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Smash Your Silos: How Your Company Can Learn To Think Like A Startup
 

Smash Your Silos: How Your Company Can Learn To Think Like A Startup

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In the fast-paced world of the tech startup, businesses fly or die based on their ability to be innovative thinkers, and their ability to execute on that thinking. As a large organization, embracing ...

In the fast-paced world of the tech startup, businesses fly or die based on their ability to be innovative thinkers, and their ability to execute on that thinking. As a large organization, embracing some of the techniques used by these entrepreneurs will help you stay competitive and dominate your market.

For executives and managers who are looking for new ways to foster creativity, kickstart cross-pollination of ideas between silo-ed departments and build better digital products faster.

- How to shift internal culture by adopting a startup mentality
- Tactics for rapid product development: Thinking Lean and Agile
- Fostering innovation through internal hack days

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    Smash Your Silos: How Your Company Can Learn To Think Like A Startup Smash Your Silos: How Your Company Can Learn To Think Like A Startup Presentation Transcript

    • Smash Your Silos: How Your Company Can Learn To Think Like A Startup
    • CHRIS EBEN Partner, The Working Group Startup Weekend Organizer / Facilitator @ceben @twg
    • ABOUT TWG Strategy Design Engineering @twg
    • SMASHING YOUR SILOS Understanding the startup mentality Rapid product development using Lean and Agile Tools and tactics for thinking like a startup @twg
    • THE STARTUP MENTALITY @twg
    • @twg
    • THE STARTUP MENTALITY Sense of urgency: Fly or die Optimism Willingness to take risks Volunteering Teamwork Meritocracy Extreme Measures Commitment Learning Generosity @twg
    • STARTUPS VS. BIG COMPANIES @twg
    • STARTUPS VS. BIG COMPANIES @twg
    • STARTUPS VS. BIG COMPANIES BIG ORGANIZATION SMALL STARTUP PROS Resources, brand equity, experience PROS Rapid decision making, close-knit team, fast execution, CULTURE CONS Silos, slow decision making, CULTURE CONS Inexperience, lack of resources, no brand equity @twg
    • STARTUPS VS. BIG COMPANIES “Corporate culture is the only sustainable competitive advantage that is completely within the control of the entrepreneur.” ! - David Cummings, Pardot Co-Founder @twg
    • WHAT HAPPENS WHEN YOU THINK LIKE A STARTUP? @twg
    • WHAT HAPPENS WHEN YOU THINK LIKE A STARTUP? Create new products Employee satisfaction Customer satisfaction Future-proofing @twg
    • @twg
    • $$$? Of course, it’s not quite that simple. But perhaps it could be if the benefits of a startup mentality were married with the brand and resources of a larger, established business. @twg
    • @twg
    • GOOGLE Google News AdSense Gmail Orkut @twg
    • @twg
    • 3M Post-It Notes Scotch Tape @twg
    • @twg
    • VIRGIN Herringbone Sleeper Beds @twg
    • @twg
    • RAPID PRODUCT DEVELOPMENT: USING AGILE AND LEAN @twg
    • AGILE @twg
    • AGILE @twg
    • LEAN @twg
    • WHAT’S STOPPING YOU FROM THINKING LIKE A STARTUP? @twg
    • @twg
    • PEOPLE Senior decision makers need to buy in to the idea. You need to find a champion. @twg
    • @twg
    • PROCESS Process is essential, but bureaucracy is not. Evaluate and remove unnecessary processes and all bureaucracy. @twg
    • @twg
    • SILOS Break down silos in your organization by creating cross-functional teams and talking to each other. @twg
    • @twg
    • BRAND An established brand needs to be protected and appear consistent. But not at the expense of innovation. @twg
    • TOOLS AND TACTICS @twg
    • @twg
    • HACK DAYS Change your culture from the ground up by holding hack days that engage employees from different departments and levels in your organization. Give people time to work together on solving new and different problems. ! This could be around the conception of a new product or service, or optimizing or creating a new internal process. ! @twg
    • @twg
    • LABS A “Lab” is an internal program that gives people in your company the space and resources to work on solving problems and creating new products over a longer period of time. ! The Lab is a place to iterate on ideas, build products and determine their value. @twg
    • @twg
    • 20% TIME Made famous by Google, “20% time” means giving your team a set amount of time each week to work on projects that aren’t necessarily in their job descriptions. ! They can use the time to develop something new, or use the opportunity to fix something that isn’t working as well as it could be. ! @twg
    • @twg
    • THE ENTREPRENEUR-INRESIDENCE Find, hire and embed an experienced and talented entrepreneur directly into your organization so you can learn from him or her. @twg
    • @twg
    • GOING THERE Embedding a team in a place where startups work is a great way to learn how they operate day-to-day. Co-working spaces, accelerators and tech hubs are all great places to explore startup culture. ! @twg
    • SO WHAT SHOULD YOU DO NEXT? @twg
    • STARTING A NEW PROJECT Pick a single project Seek outside help Align with business goals @twg #smwsmash
    • @twg
    • STANDUPS Daily meetings Quick status updates Keep it short Agile ritual @twg
    • @twg
    • CROSS-FUNCTIONAL PROJECT TEAMS Multidisciplinary Different departments Deepening connections Knowledge transfer @twg
    • @twg
    • COMMUNITY EVENTS Startup Weekend Meet great people Learn how to build things Generate ideas @twg
    • PRESERVING THE STARTUP MENTALITY Trust people to do the work Flat organizational structure Focus on learning and teaching Lean and Agile thinking Support the startup community House startups in our space Time off when you want @twg
    • ! RESOURCES https:/ /medium.com/p/ 188bbf323920/
    • WANT TO LEARN MORE ABOUT HOW THINKING LIKE A STARTUP COULD HELP YOUR ORGANIZATION? Email: chris@twg.ca Ping: @ceben @twg
    • Smash Your Silos: How Your Company Can Learn To Think Like A Startup #SMWSMASH