Webinar MMA LOCATION TERMINOLOGY GUIDE - THE LANGUAGE OF LOCATION

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A ce titre les terminaux mobiles disposent de nombreux équipements permettant l'identification de la situation géographique. Pour mieux comprendre comment capitaliser sur ces points de contacts contextuels et profiter des meilleures transformations possibles, je vous propose d’étudier le guide de La Mobile Marketing Association publié en octobre 2013, intitulé « LOCATION TERMINOLOGY GUIDE – THE LANGUAGE OF LOCATION ». Découvrez mon billet dédié sur mon blog http://marketing-webmobile.fr

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Webinar MMA LOCATION TERMINOLOGY GUIDE - THE LANGUAGE OF LOCATION

  1. 1. Location Terminology Guide: The Language of Location October 15, 2013 MMA Webinar Series
  2. 2. Today’s Speakers Monica Ho Vice President, Marketing xAd monica.ho@xad.com Jake Moskowitz VP Innovation Nielsen jake.moskowitz@nielsen.com Moderator   Guy Clayton Director of Marketing

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