Escuela Oficial de Idiomas Business English Jacinto Quinzá Redondo BUSINESS AROUND THE WORLD: CULTURAL DIFFERENCES
Business in Asia:
3. Business in Europe:
- United Kingdom
4. Business in North America:
5. Business in Latin America:
1. INTRODUCTION http://www.youtube.com/watch?v=L5ochyQyHGs&feature=related GLOBALIZATION is a fact -> Interaction with other CULTURES is necessary to make BUSINESS
2. BUSINESS IN ASIA: CHINA
Sixth Economy of the world: Prospect of becoming the first in the future.
25% of the world population: the government pursued a family planning policy.
Exporting country: counterfeiting
The value of the family: The consideration of the citizen without their family does not make sense.
“ Guanxi”: continued exchange of favors.
2. BUSINESS IN ASIA: JAPAN
Long Term perspective: Patience with business relations.
Spirit of consensus (“Nemawasi”): to give priority to make an arrangement.
Age = Experience (possitive value): Employees usually work for the same company until the retirement.
2. BUSINESS IN ASIA: INDIA
With China, world´s most populated country.
Country of contrast, even now the British presence is still important (colonization).
Indian managers: Born in India but educated in Occident.
Hierarchy relations and inequality: Hindu tradition divides society in different social strata.
3. BUSINESS IN EUROPE: GERMANY
Germany is the biggest country in Europe and the strongest economically.
Germans tend to be strict, meticulous, adverse to risk and conservative. They hate unpunctuallity.
Despite their dedication to work, they respect private life: working out of hours is considered a symptom of bad organization and not spirit of sacrifice.
German culture values the academic merits: 40% of general managers have the degree of doctor.
3. BUSINESS IN EUROPE: UNITED KINGDOM
United Kingdom is a country that strives to be different from the rest of Europe: they did not adopt the euro, they have their own legal system…
British education: freedom and independence are inculcated in children from infancy.
British value tradition and continuity: Belonging to clubs or social groups is something transferred from generation to generation.
3. BUSINESS IN EUROPE: SPAIN
Spaniards think that Spain is the best county to live because of the weather, the food, the feeling of freedom, the security…
But, does the rest of the world share the same opinion? Spain is the country with less productivity in Europe, comparing with the hours that workers spend in the office: Expatriates hate bad organization and wasting of time.
4. BUSINESS IN NORTH AMERICA: USA
Multiracial country: the great majority of cultures come from the inmigration.
“ Time is gold”: USA enterprises are worried about distributing correctly the time.
USA is a young country; this is the reason why Americans try to find their own identity in their business or profession.
Americans are noted for their vitality, optimism and self-confidence.
Defect: They tend to be ethnocentric, due to their economic, tecnological and militar supremacy.
5. BUSINESS IN LATIN AMERICA: MEXICO
Spanish roots (Language) and American roots (Geographically border with USA).
In Business: they are exaggerated with the speech and gesture, and often try to bargain.
Formality: respect for elderly, for the academic degrees and for professional rank.
Gender relations are not equal: Women are still considered to be socially inferior than men.
Every country has his own traditions and way of thinking: this has to be respected.
Being open-minded: We live in a globalized world, so it is necessary to know how to negotiate with people from other countries.
Taking advantage of business opportunities out of our borders could be the cornerstone to come out of the crisis.