In order to make sure that you get back clear respondent answers please take into consideration the following:The wording style, type, and question sequence Make sure the survey sounds interesting and notice the survey length or how long it takes to answer the entire surveySurvey designer should consider making and taking the survey they’ve created from the point of view of the least educated/or typical respondent to keep design elements and questions simple and easy to follow so that designer will get the desired outcomes.
Be Brief: Ask only one question at a time otherwise it maybe come confusing to answer and leave respondent choosing the wrong answer(s). **Remember Brevity’s goal is to create the shortest way to ask a question without losing its intent.**Be Objective: Remember to stay neutral and objective when asking question in order to stay unbiased and making assumptions about the survey respondents.**Avoid leading questions or question that might lead a respondent to a particular answer choice by the wording and structure of the question itself or the answer choices. **Be Simple: Only use clear and concise language, keep the wordiness of questions to a minimal at best and use words, phrases, and expressions that will be familiar to every respondent.**Avoid technical jargon, double negatives, words such as “absolutes”, “always”, or “never” as that it may turn some respondents off from answering the question(s).****Do keep the same definition for words or phrases throughout the survey at to not confuse respondents.**Be Specific: Always ask specific questions and never abbreviate words, phrases or expressions and avoid general and unspecific questions; be detailed while staying brief.
Welcome toSurveyMonkey.com Training 101 Presented By: Ms. Latorya Hedgepeth
Agenda• History of SurveyMonkey.com• List of Survey Monkey products• Learn the best practices for creating a survey or test with Survey Monkey
So…Just What is Survey Monkey?• Online company founded in 1999 by Ryan & Chris Finley in Portland, Oregon• It is an online survey tool company that enables people of all experience levels to create their own surveys quickly and easily• Also provides services for response gathering and intelligent response analysis• Customers have a choice of a free basic service or a more detailed monthly subscription based serviced
Products List• Survey tool creator • Creates any kind of survey you want in an easy to do format• Response Gathering tool • Gathers the responses to all the surveys you have created and stores them independently from each other• Survey response analysis • Analyzes the results of all surveys you have created and creates a report in the style that you want or need
Best Survey Creation Techniques Be Know the Familiar Know the kind of Relevancywith the Objectives informationquestions needed Make sure all of your questions are relevant to the topic of your survey
Questions Formation Techniques• Use legible questions • Avoid complex sentence structure • Ask questions that are easy to read, understand & answer• Use relevant questions • Question should relate to the topic of the survey• Use painless questions • Questions on the survey should be able to be answered quickly and with little extra thought needed
Constructing Good Questions K.I.S.S.= Keep It Simple Stupid Be Be BeBe Brief Objective Simple Specific
Types of Questions• Multiple Choice (Only • Multiple Textboxes one Answer) • Comment/Essay Box• Multiple Choice (Multiple Answers) • Numerical Textboxes• Matrix of Choices (Only • Demographic one Answer per Row) Information (US)• Matrix of Choices • Demographic (Multiple Answers per Row) Information• Matrix of Drop-down (International) Menus • Date and/or Time• Rating Scale • Image• Single Textbox • Descriptive Text
Basic Guidelines For Survey Construction• Always include an Introduction as to why you would like respondent to take the survey or test• Include directions or instructions to guide respondents on how to respond to the survey• Survey body such be simple and easy to read and should flow coherently together throughout the survey• Don’t try and cram to much or two little information on an a survey page at one time• Don’t overload respondents with unnecessary data• Include a “Thank You” page and let respondent know that once they hit “done” or “submit” that their survey has been completed & submitted in order to build respondent rapport
Creating a New Survey • Continue to add• Log into your Survey questions until you are Monkey account done• Click “Create Survey” • Click the “save” button• Three options will will save your work appear- select “Create from scratch” • Formatting options are available for use if you• Click “Add Question” wish to customize the & in the opened survey & questions dialog box add your question & type of • Remember select questions that best question from the list match your goals for provided respondents
A Few More Thing…• Make sure you double check over your completed survey • Make sure there are no spelling, contextual, grammatical, punctuation, or ease of reading & flow or any other errors present • Make sure that the right type and selection of questions match your needs & those of the future respondents• Make sure you K.I.S.S. all your respondents = Keep It Simple Stupid• Make sure you have an introduction, a set of instructions, you remain objective, and include a thank you page
Work Cited• Finley, Chris, Finley, Ryan. (2010). FAQs. Retrieved May 15, 2010, from SurveyMonkey: www.surveymonkey.com• Horton, W. (2006). E-learning By Design. San Francisco: Pfeiffer .• SurveyMonkey. (2008). Smart Survey Design. Retrieved May 15, 2010, from SurveyMonkey: http://s3.amazonaws.com/SurveyMonkeyFiles/SmartSurvey.pdf• SurveyMonkey. (n.d.). SurveyMonkey. Retrieved May 15, 2010, from Example Survey: http://www.surveymk.com//s/Z9B8ZJ3
Thank You For Watching This Presentation• This will conclude today’s training session• Thanks for attending!!