Understanding Twitter

What is Twitter
• Twitter is a social networking and micro-
blogging service that enables its users to send
and read other users' updates (known as
tweets), which are text-based posts of up to
140 characters in length. Updates are
displayed on the user's profile page and
delivered to other users who have signed up
to receive them.

Imagine If You Could
• Get quick answers to simple questions (like, what
new book do you recommend?)
• throw out new ideas to get responses from
people whose opinions you trust
• be supported by colleagues and friends around
the world
• keep up with the buzz
• establish a network of people involved in issues
similar to yours, with the ability to check them
out beyond a handshake

Professional ways to use Twitter
(why use it?)
• Networking- #1 Reason
• Meeting people in your field (Who does @aaa follow? I’ll check
out @bbb, then)
• Two-way communications
• Listening
• Opinions, feedback from experts
• Broadcast Your Message
• Share resources
• Live tweeting (at conferences)

The Basics
A Post - 140 characters
“Follow” Somebody
People whose interests and business’s are similar to yours and you want to learn
From and develop a relationship with

Who is Twitter for?
Twitter is for coaches looking for
an additional way to connect with
potential prospects, peers, and
possible joint venture partners.

Who is on Twitter

Why “Tweet”
A coach should 'tweet' because it's
an additional way to create value for
yourself and others. Tweeting is not
about 'pushing', it's about sharing
what you know and what other's
know.

Twitter Caveat
Some people overdue it with Twitter.
You have to be careful about that.
Spending 10-20 minutes of smart
time on Twitter a day can be an
additional way to move your
business forward.

How to ‘Tweet” Directly to a Person

The TwitterStream
The twitter stream is
what you see based on
who you are following –
everybody's is different

#1 way to make ‘friends’ on Twitter
‘RETWEET’

Steps to Take
• Start an Account (will show you how)
• Start following people go to
www.search.twitter.com and put in some
keywords (health
coach, sports, EFT, Marketing)
• Follow @mikelitman @Brianlitman and see
who they are following and follow some of
them-

JOIN THE CONVERSATION