Using social media to job hunt<br />Manchester Metropolitan University<br />
Can you find jobs via social media?<br />
I asked Twitter<br />
Why do employers use social media to find candidates?<br /><ul><li>Cheaper than traditional methods
Reach more relevant candidates
Get more coverage
Might know them</li></li></ul><li>2010 Careerbuilder survey:<br /> 43% of employers found content that caused them not to ...
 Candidate posted content related to drink or drugs (10%)</li></li></ul><li>Top reasons for not hiring a candidate:<br /><...
Candidate posted inappropriate photographs or information (9%)</li></li></ul><li>Positives of using social media<br />Half...
 Profile provided a good feel for the candidate’s personality and fit (28%)
 Candidate conveyed a professional image (22%)</li></li></ul><li>Three things to consider when using social media to job h...
Standing out from the crowd
Use several sites to make the best impression</li></li></ul><li>
Twitter<br /><ul><li> Promotion
 Demonstrate a passion
Create relationships
 Learn more
Find a job</li></li></ul><li>Twitter: Promotion<br /><ul><li> Profile blurb – promotional box.
 Promoting anything you’ve done relevant to your career (blogs, work experience)</li></li></ul><li>Twitter: Demonstrate a ...
 Website links
Your own thoughts on industry topics</li></li></ul><li>Twitter: Create relationships<br /><ul><li>RT and reply to other tw...
Leave your own opinion
 Get into discussions</li></li></ul><li>Twitter: Learn more<br /><ul><li>Follow people in the industry you want to work in.
 Read their tweets
 Read their blogs</li></li></ul><li>Twitter: Finding people to follow<br /><ul><li>Lists
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Using social media to job hunt

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A presentation given to students at Manchester Metropolitan University during Employability Week on using social media to job hunt.

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Using social media to job hunt

  1. 1. Using social media to job hunt<br />Manchester Metropolitan University<br />
  2. 2. Can you find jobs via social media?<br />
  3. 3. I asked Twitter<br />
  4. 4. Why do employers use social media to find candidates?<br /><ul><li>Cheaper than traditional methods
  5. 5. Reach more relevant candidates
  6. 6. Get more coverage
  7. 7. Might know them</li></li></ul><li>2010 Careerbuilder survey:<br /> 43% of employers found content that caused them not to hire the candidate<br /><ul><li>Candidate showed poor communication skills (31%)
  8. 8. Candidate posted content related to drink or drugs (10%)</li></li></ul><li>Top reasons for not hiring a candidate:<br /><ul><li> Candidate made discriminatory comments (13%)
  9. 9. Candidate posted inappropriate photographs or information (9%)</li></li></ul><li>Positives of using social media<br />Half of employers found content which resulted in a job offer…<br /><ul><li> Candidate showed solid communication skills (41%)
  10. 10. Profile provided a good feel for the candidate’s personality and fit (28%)
  11. 11. Candidate conveyed a professional image (22%)</li></li></ul><li>Three things to consider when using social media to job hunt<br /><ul><li>Finding the jobs
  12. 12. Standing out from the crowd
  13. 13. Use several sites to make the best impression</li></li></ul><li>
  14. 14. Twitter<br /><ul><li> Promotion
  15. 15. Demonstrate a passion
  16. 16. Create relationships
  17. 17. Learn more
  18. 18. Find a job</li></li></ul><li>Twitter: Promotion<br /><ul><li> Profile blurb – promotional box.
  19. 19. Promoting anything you’ve done relevant to your career (blogs, work experience)</li></li></ul><li>Twitter: Demonstrate a passion<br /><ul><li> Post interesting content relating to what you want to do.
  20. 20. Website links
  21. 21. Your own thoughts on industry topics</li></li></ul><li>Twitter: Create relationships<br /><ul><li>RT and reply to other tweets
  22. 22. Leave your own opinion
  23. 23. Get into discussions</li></li></ul><li>Twitter: Learn more<br /><ul><li>Follow people in the industry you want to work in.
  24. 24. Read their tweets
  25. 25. Read their blogs</li></li></ul><li>Twitter: Finding people to follow<br /><ul><li>Lists
  26. 26. Look at RTd people
  27. 27. Filtertweeps</li></li></ul><li>Finding interesting people<br />
  28. 28. Twitter: Finding jobs<br /><ul><li>Users in an industry usually tweet jobs
  29. 29. Follow official company accounts – they tweet the jobs first.
  30. 30. Search: Job titles, #hashtags</li></li></ul><li>LinkedIn <br /><ul><li>Online CV
  31. 31. Allow you to keep in contact with ‘connections’
  32. 32. Share links and information
  33. 33. Promote your skills and experience
  34. 34. Job hunt </li></li></ul><li>LinkedIn: Your activity on the site <br /><ul><li>Fill in all the details
  35. 35. Photos
  36. 36. Professional content
  37. 37. Recommendations</li></li></ul><li>LinkedIn: Finding connections <br /><ul><li> Work experience
  38. 38. Past jobs
  39. 39. Networking events</li></li></ul><li>LinkedIn: Getting involved <br /><ul><li>Join local groups
  40. 40. Promote content
  41. 41. Join discussions
  42. 42. Keep an eye on job section</li></li></ul><li>Blogging<br /><ul><li> Great for promotion and raising awareness
  43. 43. Display a passion and knowledge
  44. 44. Increase your knowledge- of industry and platforms
  45. 45. Promote this content via your social channels
  46. 46. Posterous/Tumblr</li></ul>insight<br />
  47. 47. Blog: What to blog about<br /><ul><li> Industry news
  48. 48. Your work – “process story”
  49. 49. An industry event you’ve been to
  50. 50. Stuff that interests you
  51. 51. One or twice every two weeks
  52. 52. Check your spelling</li></ul>insight<br />
  53. 53. Facebook<br /><ul><li> Privacy settings – check to see what everyone can see
  54. 54. Only in very rare circumstances use Facebooki.e pages</li></ul>insight<br />
  55. 55. Some general pointers<br /><ul><li> There are no set rules
  56. 56. Don’t feel like you have to do all at once
  57. 57. Stick with it</li>
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