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Feedback Should Not Be An Echo Chamber

by Senior Consultant at Cutter Consortium on Apr 04, 2011

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Product teams are prone to the same tendencies in every organization, to increasingly turn conversations with customers about what they want into an echo chamber of what the product team wants to ...

Product teams are prone to the same tendencies in every organization, to increasingly turn conversations with customers about what they want into an echo chamber of what the product team wants to hear. This session explores some of the sources of the echo chamber, and through informal discussion, identifies some techniques to overcome it. The goal is to show the strengths and weaknesses of different sources of ideas and requirements, and chart a strategy for building an overall requirements strategy.

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