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Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
Ready to meet Zcapes??
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Ready to meet Zcapes??

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This is an introduction presentation of Zcapes. A new mobile service that revolves around mobile miniblogs of events, places, things and situations

This is an introduction presentation of Zcapes. A new mobile service that revolves around mobile miniblogs of events, places, things and situations

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Transcript

  • 1. Shared Situations zcapes Peer Awards, 30th of december 2008
  • 2. Ready to meet zcapes? zcapes
  • 3. Meet the team: Roy Raimo Maarten Claire Meister van der Klein Lens-FitzGerald Boonstra Technical Lead, Concept Marketing & Business Lead development Community relations zcapes
  • 4. Roy Meister Background: Started at Ordina. Working at Triple-IT on Skoeps and multiple other mobile projects. Expertise: Software Development, Mobile messaging, Project Management, Mobile Device Rendering Higlights: Skoeps, Gouden Kooi and soccer live streaming. zcapes
  • 5. Raimo van der Klein Background: Started in retail marketing. Moved to mobile in 2000. Worked for Nokia & KPN in sales, marketing & innovation. Expertise: Raimo is a shaper. Visionary. Brings ideas to solid deliverables. Higlights: is responsible for NOS Mobiel. Is the initiator of Mobile Monday Amsterdam. Currently the most succesful MoMo in the world. zcapes
  • 6. Claire Boonstra Background: Civil Engineering roots, started in mobile in 2001 (i-mode). Worked for KPN, Unilever and Talpa Digital in business developement, strategic consumer marketing and innovation. Expertise: Claire is the energetic bridge-builder with a commercial eye. Passion for changing advertising and marketing behaviour.. Higlights: Was responsible for The Golden Cage Mobile. Co-organiser of MoMo Amsterdam. General management SPRXmobile. zcapes
  • 7. Maarten Lens-FitzGerald Background: Internet professional since 1995. Account and general managment before the bubble. Consultancy and concept development afterwards. Last 5 years client and new format director in database and e-mail markeing. Expertise: Scoping and framing of innovation projects, change management, modern marketing and VRM theory. Workshops, event organizing and hosting Higlights: Development of first and second websites including Akzo Nobel, Fortis and Buhrmann. Creation of website development project methodology. Setup of e-mail marketing for TomTom, e- strategy for Dutch DIY retailer. Co founder of Mobile Monday Amsterdam, Founder of VRMevent Amsterdam. zcapes
  • 8. The inspiration.. zcapes
  • 9. The third mobile revolution.. zcapes
  • 10. The mobile device will show it’s true nature.. 1992 zcapes
  • 11. The mobile device will show it’s true nature.. 2008 2000 1992 mobile internet communication contextual services zcapes
  • 12. Contextual Services are services designed around your situation. zcapes
  • 13. Personal Mobile Context Activities Social Environment (what) (who) Spatio - Mental Temporal (where/when) Virtual Me Physiological me zcapes
  • 14. Personal Mobile Context Twitter Weather Presence People nearby Rain prediction Agenda Buddyfinder NFC / RFID Activities Social Environment (what) (who) Roomware Spatio - Emomapping Navigation Mental Tempor

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