WINTER Template How to Pick Shopping Cart Software —— before setting up your online store 01 By Angela Zhang Email: [email_address] Homepage: www.tomatocart.com
5 Things You Should Look For in a shopping cart 02 Functionality Performance Comprehensive Functionality available to assist shop owners to do online business: site management, catalog management, product management, customer management, order management, marketing tools. Three words - quick, easy and reliable - can simply describe what performance. Basically speaking, a lot of shopping cart softwares require a period of learning time before one can fully control over it. However, performance determines how long it takes.
03 5 Things You Should Look For in a shopping cart Capacity How many products can your shopping cart handle? It should be determined by the scale of your online shop. Of course, the shopping cart with unlimited products is the best. Payment Gateway Compatibility Some popular payment gateways should be included in the shopping cart . By the way, the security of the payment gateway should be attached the most importance to. Support Check out the forums for general ambience and response times.
04 16 Must-Have Features of Shopping Cart Search-engine Friendliness - title tags, meta descriptions and keywords. PCI Compliant Hosting & Security - find a provider who can host your website in a PCI (Payment Card Industry) compliant environment.
05 16 Must-Have Features of Shopping Cart Solid Analytics & Reporting - integrates with Google Analytics to demonstrate real-time site and search ranking data and that offers a variety of other product performance reporting capabilities. Integrated payment gateway
WINTER Template 06 16 Must-Have Features of Shopping Cart Product Review Feature - In fact, research shows that even bad reviews help to sell more product than not showing reviews for a product at all. You can always review the posts before you choose to display them or choose to display reviews automatically on the website.
07 16 Must-Have Features of Shopping Cart <ul><li>Flexible Pricing Management - promotional pricing for any product, customer, order, or time frame, wholesale or retail pricing, affiliate pricing, accepts coupon codes, allows for quantity-based pricing and has tax-exempt. </li></ul>
08 16 Must-Have Features of Shopping Cart <ul><li>Robust Catalog Management - a bulk import/export of your catalog, product cloning to simplify catalog additions, automatic resizing of your product images, some strong inventory management capabilities such as letting you set minimum quantities and identify backordered items. </li></ul>
09 16 Must-Have Features of Shopping Cart <ul><li>Product Feed Support - easily create a feed of your products that you can then upload to shopping comparison sites and that will allow you to create multiple product feeds for each comparison engine. </li></ul><ul><li>Copy of transaction - allow customers to check it our </li></ul><ul><li>Auto responder and newsletter functions </li></ul>
10 16 Must-Have Features of Shopping Cart Integrated Shipping - integrate with the major shipping providers such as USPS, UPS and FedEx and you’ll want the ability to markup shipping rate-quotes by a percentage or by a flat amount so that you have the option to charge transparent handling fees. Up-selling & Cross-selling Features - common marketing tools
WINTER Template 11 16 Must-Have Features of Shopping Cart <ul><li>Zoom image- allows visitors to zoom and look at different angles of the product </li></ul><ul><li>Gift Certificate/Wishlist Features -64 percent of those surveyed said gift certificates equaled 25 percent of their online purchases and half of those surveyed said they shopped using someone else's wishlist. </li></ul>
12 16 Must-Have Features of Shopping Cart <ul><li>RSS feeds capable - allows customers to keep track of the latest news of the online shop </li></ul><ul><li> Affiliate modules - earn extra money for your online shops </li></ul>
13 Thank you ! Hope you find the presentation helpful! More details on www.tomatocart.com Or you may follow our hubpages Next Show - General Comparisons between several shopping carts