Recruitment 101

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Recruitment 101

  1. 1. WHY RECRUIT?• Lifeline to organization• Further reach on campus• Broader resources• Succession of leadership
  2. 2. BEFORE YOU RECRUIT…• Understand your campus o What works well? What doesn’t?• Know your group’s identity o What does your club stand for? What is your mission on campus?• Set clear goals o What types of events will help your recruitment efforts?
  3. 3. TYPES OF RECRUITMENTEVENTS• Formal event o planned with a set date o good way to meet lots of students o demonstrate what your group does Example: Shabbat dinner
  4. 4. TYPES OF RECRUITMENTEVENTS• Informal events: o Casual and less structured o Easier to get to know recruits o More likely to ‘seal the deal’ Example: coffee date
  5. 5. GETTING ATTENDACE FOR YOUREVENT• Tabling• Utilize your personal network• Ask larger campus community• Engage students in classes/clubs
  6. 6. TALKING TO A POTENTIALRECRUIT1. Gather facts about the potentialmember 2. What experiences do they want to gain from campus? 3. How can they gain that experience? 4. Demonstrate that your group can meet their needs
  7. 7. SEALING THE DEAL• Tell your own story how your group met your needs o Adjust your story for the situation
  8. 8. RETAINING YOUR RECRUITS• Let them play a role in your group o Chair position o Committee member• Get their input• Plan events recruits find interesting
  9. 9. ADDITIONAL TIPS• Don’t trash talk other groups o Stick to positively branding your group• Don’t trash talk other members o Doesn’t reflect well• Treat recruits with respect o Make recruits feel welcome• Be enthusiastic, prompt, and personable!
  10. 10. WHAT DOES SUCCESS LOOK LIKE• It’s not the number of names on your list- serve• It’s not how many people are at your meetings It’s about the number of engaged and involved members!
  11. 11. REMEMBER• Recruitment is year round• You can meet a potential member anywhere• Organizations don’t recruit people; People recruit people

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