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Startup Accelerator 2014: Indentifying gaps and refining business models by Vivek Agarwal_21st Feb 2014
 

Startup Accelerator 2014: Indentifying gaps and refining business models by Vivek Agarwal_21st Feb 2014

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    Startup Accelerator 2014: Indentifying gaps and refining business models by Vivek Agarwal_21st Feb 2014 Startup Accelerator 2014: Indentifying gaps and refining business models by Vivek Agarwal_21st Feb 2014 Presentation Transcript

    • Fine Tuning the Business model Vivek Agarwal Feb 21, 2014
    • 4 Questions for Biz Plan • Who is your customer? • Why will he pay you? • How will you reach them? • How large and profitable can it be?
    • Two sides to every Coin (you have to die to go to heaven!)
    • You got to answer this question first OR Jim Morrison Narayan Murthy
    • What do you want your pie to look like? Scenario 1 Scenario 2 1 Total Value – 10 cr Total Value – 1000 cr Your share – 100% Your share – 10% Your value – 10 cr Your value – 100 cr
    • Watch the size Must match your capability level V/s • Smaller scope • Too small for the “big guys” … with killer potential! • Need time to acquire capability
    • What is the model Innovation Efficiency
    • What is the right rate of growth for you?
    • How much should you plan Ready. Aim. Fire. FIRE. FIRE. FIRE OR
    • How do you balance this “World Class Execution Takes time” “I have to meet my monthly payroll”
    • Watch who you listen to “Core Competence” v/s “Customer is asking for services we currently do not provide”
    • Can there be TOO much Focus? “We know how to service this market” v/s “There are many more tempting opportunities”
    • The Age-old debate! Quality v/s Speed
    • One Thought Minimum Viable Product (MVP)
    • MVP • Simplified Offering that reveals how real customers – not cloistered focus groups-respond • Actionable Metrics – not “Vanity Metrics” • Iterating through a “Build-Learn-Measure-Loop”
    • Customer Segments • Enterprise v/s consumer • Best Value Proposition • Large v/s Small 16
    • Product – Value Proposition • What is the key problem that it is solving? • Are there too many features / Services? • Is the offering too complex? 17
    • Channels • Not an easy answer • Scalability, reach, profitability • Variable v/s Fixed costs 18
    • Cost Structure • Fixed v/s Variable • Components • Relative importance 19
    • Revenue Streams • One-time v/s annuity • Growth potential • Objective 20
    • Key Activities • Customers • Fund Raising • External Stakeholders 21
    • 22