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The SEO Witch - My Magickal Mix Link Building Strategy
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The SEO Witch - My Magickal Mix Link Building Strategy

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How to get backlinks in 2013 is a burning question for many SEO’s and internet marketers, and I can’t say I blame them. For the past year, I have seen my websites gain speed and traffic one month only …

How to get backlinks in 2013 is a burning question for many SEO’s and internet marketers, and I can’t say I blame them. For the past year, I have seen my websites gain speed and traffic one month only to have Google trample over my rankings the next, leaving the blame to innocent Pandas and Penguins.

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  • 1. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 The SEO Witch’s Magickal Mix Link Building Strategy http://www.TheSEOWitch.com
  • 2. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 How to Get Backlinks in 2013 – Preparing Your Website to Rank and Drive Traffic How to get backlinks in 2013 is a burning question for many SEO’s and internet marketers, and I can’t say I blame them. For the past year, I have seen my websites gain speed and traffic one month only to have Google trample over my rankings the next, leaving the blame to innocent Pandas and Penguins. What’s worse is that Google now has a reporting system where you can report other webmasters, disavow links you no longer want to claim, and flat out ruin other people’s hard won rankings by reporting them for spamming. It’s all very ugly, and I am sure that karma plays a role in this mess somewhere. Negative SEO and just plain old negativity will always come back to bite you in the ass. Every time, just like a spell cast from a place of negative emotion, you may cause pain and damage to another, but rest assured, you will catch it three-fold. That said, let’s get on to the best way to build your links and drive real sustainable traffic to your website. 1. Make Sure Your Website is Working The first step in this process may seem like a no- brainer but you want to make sure that your website looks good, is usable, and visitors will actually want to visit and stay a while. (And perhaps subscribe to your newsletter and BUY something) I prefer to use Wordpress blogs simply because they are easy to set up and have a ton of free themes and plugins. They have settings that are really easy to use and you can write until your heart’s content. Of course, you are welcome to create any kind of website you choose. Just make sure that visitors are not leaving as faster than they arrive. Add Google Analytics to the website and watch your bounce rate over the course of a few months. The bounce rate will tell you approximately how many visitors are leaving too soon. Click here to see my step-by-step system for creating a Wordpress blog: http://theseowitch.com/go/building-your-own-website/
  • 3. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 The SEO Witch Tip – Test all links on every post and page to make sure they are working properly. Take your time, step into your customer’s shoes, and honestly ask yourself if you would trust the site and buy something. Would you come back to your site for good information and recommendations? 2. Create Great Website Content To get visitors, traffic, and sales – write every post on your website or blog for people to read. Yes, I said it. Treat your site as a business that represents you. You are special, unique, and full of good ideas. Write articles that reflect your own style and opinions. Try not to worry if you are not the best writer in the world get someone to help you express your thoughts on paper, then start posting! Here are some good places online that will help create your articles for you: I Need Writers – http://www.ineedwriters.com iWriter – http://www.iwriter.com I have learned the hard way from experience that if you start spinning crap articles and posting them to your site…creating site after site…you will have created a recipe for online disaster. This method is a waste of your time, and your visitors’ time. It is not a way to make money. Instead, create your own unique 400 – 700 word articles and post them to your website.
  • 4. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 How to Get Backlinks in 2013 – Preparing Your Website to Rank and Drive Traffic 3. On-Page SEO On-page SEO can be a blast if you know what you are doing. This means getting your site SEO ready so that the big boys like Google, Yahoo, and Bing will know where to rank your content. Trust me, you want to rank in the search engines and it is perfectly doable with a little common sense. Here is your link to get your site ready for SEO: http://theseowitch.com/go/on-page-seo/ The SEO Witch Tip – Don’t go overboard with internal linking. Treat it like a romance, play it cool and take it slow. ;) Here is Your Magick Formula: Website Rankings + Targeted Traffic = !Money Honey
  • 5. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 How to Get Backlinks in 2013 – Creating Links to Your Website Here’s the juicy part – How to get backlinks by creating links to your website. I am going to share with you my method for getting backlinks to a new website. You might want to get out your pen and paper, this is going to be fun! SEO Witch Tips: Be sure to vary your anchor text by using a variety of keywords for each post and page. Also mix in your blog title, and the URL. Never, ever use the same few keywords over and over again in a short period of time. Always get a variety of links, make your linking profile look natural as if all kinds of sites are linking to you. Remember, it’s a popularity contest…like in high school. You want everyone to like you. ;) 1. Directory Links One of my favorite ways to start a backlinking campaign on a new website is to begin with directory links. With a newer website, I would submit only to 100 directories a month and no more for the first few months. The keyword is gradual because you don’t want to get onto Google’s radar as a spammer. Directories are generally very good about accepting sites, but super slow in processing the link. Don’t worry though, every link counts. Here are some good places to find free directories: i. http://info.vilesilencer.com/top ii. http://www.directorycritic.com/free-directory-list.html If you are pressed for time and have some extra money to invest in tools, I recommend using the following: iii. Ultimate Demon – This software is excellent for submitting your website to web directories. It is also good for social bookmarking your primary external links. iv. Sliq Submitter – This is my favorite software for submitting to directories. It’s easy and you can take advantage of a free trial.
  • 6. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 How to Get Backlinks in 2013 – Creating Links to Your Website 2. Blog Commenting a. Find relevant blogs to your blog’s topic, and post these manually. b. Never ever spam thousands of blogs at one time, or post a ton of auto-comments to any blog, (Really Bad Idea – and Stupid Spammer Move) c. Always be polite, and relevant to the topic you post to. Articles and Web 2.0 This is by far my favorite way to build backlinks to my site. I do this manually to a select few article directories and web 2.0 blogs to get more attention to my site. Write your own article based on each blog post. Rewrite the articles a few times by hand or manually using the Best Spinner. (Yes, go word for word – Don’t auto spin…Ever – It can and does get ugly fast) Learn More About How To Benefit from Articles: http://theseowitch.com/go/how-to- benefit-from-articles/ Here is a link to try The Best Spinner for 7-days for $7: (My Super Favorite Content Creation Tool that I Simply Love) http://theseowitch.com/go/best-spinner/ Document Sharing Sites d. Tie together your articles to be submitted. Create an Adobe PDF document and submit it to Slideshare.com, Scribd.com, and Docstoc.com. i. Easy cheesy – another way to get a good backlink! Video and Podcasts e. Create a video from a Powerpoint Presentation, Windows movie maker, or use an easy video creator like Animoto.com. Get out there and submit to video sharing sites like Youtube.com and Vimeo.com. f. Create a podcast of your website content and submit it to the top podcast sites. i. Did you know that even Apple iTunes lets you submit your content? How great is that?!?
  • 7. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 How to Get Backlinks in 2013 – Creating Links to Your Website The SEO Witch Tip – Be sure to keep a list of your backlinks in an Excel spreadsheet. If you don’t have excel, try free spreadsheet tools like Google Drive, or OpenOffice. You will be backlinking your backlinks to give them extra power. In my opinion, fellow SEO Matthew Woodward has the best tiered backlinking method hands down. Here is a link to his tutorials: http://www.matthewwoodward.co.uk/tutorials/the-ultimate-guide-to- tiered-link-building-part-1/
  • 8. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 How to Get Backlinks in 2013 – Create A Following So, you might be wondering what’s different about how to get backlinks in 2013? Ready for the answer - - - Branding and Social Media Marketing ---YEAH! Just a few years ago, you could throw up any old little product based blog and rank straight away. Today, if you examine the search results closely for keywords like “best bread maker reviews” you will see the odds struck in Amazon’s and Target’s favor… Really, utterly and totally unfair in my opinion. But, who cares? We are super smart, and we command change…Right! While you’re at it, why not learn more about mastering social engagement: http://theseowitch.com/go/mastering-social-engagement/ Branding What? Branding Who??? Let’s take a quick look at how to get your brand on, and no not Russell Brand – Cute, but way weird and kinky I hear… ;) Start by naming your blog. Give it an original title that you like, and oh yeah – get that dotcom if you can… Next, get out there and start claiming shit…yep, I said it. Go out and get your Twitter, Youtube, Facebook, Pinterest, Google Plus, and LinkedIn (if you fancy it…I don’t but that’s just me) Be sure to give these accounts all of the same names as your blog. Follow tons of people in your niche…take a peek at their followers and follow some of them too. Oh, and throw in that celebrity crush or two while you’re at it.
  • 9. The SEO Witch http://www.theseowitch.com How To Get Backlinks in 2013 How to Get Backlinks in 2013 – Create A Following I follow Bruno Mars on Twitter….He’s so funny and such a cool distraction ;) Anywho, you get the idea. Claim your brand on as many free web properties as you can find. Go for Blogger, Blog.com, and hit em all up. Now here comes the cool part…For every place you have branded, you are going to post something from each post on your blog. Every single solitary one….Be creative and let your hair down already…You know you want to! This, my friends is the true meaning of social media marketing and how to create a following! The SEO Witch Tip For You: Now Get Out There and Unleash Your Inner Celebrity!

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