-A national syndicated research study provides comprehensive demographic, psychographic and media usage data on target segments. Research is based on the usage of specific products/services, participation in leisure activities and shopping behavior, among others.
-Used to understand the demographic, psychographic, media usage and leisure activities/interest data of targeted audiences.
Our client, Superstition Mountain, faced the isolation dilemma, located one half hour away from the hub of Scottsdale. In addition, Superstition Mountain is faced with the Apache Junction conundrum, i.e. “take a left at the second trailer park and head straight for the mountains.”
Superstition Mountain offers a very tangible treasure—a rich lifestyle with a small town experience, a scenic landscape with all the attendant beauties of a pristine desert environment and superbly built homes.
Superstition Mountain residents will find emotional comfort which is part of a balanced living environment; the serenity and security of a small town, along with a full complement of activities which nurture friendships.