existing back office processes and data
  • Employee App Architecture Mobile Device Native, Hybrid, HTML5 using our Mobile SDKs (iOS, Android) Mobile Services Identity, MPM, UI, Push, Business Process, Social Graph, Files, Business Data PostGreSQL High volume application data Heroku Application Platform Java/Ruby/NodeJS 20% of your code here, focused on user experience and app templates Force.com Apex/Visualforce On premises 80%of your innovation here, keeping your processes “device revolution ready” Connected to your existing back office processes and data
  • 3 Approaches to Mobile App Dev 1. Native 2. Hybrid 3. HTML5
  • Use your tools of choice: forcetk.js
  • Partnering with Mobile Leaders
  • New Mobile Accelerator Program for Partners Designed for leading consulting partners, systems integrators, and ISVs Helps customer companies quickly identify Salesforce partners who are qualified to build apps Jumpstarts mobile app dev with consulting, implementation services, and solutions Includes mobile reference architectures, training curriculum, and partner certification Mobile Accelerator Partner Program
  • Announcing First Global Mobile Developer Event Community Presentations, Hands-on Workshops, and Hacks 37 Cities across five continents Daily live Google Hangouts New Mobile Hackathon Salesforce Mobile Developer Week April 21-27, 2013
  • THANK YOU!
  • Mobile will change your businessTquila Mobile Roadshow
  • why is mobile important? User experience Customer experience Your experience Tquila Mobile Roadshow
  • it’s all in the numbers Tquila Mobile Roadshow *Forrester Research In 2012 Global smartphone and tablet apps were an $11.7BN market* Larger than the US Box Office By 2015 they are predicted to be a $32.6BN market Greater than global movie ticket sales
  • The way we interact with apps is second nature Engage us by giving us what we expect, a simple, intuitive and beautiful interface The more you give us, the more we give back adoption is key Tquila Mobile Roadshow
  • mobile first Tquila Mobile Roadshow We want everything to be available to us on our own device Mobile enables better experiences than web: we can interact, share and capture If you don‟t give it to us, we‟ll find it
  • Tquila Mobile Roadshow
  • What’s driving it? Tquila Mobile Roadshow A personalised experience • Many apps • Sharing made easy • Very personal • Collaborative • Insight & notification
  • Hello Nicola Tassini Mobile Practice Director
  • 1 - I’ve an idea Tquila Mobile Roadshow Where is the gap? What‟s the issue? Once you find the gap, it‟s easy to find the solution
  • Discovery session to scope: • Who are the users, a day in their life • Business drivers • Issues 2 – Let’s listen Tquila Mobile Roadshow
  • Engage the right stakeholders to: • Discuss the solution • Test the proposed user experience • Evaluate technical assumptions • Agree benefits 3 – Let’s talk Tquila Mobile Roadshow
  • Agile methodology Working in sprints Constant feedback and evolution 4 - we’ve got it mapped out Tquila Mobile Roadshow 1 Week Sprint TueWed Thu Fri Sat Sun Mon
  • Salesforce Touch Demo of how to build your app on Salesforce Touch 4 - The starting point Tquila Mobile Roadshow
  • Deploy to end users Monitor users‟ adoption 5 – Day ONE Tquila Mobile Roadshow
  • Tquila Mobile Roadshow
  • Tquila Mobile Roadshow
  • Tquila Mobile Roadshow
  • Tquila Mobile Roadshow • Mobile is a game changer • Building Apps on Salesforce is fast • Your users are not waiting • What are you going to build?
  • Contact us enquiries@tquila.com +44 203 4291300