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Creating a Diverse
Culture of Inclusion




   Gary Wheeler, The Virtual HR Director, LLC
Citizen’s Unity Commission




      Gary Wheeler, The Virtual HR Director, LLC
Citizen’s Unity Commission




      Gary Wheeler, The Virtual HR Director, LLC
Themes
 •   Respect
 •   Trust
 •   Teamwork
 •   Seamless
 •   Our culture




                   Gary Wheeler, The Virtual HR Director, LLC
Understand Your Demographics




         Gary Wheeler, The Virtual HR Director, LLC
What is Your
Intent vs. Perception


    Gary Wheeler, The Virtual HR Director, LLC
Dimensions
of Diversity
                                    Promotion            Work
                                    From Within/         Background     Communication
                                    External Hire                       Style
                Education
                                                                                         Social-Economic
                                                                                         Status
           Work-Family                                   Age
           Balance
                                   Sexual                                                         Marital/Parental
                                                                      Race
                                                                                                  Status
                                   Orientation
     Union/Non-Union
                                   Abilities/                         Ethnicity                Outsourced/
                                                                                               Internal Services
                                   Disabilities
           Thinking                                      Gender
           Styles
                                                                                        Skilled/Unskilled
                                                                                        Worker
                            Religious
                            Beliefs
                                                                      Function/
                                                Part-Time/Full Time
                                                                      Level
                                                Employee




                                 Gary Wheeler, The Virtual HR Director, LLC
Linking Diversity And Business Strategy

  Business Strategy               People Strategy                               Diversity Link

   Grow the business                                                            Accepting and building on diverse
                               Generate new ideas
                                                                                perspectives
    1. ____ ____                          7                               13

 Reduce costs and            Develop employee teams                              Maximizing the potential of all
 improve productivity        close to customers                                  employees
    2. ____ ____                           8                              14

                             Employees                                    Increasing sensitivity to
   Globalization             doing more and developing                    and understanding of multicultural
                             broader skills                               employees, customers, vendors and
                                            9                             government
                                                                          15
    3. ____ ____
                             Create                                       Attracting and retaining the best possible
   Innovation                independent, skilled and                     employees
                             motivated employees
    4. ____ ____                                                          16
                                          10
                                                                          Creating self-directed
   Customer focus                                                         work teams that leverage differences and
                             Need more talent
                                                                          operate with a minimum of barriers
    5. ____ ____                          11                              17

  Reduce management                                                        Multifunctional teams operating effectively
  levels and controls          All cultures working                        and creating an inclusive environment for all
                               together effectively                        participants
    6. ____ ____                                                          18
                                          12

                             Gary Wheeler, The Virtual HR Director, LLC
Linking Diversity And Business Strategy Answer Key
 Business Strategy             People Strategy                                Diversity Link

 Grow the business                                                            Accepting and building on diverse
                            Generate new ideas
                                                                              perspectives
    1. 11 , 16                         7                                13
 Reduce costs and
 improve                  Develop employee teams                               Maximizing the potential of all
 productivity             close to customers                                   employees
    2. 10 , 14                          8                               14

                          Employees                                     Increasing sensitivity to
 Globalization            doing more and developing                     and understanding of multicultural
                          broader skills                                employees, customers, vendors and
                                         9                              government
                                                                        15
    3. 12 , 15
                           Create                                       Attracting and retaining the best possible
 Innovation                independent, skilled and                     employees
                           motivated employees
     4. 7 , 13                                                          16
                                      10
                                                                        Creating self-directed
 Customer focus                                                         work teams that leverage differences and
                          Need more talent
                                                                        operate with a minimum of barriers
     5. 8 , 18                         11                               17

Reduce management                                                        Multifunctional teams operating effectively
levels and controls          All cultures working                        and creating an inclusive environment for all
                             together effectively                        participants
     6. 9 , 17                                                          18
                                       12

                           Gary Wheeler, The Virtual HR Director, LLC
Are You Above or Below the Line?
It’s Your CHOICE!
  Ownership                             V
                                        I
  Accountable                           C
                                        T
                                        O
  Responsible                           R



  Blame                                 V
                                        I
                                        C
  Excuses                               T
                                        I
                                        M
  Denial
                  Gary Wheeler, The Virtual HR Director, LLC
Communication Guide
 • Enhance self esteem
 • Listen and respond with empathy
 • Ask for help in solving the problem




               Gary Wheeler, The Virtual HR Director, LLC
Create a Seamless Diverse Culture




           Gary Wheeler, The Virtual HR Director, LLC
Nine Strategy Points

                  Workforce                   Customer                         Supplier


                                  Internal                             Public
          Community
                                  Communications                       Relations

                        Corporate                        Public
  Philanthropic
                        Sustainability                   Affairs




                          Gary Wheeler, The Virtual HR Director, LLC
Workforce
•   Employee handbook
•   Recruiting strategy
•   HBCU’s and Other Institutions
•   Orientation Process
•   ADR
•   Employee complaint process


                   Gary Wheeler, The Virtual HR Director, LLC
Workforce
•   Promotion policy
•   Mentoring
•   Employee attitude surveys
•   Retention Strategy
•   Internships
•   BEEP
•   INROADS

                  Gary Wheeler, The Virtual HR Director, LLC
Workforce
•   Sexual harassment policy
•   Internet policy
•   Office conduct
•   Employee relations
•   Intellectual property policy
•   Alcohol, drug, and substance abuse
•   Family leave
•   Vacation, personal days, religious holidays
                    Gary Wheeler, The Virtual HR Director, LLC
Management Internship
• Ride-a-long                                 • Halfway house
• County jail or state                        • Criminal
  prison
                                              • Soup kitchens
• Juvenile court
                                              • Homeless
• Criminal court                                shelters
                                              • Drug rehab

                   Gary Wheeler, The Virtual HR Director, LLC
Management Internship
• AA meeting                         • Child care center

• Hospitals                          • Organizations that
                                       support people with
                                       disabilities
• Senior citizens home
                                     • Urban community
• Adult care center

                 Gary Wheeler, The Virtual HR Director, LLC
Customer
• Target marketing              • Customer tools
• Advertising
                                • Marketing literature
• Customer service
  representatives               • Customized solutions

• Sales representatives • Communication themes



                Gary Wheeler, The Virtual HR Director, LLC
Supplier Diversity Program
 •   SBA
 •   Minority supplier organizations
 •   Female supplier organizations
 •   Mentoring
 •   Spend
 •   Online registration
 •   Partnerships


                    Gary Wheeler, The Virtual HR Director, LLC
Community
• United Way                          • Junior achievement
• Adopt a community                   • Employee volunteer
                                        programs
• Adopt a family
                                      • Junior Olympics
• Adopt a school
                                      • Food banks
• Principle for a day


                    Gary Wheeler, The Virtual HR Director, LLC
Community
• Soup kitchens                            • LaRAZA

• Homeless shelters                        • National Hispanic
                                             Chamber of Commerce
• INROADS
                                           • National disability
• BEEP                                       associations

• NAACP                                    • Habitat for Humanity


                      Gary Wheeler, The Virtual HR Director, LLC
Internal Communications
•   Tell your story
•   Newsletters
•   Employee handbooks
•   Emails
•   Web portal
•   Posters
•   Communication themes

                  Gary Wheeler, The Virtual HR Director, LLC
Public Relations
•   Minority and women publications
•   Newspapers
•   Magazines
•   Sponsorships
•   Alternative lifestyle groups
•   Community based organizations


                  Gary Wheeler, The Virtual HR Director, LLC
Public Relations
•   EEOC
•   State Division of Human Rights
•   Communication themes
•   Tell your story
•   Fortune Magazine
•   Diversity Inc.
•   Other select publications

                   Gary Wheeler, The Virtual HR Director, LLC
Philanthropic
 • Who do you give your money to?
 • Are you giving to the right organizations?
 • Tell Your Story




                 Gary Wheeler, The Virtual HR Director, LLC
Corporate Sustainability
 •   Waste
 •   Annual report
 •   Integrity
 •   Transparent
 •   Reporting systems
 •   Audit



                  Gary Wheeler, The Virtual HR Director, LLC
Public Affairs
 •   City government
 •   State government
 •   Federal government
 •   Chamber of commerce
 •   Special interest groups
 •   Annual report



                   Gary Wheeler, The Virtual HR Director, LLC
Develop a Strategic Action Plan
                                                                       Strategic
Workforce        Vision                              Goals
                                                                       Initiatives

Complete for:    Public relations                         1.             1.
Workforce                                                 2.             2.
                 Philanthropic
Customer
                                                          3.             3.
Supplier         Corporate sustainability

Community        Public affairs                                         Objective
Internal                                                                Who
communications                                                          When
                                                                        How measured
                                                                        Feedback

                          Gary Wheeler, The Virtual HR Director, LLC
Gary Wheeler, The Virtual HR Director, LLC
Culture and Diversity
                                                                Council

 Diversity Council
                                                            CEO & CHRO

 Example                                                     Co-Chairs




                                                                                                             Internal Communications
Workforce Sub-Committee   Customer Sub-Committee       Supplier Sub-Committee      Community Sub-Committee
                                                                                                                       Team




                            Business
HR Employment                                           Procurement                   Foundation
                           Development




  HR Training               Marketing                    Marketing                  Public Relations




     Legal                 Public Affairs                 Finance                     Operations




Public Relations                IT                      Engineering                   Operations




       IT                       HR                        External                        External




  Operations                Operations




                                             Gary Wheeler, The Virtual HR Director, LLC
Communication Plan
 •   What
 •   Who
 •   When
 •   Own




            Gary Wheeler, The Virtual HR Director, LLC
Gary Wheeler, The Virtual HR Director, LLC

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Creating a Diverse Culture of Inclusion

  • 1. Creating a Diverse Culture of Inclusion Gary Wheeler, The Virtual HR Director, LLC
  • 2. Citizen’s Unity Commission Gary Wheeler, The Virtual HR Director, LLC
  • 3. Citizen’s Unity Commission Gary Wheeler, The Virtual HR Director, LLC
  • 4. Themes • Respect • Trust • Teamwork • Seamless • Our culture Gary Wheeler, The Virtual HR Director, LLC
  • 5. Understand Your Demographics Gary Wheeler, The Virtual HR Director, LLC
  • 6. What is Your Intent vs. Perception Gary Wheeler, The Virtual HR Director, LLC
  • 7. Dimensions of Diversity Promotion Work From Within/ Background Communication External Hire Style Education Social-Economic Status Work-Family Age Balance Sexual Marital/Parental Race Status Orientation Union/Non-Union Abilities/ Ethnicity Outsourced/ Internal Services Disabilities Thinking Gender Styles Skilled/Unskilled Worker Religious Beliefs Function/ Part-Time/Full Time Level Employee Gary Wheeler, The Virtual HR Director, LLC
  • 8. Linking Diversity And Business Strategy Business Strategy People Strategy Diversity Link Grow the business Accepting and building on diverse Generate new ideas perspectives 1. ____ ____ 7 13 Reduce costs and Develop employee teams Maximizing the potential of all improve productivity close to customers employees 2. ____ ____ 8 14 Employees Increasing sensitivity to Globalization doing more and developing and understanding of multicultural broader skills employees, customers, vendors and 9 government 15 3. ____ ____ Create Attracting and retaining the best possible Innovation independent, skilled and employees motivated employees 4. ____ ____ 16 10 Creating self-directed Customer focus work teams that leverage differences and Need more talent operate with a minimum of barriers 5. ____ ____ 11 17 Reduce management Multifunctional teams operating effectively levels and controls All cultures working and creating an inclusive environment for all together effectively participants 6. ____ ____ 18 12 Gary Wheeler, The Virtual HR Director, LLC
  • 9. Linking Diversity And Business Strategy Answer Key Business Strategy People Strategy Diversity Link Grow the business Accepting and building on diverse Generate new ideas perspectives 1. 11 , 16 7 13 Reduce costs and improve Develop employee teams Maximizing the potential of all productivity close to customers employees 2. 10 , 14 8 14 Employees Increasing sensitivity to Globalization doing more and developing and understanding of multicultural broader skills employees, customers, vendors and 9 government 15 3. 12 , 15 Create Attracting and retaining the best possible Innovation independent, skilled and employees motivated employees 4. 7 , 13 16 10 Creating self-directed Customer focus work teams that leverage differences and Need more talent operate with a minimum of barriers 5. 8 , 18 11 17 Reduce management Multifunctional teams operating effectively levels and controls All cultures working and creating an inclusive environment for all together effectively participants 6. 9 , 17 18 12 Gary Wheeler, The Virtual HR Director, LLC
  • 10. Are You Above or Below the Line? It’s Your CHOICE! Ownership V I Accountable C T O Responsible R Blame V I C Excuses T I M Denial Gary Wheeler, The Virtual HR Director, LLC
  • 11. Communication Guide • Enhance self esteem • Listen and respond with empathy • Ask for help in solving the problem Gary Wheeler, The Virtual HR Director, LLC
  • 12. Create a Seamless Diverse Culture Gary Wheeler, The Virtual HR Director, LLC
  • 13. Nine Strategy Points Workforce Customer Supplier Internal Public Community Communications Relations Corporate Public Philanthropic Sustainability Affairs Gary Wheeler, The Virtual HR Director, LLC
  • 14. Workforce • Employee handbook • Recruiting strategy • HBCU’s and Other Institutions • Orientation Process • ADR • Employee complaint process Gary Wheeler, The Virtual HR Director, LLC
  • 15. Workforce • Promotion policy • Mentoring • Employee attitude surveys • Retention Strategy • Internships • BEEP • INROADS Gary Wheeler, The Virtual HR Director, LLC
  • 16. Workforce • Sexual harassment policy • Internet policy • Office conduct • Employee relations • Intellectual property policy • Alcohol, drug, and substance abuse • Family leave • Vacation, personal days, religious holidays Gary Wheeler, The Virtual HR Director, LLC
  • 17. Management Internship • Ride-a-long • Halfway house • County jail or state • Criminal prison • Soup kitchens • Juvenile court • Homeless • Criminal court shelters • Drug rehab Gary Wheeler, The Virtual HR Director, LLC
  • 18. Management Internship • AA meeting • Child care center • Hospitals • Organizations that support people with disabilities • Senior citizens home • Urban community • Adult care center Gary Wheeler, The Virtual HR Director, LLC
  • 19. Customer • Target marketing • Customer tools • Advertising • Marketing literature • Customer service representatives • Customized solutions • Sales representatives • Communication themes Gary Wheeler, The Virtual HR Director, LLC
  • 20. Supplier Diversity Program • SBA • Minority supplier organizations • Female supplier organizations • Mentoring • Spend • Online registration • Partnerships Gary Wheeler, The Virtual HR Director, LLC
  • 21. Community • United Way • Junior achievement • Adopt a community • Employee volunteer programs • Adopt a family • Junior Olympics • Adopt a school • Food banks • Principle for a day Gary Wheeler, The Virtual HR Director, LLC
  • 22. Community • Soup kitchens • LaRAZA • Homeless shelters • National Hispanic Chamber of Commerce • INROADS • National disability • BEEP associations • NAACP • Habitat for Humanity Gary Wheeler, The Virtual HR Director, LLC
  • 23. Internal Communications • Tell your story • Newsletters • Employee handbooks • Emails • Web portal • Posters • Communication themes Gary Wheeler, The Virtual HR Director, LLC
  • 24. Public Relations • Minority and women publications • Newspapers • Magazines • Sponsorships • Alternative lifestyle groups • Community based organizations Gary Wheeler, The Virtual HR Director, LLC
  • 25. Public Relations • EEOC • State Division of Human Rights • Communication themes • Tell your story • Fortune Magazine • Diversity Inc. • Other select publications Gary Wheeler, The Virtual HR Director, LLC
  • 26. Philanthropic • Who do you give your money to? • Are you giving to the right organizations? • Tell Your Story Gary Wheeler, The Virtual HR Director, LLC
  • 27. Corporate Sustainability • Waste • Annual report • Integrity • Transparent • Reporting systems • Audit Gary Wheeler, The Virtual HR Director, LLC
  • 28. Public Affairs • City government • State government • Federal government • Chamber of commerce • Special interest groups • Annual report Gary Wheeler, The Virtual HR Director, LLC
  • 29. Develop a Strategic Action Plan Strategic Workforce Vision Goals Initiatives Complete for: Public relations 1. 1. Workforce 2. 2. Philanthropic Customer 3. 3. Supplier Corporate sustainability Community Public affairs  Objective Internal  Who communications  When  How measured  Feedback Gary Wheeler, The Virtual HR Director, LLC
  • 30. Gary Wheeler, The Virtual HR Director, LLC
  • 31. Culture and Diversity Council Diversity Council CEO & CHRO Example Co-Chairs Internal Communications Workforce Sub-Committee Customer Sub-Committee Supplier Sub-Committee Community Sub-Committee Team Business HR Employment Procurement Foundation Development HR Training Marketing Marketing Public Relations Legal Public Affairs Finance Operations Public Relations IT Engineering Operations IT HR External External Operations Operations Gary Wheeler, The Virtual HR Director, LLC
  • 32. Communication Plan • What • Who • When • Own Gary Wheeler, The Virtual HR Director, LLC
  • 33. Gary Wheeler, The Virtual HR Director, LLC