Using Social Media To Put Your Best Foot Forward For Your Job Search

Conversation Guide 1. Why a step beyond a resume to You as the “brand?” 2. What is Twitter, why should I care & how can it help me? 3. What is Facebook, why should I care & how can it help me? © 2010 Bloomberg Marketing

Interactive Exercise: Your Personal(ity) Brand Q: What kind of shoe fits your personal style? Q: How will your “shoe image” influence: 1. Contact Direction 2. Tonality 3. Expectations 4. Boundaries © 2010 Bloomberg Marketing

8 Twitter Tips 1. Twitter Handle  Every character counts 2. Your Twitter Page  Link to your LinkedIn page if you don’t have a website or blog  Use the bio to include your job pitch 3. Your Avatar  People relate to people 4. Content Direction  Cues about You reinforce your brand  Who are you writing (for)?  Value, information, personality, relationship building, ask questions, be helpful  Establish yourself as a knowledgeable resource © 2010 Bloomberg Marketing

8 Twitter Tips 5. Identify Followers  In your industry  In the companies you want to work with  Of interest … 6. Listen to the conversations before jumping in 7. Join in  @tobydiva .. Chat with Tweeters  RT .. Retweet the highest complement .. Or a spam tactic  # Tag conversations 8. Monitor tweets: http://searchtwitter.com © 2010 Bloomberg Marketing

Resources Free eBook http://www.chrisbrogan.com/free-ebook-using-the-social-web-to-find-work/ Twitter Job Search http://www.twitjobsearch.com/ http://search.twitter.com / http://mashable.com/2009/03/13/twitter-jobs/ http://www.job-hunt.org/job-search-news/2009/06/09/top-50-employers-recruiting-on- twitter/ Twitter Find People of Interest http://www.twellow.com/ Twitter Platforms http://www.tweetdeck.com/beta/ www.hootsuite.com Lots of Information http://www.job-hunt.org/index.htm http://www.tripwiremagazine.com/2009/04/enormous-twitter-toolbox.html l © 2010 Bloomberg Marketing

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Using Social Media To Put Your Best Foot Forward For Your Job Search

by Bloomberg Marketing/Diva Marketing on Feb 17, 2010

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Using Social Media To Put Your Best Foot Forward For Your Job Search — Presentation Transcript