Alles erst der Anfang - Ausblick und Szenarien für den Games-Markt

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Mein Vortrag vom 17.07. in der MD.H Düsseldorf über Szenarien des Gamesmarktes.

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Alles erst der Anfang - Ausblick und Szenarien für den Games-Markt

  1. 1. Prof. Tim Bruysten | Mediadesign Hochschule Die Welt als Spiel Szenarien für den Gamesmarkt Bild: Brendan Dolan-Gavitt
  2. 2. Aufbruch 321 Landschaften Neue Welt
  3. 3. Aufbruch 1
  4. 4. Magnavox Odyssey, 1972
  5. 5. Exabyte 1018 Byte 1 Trillion Byte 555.555.555.555.556 Normseiten ca. 1.388.888.888.889 gedruckte Bücher Deren Stapel würde 185x zum Mond reichen ! Die Gesamtheit aller gedruckten Werke wird auf 0,2 EB geschätzt*
  6. 6. „640kb should be enough for anybody…“
  7. 7. „640kb should be enough for anybody…“ Bill Gates, 1981
  8. 8. Loading Digitalization… 1% Finished
  9. 9. Loading Digitalization… 0,1% Finished http://www.mpg.de/5917127/ferenc_krausz
  10. 10. Landschaften 2
  11. 11. https://www.youtube.com/watch?v=aBCVlIGQ0B4
  12. 12. https://www.youtube.com/watch?v=sUIqfjpInxY
  13. 13. https://www.youtube.com/watch?v=RhIa4KtrqqU
  14. 14. Augmented Reality Augmented Environments Augmented Platforms Trend of Augmentation
  15. 15. Szenario: The World is not enough Neue Kooperationen für die Games Industrie Automobilindustrie, (Innen)Architektur, Krankenkassen, … digital-augmented LARP & Cosplay digital cultural driven identities Gamification als Universalkleber gestaltete Heldenreisen im Alltag
  16. 16. http://vimeo.com/23164779
  17. 17. https://www.youtube.com/watch?v=4yT2zrIUDjM
  18. 18. http://vimeo.com/64389936
  19. 19. http://vimeo.com/2834270
  20. 20. Smart Tables Trend of Convenience Smart TV Smart WatchesTablets
  21. 21. Szenario: Transparent Technology Second Screens dynamic-, social-, mobile- Controller Convergent Games Digital-Table-Top Meta-Development Platform-independent Programming & Design Patterns
  22. 22. https://www.youtube.com/watch?v=32lkdl_jQVo
  23. 23. macrumors.com: "Wild Rumor of Apple EarPods with Biometric Sensors Has Roots in Apple's Research"
  24. 24. http://www.cs.rochester.edu/hci/pubs/pdfs/FoodMood.pdf
  25. 25. Trend of Embodiment Device Integrated Hidden
  26. 26. Szenario: Harry Potter World There’s an App for that Everything is a Device with Apps. And App-Stores. Augmented Humans Invisible Devices augments the capabilities of humans. Wearables as magical Artifacts, Weapons or Keys While everything is digital and connected… Everybody is a fakir Controll your body and play against others
  27. 27. https://www.youtube.com/watch?v=4FunXnJQxYU
  28. 28. https://www.facebook.com/f8
  29. 29. http://vimeo.com/87522764
  30. 30. Trend of Platformication Wallet Garden Platforms Open Web Platforms Everything as a Platform
  31. 31. Szenario: Finite and Infinite Games Plattform War Who will establish the next Standards? Blue Ocean! Do not think, something is too weird…
  32. 32. http://www.youtube.com/watch?v=pMFdImwMDRY
  33. 33. https://www.youtube.com/watch?v=wE3fmFTtP9g
  34. 34. https://www.youtube.com/watch?v=tFrjrgBV8K0
  35. 35. Autonomous Systems Robust Robots Humanoid Robots Trend of Automation
  36. 36. Szenario: Meatspace NPCs Tamagotchis on Steroids toy-level intelligent robot design Love & Sex with Robots changing ethics and society Headshot! Ego-Shooter meets Paintball
  37. 37. http://www.youtube.com/watch?v=_ZyU6po_E74
  38. 38. http://www-05.ibm.com/de/pov/watson/index.html http://www.youtube.com/watch?v=Qv5JVRfYGnU
  39. 39. Social Enterprise Technologien, Trends und Berichte aus der Praxis Prof. Tim Bruysten | richtwert GmbH | Mediadesign Hochschule http://apstatsmonkey.com/
  40. 40. Artificial Intelligence Trend of Intelligence Predictive Analytics Artificial Poetry
  41. 41. Szenario: Everything Intelligent Artificial Intelligence on Gamedesign-Level Artificial rendered Mechanics, Strategies, Stories and Maps Artificial Intelligence for Dialogues NPCs are talking, not playing an audio file or following a script
  42. 42. https://www.youtube.com/watch?v=76lIQtE8oDY
  43. 43. https://www.youtube.com/watch?v=rNRDc714W5I
  44. 44. Brain Reading Trend of Singularity Brain Writing
  45. 45. Szenario: Deep Brain Immersion Ultra-Realistic Game Experiences Computer to Brain Interfaces Inception as MMORPG Games as Brain to Brain Platforms Alice in Wonderland as MMORPG Going beyond Physics Multisensoric Engines Playing with every Sense
  46. 46. Neue Welt 3
  47. 47. WAS IST DAS GEGENTEIL VON SPIEL? Foto: (c) Sabrina Nicke
  48. 48. LETHARGIE
  49. 49. LETHARGIE Spiel 1 Arbeit? Lernen?
  50. 50. Gallup Engagement Index
  51. 51. »What if we decided to use everything we know about game design to fix what‘s wrong with reality?« Jane McGonigal, reality is broken, 2011
  52. 52. http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility
  53. 53. http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility
  54. 54. Siehe auch: Wirtschaftswoche 7/2014 vom 10.02.2014, Seite 64ff Abschlussrate ist zweistellig gestiegen
  55. 55. fold.it
  56. 56. watermarkconsult.net
  57. 57. Digitales Geld Vernetzung 3D Printing Dronen Beacons Bitcoin Fast Delivery Home Retail Arts & Crafts Bildquelle Szenario: Gamified Customer Journeys Neue Komplexität im Gamedesign
 Motivations- & Entwicklungspsychologie Neue Märkte für Gamedesigner
 Vom E-Commerce bis zum Employer-Branding Neue Akzeptanz für die Branche
 Brutto-Sozial-Glück
  58. 58. Fazit !
  59. 59. Everything is Context Everything is a GameEverything is a Device Trend of Digitalization
  60. 60. Szenario: Life as a Game Intercultural Gamedesign Languages, Gestures, Symbols, Story, Monetarization Interoperable Gamedevelopment More platforms & devices than ever Integrated Games Complexer Mechanics, Deeper Integration in Social Situations
  61. 61. Alles erst der Anfang do not play dominated strategies
  62. 62. Prof. Tim Bruysten bruysten@richtwert.eu ! www.bruysten.com xing.com/profile/Tim_Bruysten facebook.com/bruysten de.linkedin.com/in/bruysten twitter.com/timbruysten ! richtwert GmbH www.richtwert.eu ! Mediadesign Hochschule www.mediadesign.de Bild: Brendan Dolan-Gavitt Danke!

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