“HOW TO FALL UP FROMTHE NETHERLANDS”ICT Ondernemerschap 2013Raimo van der KleinLEARNINGS AND TIPS FOR:
NOSHEMA Nokia KPN MoMo LayarRAIMO VAN DER KLEIN
I SHAPE DISRUPTIVE TECHNOLOGIESINTO DEMOCRATISING PRODUCTS
DEMOCRATISERING VAN “SPACE”FOUNDED 2009“Its not what you look at that matters, its what you see.” - Henry David Thoreau
30.000.000 DOWNLOADS OF LAYAR APP40.000 EDITORS FOR LAYAR CREATOR (SAAS SOLUTION)
THE NEXT BIG THING...
TVDISTRIBUTIE VAN VOEDSEL PRODUCTIEMIDDELENDEMOCRATISERING VAN:
“HOW TO FALL UP FROMTHE NETHERLANDS”LEARNINGS AND TIPS FOR:
TIMING
Access to: GPS, Accelerometer & Compass2008: ANDROID G1
THE MISSION IF YOU CHOOSE TO ACCEPT IT:PLANT THE SEED OF THIS MASS MEDIUM
June, 2009
RIDE THE HYPE
GET MASSIVE FUNDING
PR, PR AND PR
.LAYAR
SHARE YOUR PERSONAL STORYDON’T SELL YOUR PRODUCTTip: ask for help
SELL THE OPPORTUNITYSHARE THE VISIONTip: paint the future
PRESSHARDWAREMANUFACTURERSDEVELOPERSOPERATORSVENTURE CAPITALISTSARTISTSUSERSBRANDS
PIVOT, PIVOT AND PIVOT
KNOW WHEN TO SHUT UPWHEN THE HYPE IS OVER: PIVOT!Tip: Let go first
SUMMARY:TIMINGRIDE THE HYPEPR, PR, PRPIVOT, PIVOT, PIVOT
NEDERLAND ALS SPRINGPLANK?NEDERLAND ALS OEFENTUIN? --> JA!NEDERLAND AANTREKKELIJK VOOR PERSONEEL? --> JA!NEDERLAND VRUCHTB...
INSIGNIFICANT HOME MARKETDUTCH BUSINESS CASE IS TOO SMALLGLOBAL BUSINESS CASE IS TOO AMBITIOUS
THANK YOU!raimo@vanderkleinproductions.com
“HOW TO FALL UP FROM THE NETHERLANDS”
“HOW TO FALL UP FROM THE NETHERLANDS”
“HOW TO FALL UP FROM THE NETHERLANDS”
“HOW TO FALL UP FROM THE NETHERLANDS”
“HOW TO FALL UP FROM THE NETHERLANDS”
“HOW TO FALL UP FROM THE NETHERLANDS”
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“HOW TO FALL UP FROM THE NETHERLANDS”

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Presentation I gave at ABN AMRO on how to become a global player when you have the Netherlands as your home market. I shared my learnings and gave tips. The presentation misses the anecdotes..

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“HOW TO FALL UP FROM THE NETHERLANDS”

  1. “HOW TO FALL UP FROMTHE NETHERLANDS”ICT Ondernemerschap 2013Raimo van der KleinLEARNINGS AND TIPS FOR:
  2. NOSHEMA Nokia KPN MoMo LayarRAIMO VAN DER KLEIN
  3. I SHAPE DISRUPTIVE TECHNOLOGIESINTO DEMOCRATISING PRODUCTS
  4. DEMOCRATISERING VAN “SPACE”FOUNDED 2009“Its not what you look at that matters, its what you see.” - Henry David Thoreau
  5. 30.000.000 DOWNLOADS OF LAYAR APP40.000 EDITORS FOR LAYAR CREATOR (SAAS SOLUTION)
  6. THE NEXT BIG THING...
  7. TVDISTRIBUTIE VAN VOEDSEL PRODUCTIEMIDDELENDEMOCRATISERING VAN:
  8. “HOW TO FALL UP FROMTHE NETHERLANDS”LEARNINGS AND TIPS FOR:
  9. TIMING
  10. Access to: GPS, Accelerometer & Compass2008: ANDROID G1
  11. THE MISSION IF YOU CHOOSE TO ACCEPT IT:PLANT THE SEED OF THIS MASS MEDIUM
  12. June, 2009
  13. RIDE THE HYPE
  14. GET MASSIVE FUNDING
  15. PR, PR AND PR
  16. .LAYAR
  17. SHARE YOUR PERSONAL STORYDON’T SELL YOUR PRODUCTTip: ask for help
  18. SELL THE OPPORTUNITYSHARE THE VISIONTip: paint the future
  19. PRESSHARDWAREMANUFACTURERSDEVELOPERSOPERATORSVENTURE CAPITALISTSARTISTSUSERSBRANDS
  20. PIVOT, PIVOT AND PIVOT
  21. KNOW WHEN TO SHUT UPWHEN THE HYPE IS OVER: PIVOT!Tip: Let go first
  22. SUMMARY:TIMINGRIDE THE HYPEPR, PR, PRPIVOT, PIVOT, PIVOT
  23. NEDERLAND ALS SPRINGPLANK?NEDERLAND ALS OEFENTUIN? --> JA!NEDERLAND AANTREKKELIJK VOOR PERSONEEL? --> JA!NEDERLAND VRUCHTBARE GROND VOOR STARTUPS? --> NEE!NEDERLAND EN FUNDING? --> NEE!MAAR DE GROOTSTE BARRIERE:
  24. INSIGNIFICANT HOME MARKETDUTCH BUSINESS CASE IS TOO SMALLGLOBAL BUSINESS CASE IS TOO AMBITIOUS
  25. THANK YOU!raimo@vanderkleinproductions.com

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