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How Orange works on Social Media to manage crisis

by on Sep 18, 2012

  • 1,613 views

For its first important breakdown of its network in France, Orange has faced to a major crisis. To support its community and ensure the customer relationship, the French operator based its strategy on ...

For its first important breakdown of its network in France, Orange has faced to a major crisis. To support its community and ensure the customer relationship, the French operator based its strategy on the Tigerlily "Conversation Suite" solution to track in real time conversations of its community, analyze them and to publish the right answer to the right target.

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http://www.scoop.it 139
http://social4ce.com 116
http://blog.tigerlilyapps.com 115
http://beauvarlet.tumblr.com 87
http://www.linkedin.com 5
http://pinterest.com 4

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How Orange works on Social Media to manage crisis How Orange works on Social Media to manage crisis Presentation Transcript