Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Industry
Advertising / Marketing / PR
Website
www.brand-links.co.uk/
About
Advertising media director with more than 17 years experience. I started my career as a media planner/ buyer and I have been fortunate to gain experience across all hierarchical levels of advertising media management. My experience has taught me that with such a vast media landscape its critical to keep learning and understanding all the proliferations of paid-for media channels and how best they can be used in light of each channels strength and weakness. I enjoy planning effective media plans, measuring, optimizing all the channels to get the best results for the client.
Tags
media buying
media planning
advertising media
sales funnel
awareness
video
youtube
mobile marketing
media strategy
print
radio
direct response
media
advertising agency
cinema
television
brand response
digital media
display banners
outdoor media
digital marketing
See more
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