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Alles erst der Anfang – Die Digitalisierung lernt laufen

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Die Folien zu meinem Vortrag bei T-Systems am 22.05.2014

Die Folien zu meinem Vortrag bei T-Systems am 22.05.2014

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  • 1. Alles erst der Anfang Prof. Tim Bruysten
 Mediadesign Hochschule
 richtwert GmbH Foto: Tim (zeitfixierer) Die Digitalisierung lernt laufen
  • 2. Digitalisierung ändert jeden Winkel der Welt
  • 3. Gewohnte Welt 1 2 Die tiefste Höhle 3 Rückkehr mit dem Elixier
  • 4. Vorgeschichte
  • 5. „640kb should be enough for anybody…“
  • 6. „640kb should be enough for anybody…“ Bill Gates, 1981
  • 7. Über 50%: im Bett Über 40%: im Bad Über 30%: beim Essen
  • 8. Und manche im Regen… Foto: Mario Sixtus
  • 9. Loading Digitalization… 1% Finished
  • 10. Gewohnte Welt 1
  • 11. http://vimeo.com/23164779
  • 12. https://www.youtube.com/watch?v=4yT2zrIUDjM
  • 13. http://vimeo.com/64389936
  • 14. Trend of Convenience Smart TV Smart WatchesTablets
  • 15. Szenario: All Situations Digital There’s an App for that Jedes „Ding“ wird zu einem „Device“. Inkl. App-Store. Context Awareness Jede Situation wird erkannt und antizipiert
  • 16. https://www.youtube.com/watch?v=4FunXnJQxYU
  • 17. https://www.facebook.com/f8
  • 18. http://vimeo.com/87522764
  • 19. Trend of Platformication Wallet Garden Platforms Open Web Platforms Everything as a Platform
  • 20. Szenario: Finite and Infinite Games Plattform War Wer wird die Standards setzen (für Werte-Tausch)? Blue Ocean! Keine Idee ist zu abwegig… Mode-Währungen „Wie, kein GTA5 - Dollar… tja“
  • 21. https://www.youtube.com/watch?v=aBCVlIGQ0B4
  • 22. https://www.youtube.com/watch?v=sUIqfjpInxY
  • 23. https://www.youtube.com/watch?v=RhIa4KtrqqU
  • 24. http://www.cs.rochester.edu/hci/pubs/pdfs/FoodMood.pdf
  • 25. Augmented Reality Augmented Environments Augmented Platforms Trend of Augmentation Augmented Bodies
  • 26. Szenario: The World is not enough Neue Kooperationen Games + Tourismus + AppDev Neue Spieler und neue Spielfelder z.B. im Geldmarkt Bezahlen an der Tankstelle mit iTunes? Silent Information Wearables geben unsichtbares Feedback
  • 27. http://www.dailykos.com/story/2013/05/15/1209284/-Tesla-at-war-with-sleazy-auto-dealershttps://www.youtube.com/watch?v=QweNsLesMrM
  • 28. https://www.youtube.com/watch?v=6ZdSMAG90Rs
  • 29. Connecting Retail & Consumer Connecting Factory & Consumer Trend of Proximity Connecting Everything
  • 30. Szenario: Supply Chain Breakdown Immer weniger Filialgeschäft Öffnungszeiten-Alarm
  • 31. http://www.youtube.com/watch?v=pMFdImwMDRY
  • 32. https://www.youtube.com/watch?v=wE3fmFTtP9g
  • 33. https://www.youtube.com/watch?v=tFrjrgBV8K0
  • 34. Autonomous Systems Robust Robots Humanoid Robots Trend of Automation Cheap Replication
  • 35. Szenario: Meatspace Digitalization Cheap Repliation Einzelhandel vs. Home-Printing
  • 36. https://www.youtube.com/watch?v=76lIQtE8oDY
  • 37. https://www.youtube.com/watch?v=rNRDc714W5I
  • 38. http://www-05.ibm.com/de/pov/watson/index.html http://www.youtube.com/watch?v=Qv5JVRfYGnU
  • 39. Brain Reading Trend of Singularity Brain Writing Artificial Intelligence
  • 40. Szenario: Ästhetische Welt Das Gehirn als Passwort Computer to Brain Interfaces Artificial Enterprises Software as an Enterprise
  • 41. Die tiefste Höhle 2
  • 42. 1% Finished Loading Digitalization…
  • 43. 1% Finished Loading Digitalization… Big Data Social Media Social Enterprises IP Internet of Things 3D-Druck RFID Augmented Reality Blue Tooth Beacon Brain Reading Brain 2 Brain Comm.
  • 44. 1% Finished Campfire Society Nano AssemblerBio Assembler Big Data Predictive Analytics Industrial Robots Household Robots Military Robots Drones Social Media Social Enterprises Digital Enterprises Digital Society Aesthetic Society Algorithmic Intelligence Artificial Intelligence General Artificial Intelligence Humanoid Robots Better than Human Robots Pre-Crime Mind Uploads Utility Dust Mind ReadingC2B Interfaces Mind Security Software Healthcare IP Internet of Things Artificial Enterprises Living Enterprises Kardashev X Society 3D-Druck Terminator Self Driving Cars Self Flying Planes Kardashev 1 Society Dyson Spären RFID Augmented Reality Virtual Reality Mind Writing Gen Food Printed Food Artificial Life Artificial Animals Hybrid Animals Love & Sex with Robots Kill Decision Loading Digitalization…
  • 45. 1% Finished Campfire Society Nano AssemblerBio Assembler Big Data Predictive Analytics Industrial Robots Household Robots Military Robots Drones Social Media Social Enterprises Digital Enterprises Digital Society Aesthetic Society Algorithmic Intelligence Artificial Intelligence General Artificial Intelligence Humanoid Robots Better than Human Robots Pre-Crime Mind Uploads Utility Dust Mind ReadingC2B Interfaces Mind Security Software Healthcare IP Internet of Things Artificial Enterprises Living Enterprises Kardashev X Society 3D-Druck Terminator Self Driving Cars Self Flying Planes Kardashev 1 Society Dyson Spären RFID Augmented Reality Virtual Reality Mind Writing Gen Food Printed Food Artificial Life Artificial Animals Hybrid Animals Love & Sex with Robots Kill Decision Loading Digitalization…
  • 46. 1% Finished Campfire Society Nano AssemblerBio Assembler Big Data Predictive Analytics Industrial Robots Household Robots Military Robots Drones Social Media Social Enterprises Digital Enterprises Digital Society Aesthetic Society Algorithmic Intelligence Artificial Intelligence General Artificial Intelligence Humanoid Robots Better than Human Robots Pre-Crime Mind Uploads Utility Dust Mind ReadingC2B Interfaces Mind Security Software Healthcare IP Internet of Things Artificial Enterprises Living Enterprises Kardashev X Society 3D-Druck Terminator Self Driving Cars Self Flying Planes Kardashev 1 Society Dyson Spären RFID Augmented Reality Virtual Reality Mind Writing Gen Food Printed Food Artificial Life Artificial Animals Hybrid Animals Love & Sex with Robots Kill Decision Loading Digitalization…
  • 47. 1% Finished Campfire Society Nano AssemblerBio Assembler Big Data Predictive Analytics Industrial Robots Household Robots Military Robots Drones Social Media Social Enterprises Digital Enterprises Digital Society Aesthetic Society Algorithmic Intelligence Artificial Intelligence General Artificial Intelligence Humanoid Robots Better than Human Robots Pre-Crime Mind Uploads Utility Dust Mind ReadingC2B Interfaces Mind Security Software Healthcare IP Internet of Things Artificial Enterprises Living Enterprises Kardashev X Society 3D-Druck Terminator Self Driving Cars Self Flying Planes Kardashev 1 Society Dyson Spären RFID Augmented Reality Virtual Reality Mind Writing Gen Food Printed Food Artificial Life Artificial Animals Hybrid Animals Love & Sex with Robots Kill Decision Loading Digitalization… Gegenwart Zukunft Science Fiction
  • 48. Loading Digitalization… 0,1% Finished Campfire Society Nano AssemblerBio Assembler Big Data Predictive Analytics Industrial Robots Household Robots Military Robots Drones Social Media Social Enterprises Digital Enterprises Digital Society Aesthetic Society Algorithmic Intelligence Artificial Intelligence General Artificial Intelligence Humanoid Robots Better than Human Robots Pre-Crime Mind Uploads Utility Dust Mind ReadingC2B Interfaces Mind Security Software Healthcare IP Internet of Things Artificial Enterprises Living Enterprises Kardashev X Society 3D-Druck Terminator Self Driving Cars Self Flying Planes Kardashev 1 Society Dyson Spären RFID Augmented Reality Virtual Reality Mind Writing Gen Food Printed Food Artificial Life Artificial Animals Hybrid Animals Love & Sex with Robots Kill DecisionSiggi Becker, 2013 www.siggibecker.de
  • 49. Loading Digitalization… 0,1% Finished Campfire Society Nano AssemblerBio Assembler Big Data Predictive Analytics Industrial Robots Household Robots Military Robots Drones Social Media Social Enterprises Digital Enterprises Digital Society Aesthetic Society Algorithmic Intelligence Artificial Intelligence General Artificial Intelligence Humanoid Robots Better than Human Robots Pre-Crime Mind Uploads Utility Dust Mind ReadingC2B Interfaces Mind Security Software Healthcare IP Internet of Things Artificial Enterprises Living Enterprises Kardashev X Society 3D-Druck Terminator Self Driving Cars Self Flying Planes Kardashev 1 Society Dyson Spären RFID Augmented Reality Virtual Reality Mind Writing Gen Food Printed Food Artificial Life Artificial Animals Hybrid Animals Love & Sex with Robots Kill DecisionSiggi Becker, 2013 www.siggibecker.de http://www.mpg.de/5917127/ferenc_krausz
  • 50. Loading Digitalization… 0,1% Finished Campfire Society Nano AssemblerBio Assembler Big Data Predictive Analytics Industrial Robots Household Robots Military Robots Drones Social Media Social Enterprises Digital Enterprises Digital Society Aesthetic Society Algorithmic Intelligence Artificial Intelligence General Artificial Intelligence Humanoid Robots Better than Human Robots Pre-Crime Mind Uploads Utility Dust Mind ReadingC2B Interfaces Mind Security Software Healthcare IP Internet of Things Artificial Enterprises Living Enterprises Kardashev X Society 3D-Druck Terminator Self Driving Cars Self Flying Planes Kardashev 1 Society Dyson Spären RFID Augmented Reality Virtual Reality Mind Writing Gen Food Printed Food Artificial Life Artificial Animals Hybrid Animals Love & Sex with Robots Kill DecisionSiggi Becker, 2013 www.siggibecker.de http://www.mpg.de/5917127/ferenc_krausz … all (diese) Technologien dienen dem Schließen einer Lücke…
  • 51. Institutions will try to preserve the problem to which they are the solution. Clay Shirky
  • 52. Genotyp der Digitalisierung: Alles ist einander Kontext
  • 53. Beta Gamma Delta Alpha Epsilon Zeta Eta Theta Iota Kappa Lambda My Ny
  • 54. Beta Gamma Delta Alpha Epsilon Zeta Eta Theta Iota Kappa Lambda My Ny physical network digital assisted network digital network algorithmic network
  • 55. Beta Gamma Delta Alpha Epsilon Zeta Eta Theta Iota Kappa Lambda My Ny natürlich ästhetisch physical network digital assisted network digital network algorithmic network
  • 56. Beta Gamma Delta Alpha Epsilon Zeta Eta Theta Iota Kappa Lambda My Ny Clan Familie Freunde Arbeitsplatz Partei physical network digital assisted network digital network algorithmic network
  • 57. Beta Gamma Delta Alpha Epsilon Zeta Eta Theta Iota Kappa Lambda My Ny Clan Familie Freunde Arbeitsplatz Partei physical network digital assisted network digital network algorithmic network
  • 58. Beta Gamma Delta Alpha Epsilon Zeta Eta Theta Iota Kappa Lambda My Ny Clan Familie Freunde Arbeitsplatz Partei physical network digital assisted network digital network algorithmic network
  • 59. Beta Gamma Delta Alpha Epsilon Zeta Eta Theta Iota Kappa Lambda My Ny Clan Familie Freunde Arbeitsplatz Partei physical network digital assisted network digital network algorithmic network NYSE
  • 60. Beta Gamma Delta Alpha Epsilon Zeta Eta Theta Iota Kappa Lambda My Ny Clan Familie Freunde Arbeitsplatz Partei NYSE physical network digital assisted network digital network algorithmic network NSA "Structural Holes Versus Network Closure as Social Capital," Ronald S. Burt, in N. Lin, K. Cook and R. S. Burt: Social Capital: Theory and Research. Sociology and Economics: Controversy and Integration series. New York: Aldine de Gruyter, 2001, pp. 31-56
  • 61. Rückkehr mit dem Elixier 3
  • 62. WAS IST DAS GEGENTEIL VON SPIEL? Foto: (c) Sabrina Nicke
  • 63. LETHARGIE
  • 64. LETHARGIE Spiel 1 Arbeit? CxP?
  • 65. »What if we decided to use everything we know about game design to fix what‘s wrong with reality?« Jane McGonigal, reality is broken, 2011
  • 66. http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility
  • 67. http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility
  • 68. Siehe auch: Wirtschaftswoche 7/2014 vom 10.02.2014, Seite 64ff Abschlussrate ist zweistellig gestiegen
  • 69. watermarkconsult.net
  • 70. fold.it
  • 71. Bomardier| YouRail|http://goo.gl/ROcvT
  • 72. knab.nl
  • 73. 17,393 IDEAS SUBMITTED. 737,569 VOTES. 96,155 COMMENTS. 501 IDEAS IMPLEMENTED.
  • 74. 1% Finished
  • 75. 1% Finished Potentialanalyse Resilient Brand Context Strategy Digital Enterprise Internal Empowerment Feedback LoopsExternal Empowerment Artificial Enterprise Antifragile Business Multi-Network Organisation
  • 76. Gewohnte Welt 321 Die tiefste Höhle Rückkehr mit dem Elixier Recap
  • 77. Everything is Context Everything is a ShopEverything is a Device Trend of Digitalization
  • 78. Digitalisierung ändert jeden Winkel der Welt
  • 79. Automomy PurposeMastery Innerhalb der Spielregeln, frei agieren. Verstehbarkeit Beherrschbarkeit Selbstwirksamkeit Wissen, wie der konkrete Teilschritt zum großen Ganzen beiträgt
  • 80. Prof. Tim Bruysten bruysten@richtwert.eu ! www.bruysten.com xing.com/profile/Tim_Bruysten facebook.com/bruysten de.linkedin.com/in/bruysten twitter.com/timbruysten ! Downloads & Inspiration: richtwert.eu/t-systems Danke! richtwert GmbH www.richtwert.eu ! Mediadesign Hochschule www.mediadesign.de

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