Brave New World: Trends in the Landscape Irrigation IICC (02-115-2-2011)

BRAVE NEW WORLDS:
Trends that will Change Your Life
By
Tom Barrett
Copyright © 2010 by Tom Barrett

IT’S the ECONOMY

If you’re not confused . . .
…you’re not paying attention.
- Tom Peters

Bank Closures reach a record in July

Excessive
Capacity

... of the 5.1 Lost Jobs
Almost 80% Lost by Men

…the bottom 25% of the
American population is
poorer than they were 25 years ago.
-- Jeffery Immelt, Chariman & CEO of GE December 9, 2009

Nationalized Banking

Nationalized Manufacturing

GM
#1 in Research & Development over the last twenty-five years

Emotional Economics Theory

China
The country with the most number of English speakers

The World is Changing

Opportunity
It’s all about People
It’s all about Innovation

Outstanding Customer Service

80% of Success is Showing Up

Positive Mental Attitude

Integrity
We are all buying insurance
Assurance
Value

Value = RelativeService + Relative Price

My Average Sales Person Made 300 to 400 Sales Calls a Year

My Top Sales People Made over 2,000 Sales Calls a Year

Be Different

Be REALLY Different

ED TURI
Whatever It Takes

Panera Bread is focusing on the 90% of People who are employed

It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.
- Charles Darwin

Tom Peters

The World is Different

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INNOVATion

Excessive Manufacturing Capacity

World Class Distribution

=
+
Excessive Manufacturing Capacity
World Class Distribution

Today, sixty-one of the Fortune 500 companies come from developing countries.
Two decades ago it was 28.

Irrigation Distributors1990
Century Rain Aid
Kenney
Kenney
Automatic Irrigation
Kenney

Irrigation Distributors2005
Kenney
John Deere Landscapes
Kenney
Kenney
Kenney

Charles Darwin

+ 400 . . . . . . . - 300 . . . . . . 1/60. . .-1.3%

“The over-borrowing, over-consuming, and under-innovation is now in the U.S. . . .”
-- Antonio van Agtmael Chairman Emerging Markets Management LLC October 2007, Newsweek

INNOVATE
NOW !

Profits Are
COOL

I’ve been rich and I’ve been poor;
RICH is Much Better!
Louis Armstrong

Profits =
Sustainability

Profits Are
COOL

Environmental Issues

In July 2006, the Massachusetts legislature narrowly defeated a bill which would limit household water use to 65 gallons per person per day.
The average personal household water use in the United States today is 78 gallons per person per day.

Las Vegas, Nevada is paying homeowners and business $1.00 per square foot to remove turfgrass to conserve water use.
Some communities in California are following Las Vegas.

In 2007
17 communities in Canada have banned Commercial Lawn Care Applicators.

In 2008
124 communities in Canada have banned Commercial Lawn Care Applicators.

In 2009
3 Provinces in Canada have banned Commercial Lawn Care Applicators.

In 2010
? ? ?

The Irrigation Association® has named July Smart Irrigation Month to promote efficient watering practices, technologically advanced irrigation products, and water conservation.

California Legislation

EPA Labeling — “Every dropcounts.” That’s the motto for a new partnership program called WaterSense that the U.S. Environmental Protection Agency recently launched to stimulate more efficient use of water in homes and businesses.

NEW WATER CONSERVATION ORGANIZATION TO BE HEADQUARTERED IN CHICAGO.
“The Alliance for Water Efficiency”
CHICAGO (Dec 12, 2005)
EPA Environmental News Release

Charles Darwin

Wheezers GeezersBoomers

By age 50, the average American will have lived less than half of their adult life.
http://files.myopera.com/ramute/albums/48935/294851.jpg
—Bill Novelli, 50+: Igniting a Revolution to Reinvent America

AVERAGE NUMBER OF CARS PURCHASED PER HOUSEHOLD=13
Average # of cars bought after the “head of the household” reaches age 50 = 7
MARTI BALETTI
PrimeTime Women

W O M E N

Forget China, India and the Internet: Economic Growth Is Driven by Women
— Economist, April 15, 2006

Since 1970 Women have held two out of every three new jobs created.
— Financial Times October 3, 2006

Although more men than women graduate high school, more women enroll in college.– U.S Dept. of Labor

Women posted a net increase of 1.7 million jobs paying above the median salary.
Men posted a net increase of 220,000 new jobs above the median salary.
WALL STREET JOURNAL.
February 20, 2007

“Women are the MAJORITY market.”

1,700,000 WOMEN 89%+220,000 MEN 11% 1,920,000 NEW JOBS

When UK couples purchase a house,the woman makes the decision 72% OF THE TIME.– Financial Times, November 3, 2007

... of the 5.1 Lost Jobs
Almost 80% Lost by Men

Women posted a net increase of 1.7 million jobs paying above the median salary.
Men posted a net increase of 220,000 new jobs above the median salary.
WALL STREET JOURNAL.
February 20, 2007

“Women are the MAJORITY market.”

Charles Darwin

Tom Peters

! ! !
! ! !

Just Do It

BRAVE NEW WORLDS:
Growing Sales in a Down Economy
Tom Barrett
P.O. Box 124
Westfield, Indiana 46074
317-674-3494Tom.Barrett@jtbarrett.com

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Brave New World: Trends in the Landscape Irrigation IICC (02-115-2-2011)

by Tom Barrett on Feb 15, 2011

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Brave New World: Trends in the Landscape Irrigation IICC (02-115-2-2011) — Presentation Transcript